Krazy
June 1st, 2006, 03:05 PM
Extreme and Nakheel to create a ground breaking experiential theme park in Dubai
Extreme announced that it has signed a deal with Retail Corp and Nakheel to develop a multi-million dollar 3 million square ft Extreme branded experiential theme park in Dubai.
http://www.ameinfo.com/images/news/8/26118-extremegruop.jpg
The partnership between Retail Corp and Extreme Group's theme parks business division, Ex Parks, aims to revolutionise the existing theme park model for the 21st century and introduce a brand new concept in theme park design and construction. The mission is to break the mould of traditional themes parks globally and become the blueprint for theme parks in the future.
Phase 1 of the project will focus on the concept, the design, the layout, the experience and the look and feel of the Park. It will also include a feasibility and market study to give both parties a full understanding of market with a view on a global role out. The Ex Park will offer riders areas to ride and theme park fans interactive and experiential areas across sports and lifestyle activities based around the computer gaming, BMX, skateboarding, snowboarding, skydiving and surfing, plus ground breaking cutting edge rides in the world.
The plan is to develop cutting edge rides and experiences based on routes a snowboarder may take down the face of a steep deep powder field, a base jumper might experience when basing off a building or a surfer may experience when catching a wave. Engineers will then replicate the motion and speed a rider experiences when developing it into a ride.
Al Gosling, CEO of Extreme and founder of the Extreme Sports Channel commented: "Our vision for Ex Parks is to bring a whole range of extreme activities to a park environment and create a credible 21st Century alternative to the standardised parks out there today in Arena. Retailcorp share our vision to deliver an incredible customer experience to a wide consumer base who