View Full Version : Wal-Mart to aggressively roll out smaller stores


Jasonhouse
September 21st, 2010, 01:29 AM
http://finance.yahoo.com/news/WalMart-to-aggressively-roll-apf-63555426.html?x=0



Wal-Mart to aggressively roll out smaller stores

Wal-Mart to aggressively roll out smaller stores in urban areas to revive US growth


Anne D'Innocenzio, AP Retail Writer
Monday September 20, 2010, 3:51 pm EDT

NEW YORK (AP) -- Wal-Mart Stores Inc. is planning an aggressive push into urban markets with a new small format that's a fraction of the size of its supercenters.

The expansion, expected to be spelled out next month at the retailer's meeting with analysts at its headquarters in Bentonville, Ark., is aimed to pump up sluggish U.S. sales.

Real estate executives said that over this past summer, the world's largest retailer has been scouring for small locations, around 20,000 square feet, in urban areas including New York City, San Francisco and other cities. That size is larger than a typical drugstore but smaller than a supermarket.

"I see this as a smart move, instead of coming into a market as a 900-pound gorilla," said Faith Consolo, chairman of real estate firm Prudential Douglas Elliman's retail leasing division. She noted that Wal-Mart has been talking to landlords and brokers.

"They're on an aggressive roll," she added. "This is a creative time. Everyone is thinking out of the box."

She noted that in New York City, Wal-Mart has been looking in Queens and the lower part of Manhattan.

Since 2008, Wal-Mart has been testing smaller stores called Marketside. They now total four and average 15,000 square feet. The format focuses on fresh food. And the discounter now has almost 200 Neighborhood Market by Walmart stores, which offer a mix of fresh food, pharmacy, beauty, stationary and pet supplies and are about 42,000 square feet.

Wal-Mart has been shrinking its supercenters, which carry a wide assortment of food and general merchandise, to about 150,000 square feet from 195,000 square feet. But the company has maintained that it plans to use smaller formats in urban markets.

In a note to investors Monday, Brian Sozzi, analyst with Wall Street Strategies, said he believes the new 20,000-square-foot stores would likely fuse the Marketside and Neighborhood Markets formats.

"Wal-Mart needs to have a store concept that brings in customers more than once every two weeks when paychecks are distributed," he wrote. He added that using the Marketside Stores as a vehicle for growth is too limiting, and that Neighborhood Markets are too big to enter cities.

Wal-Mart spokesman Steven Restivo said Monday that "while we have not shared an exact size of the small format ... we continue to evaluate a wide range of stores sizes across the country and will consider any format that puts us closer to our customers."

Bill Simon, the new president and CEO of Wal-Mart's U.S. business, told investors last week at a Goldman Sachs retail conference, said that "we will have a healthy mix of supercenters and small formats, including our grocery format, Neighborhood Market and smaller formats," he continued. He added that in particular, Wal-Mart is looking to open stores that are similar to the formats in Mexico, Central America, and Latin America.

"We are going to beg, borrow, steal and learn from them as quickly as we can, because it is important for our urban strategy," he added.

Wal-Mart, which now has more than 4,000 stores in the U.S. has hit a wall in the U.S. The company just reported its fifth straight quarterly decline in revenue at stores opened at least a year, considered a key indicator of a retailer's health.

Wal-Mart benefited during the recession as affluent shoppers traded down to cheaper stores. But stubbornly high unemployment and tight credit are still squeezing its main U.S. customers, lower-income workers who are having even more trouble stretching dollars to the next payday because of tight credit and an unemployment rate stuck at almost 10 percent. The discounter's own merchandising gaffes have also contributed to the company's revenue figure's decline.

Wal-Mart's rival Target Corp. is set to spell out more details of its urban strategy on Friday to the media at its headquarters in Minneapolis. Target had told analysts in January that it plans to open in the next few years smaller stores of 60,000 to 100,000 square feet. That compares with its current average of 125,000 square feet. But real estate executives including John Bemis, head of Jones Lang LaSalle Inc.'s retail leasing team, say Target also is looking at 20,000-square-foot locations.

"I think 20,000 makes more sense than 80,000 square feet," Sozzi said.


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Wonder how long it will be before something like this sprouts up in or near downtown Tampa somewhere... Where would you locate it?

GOOT
September 21st, 2010, 03:40 AM
I think one of those would be awesome in the area of Franklin and Cass where all of those empty storefronts are.

joey7f
September 21st, 2010, 03:55 AM
If they could occupy the Kress building without damaging the facade that would be cool.

--Joey

immillizy_854
September 21st, 2010, 05:19 PM
^^ No it wouldn't. They wouldn't ever respect anything historical. Also, downtown redevelopment would come to a complete stop, seeing no point when Walmart is in town.

I don't dislike Walmart, as long as they construct big box stores at the edge of downtowns only.

tampasteve
September 21st, 2010, 05:29 PM
I disagree. In older developed DT/Small towns that has been the case. However, we are discussing a DT that is basically devoid of anything other than a few restaurants and offices. A small Walmart concept or Target would at least give people a reason to stay DT if they need something basic. Those small Mom and Pop type stores really will not and have not shown to stay open in DT Tampa since the 1960's. A small DT Mom and Pop store with a limited supply of goods would have a very tough time attracting a substantial consistent buyer base, unlike a Walmart or Target. DT already has a limited amount of storefront available when we really look at it objectively and a large store like this could do the trick to attract smaller stores and keep people DT rather than getting in their cars and leaving. The smaller stores can always fill in with specialty and restaurant type businesses.

Steve

I-275westcoastfl
September 21st, 2010, 09:26 PM
^^ No it wouldn't. They wouldn't ever respect anything historical. Also, downtown redevelopment would come to a complete stop, seeing no point when Walmart is in town.

I don't dislike Walmart, as long as they construct big box stores at the edge of downtowns only.
No it wouldn't in urban cities there are more and more big box stores occupying urban buildings just fine. As long as they try to somewhat blend it in and make it look decent then I think it will be fine.

DShenise
September 22nd, 2010, 12:10 AM
It will suck the life out of any independents left in DT.

Jasonhouse
September 22nd, 2010, 12:52 AM
^There aren't any.

joey7f
September 22nd, 2010, 02:08 AM
^There aren't any.

Precisely. Moreover, the types of business that thrive in that environment are usually specialty in nature. I can't think of a more generic store than a stripped down Walmart.

That would serve a niche for sure. What we need is a grocery store. Personally, I think a Trader Joe's or the like would go nicely under the Element. Yuppie clientele? Check. Destination shopping ala Ikea? Check.

--Joe

immillizy_854
September 22nd, 2010, 03:35 AM
I'm not against Walmart because it bankrupts small businesses, as none are left downtown. I simply don't believe it's right for the area.

I can only think of one urban Walmart in White Plains, and compared to other big box stores like Target or OfficeMax using this format, it sucks.

Turn Kress into a club like Orlando's.

immillizy_854
September 22nd, 2010, 03:37 AM
Trader Joe's would fit well for downtown. So would more Starbucks and a Chipotle. We got Five Guys, and it's great.

TampaMike
September 22nd, 2010, 04:46 AM
Whatever the development is in Orlando, they did a good job of incorporating Target into the project that it doesn't stick out like a sore thumb. If they could do the same with Wal-Mart's small store in the Encore project, I wouldn't mind.

tampasteve
September 22nd, 2010, 01:50 PM
Trader Joe's would be great, and there almost was a mexican restaurant in Skypoint...FRESH and Indigo can fill the coffee slot for now in the North DT area, but you are right, eventually that area will likely need a Starbucks. There is the Starbucks in the Embassy Suites, but not too many people not staying in the hotel seem to use it.

Steve

immillizy_854
September 22nd, 2010, 04:24 PM
Whatever the development is in Orlando, they did a good job of incorporating Target into the project that it doesn't stick out like a sore thumb. If they could do the same with Wal-Mart's small store in the Encore project, I wouldn't mind.

Since when is Walmart opening in Encore? In addition, it doesn't compare to SoDo considering it's low-income.

TampaMike
September 22nd, 2010, 09:24 PM
Since when is Walmart opening in Encore? In addition, it doesn't compare to SoDo considering it's low-income.
What I was saying was that if the a smaller Wal-Mart store wanted to open in Encore, I wouldn't mind.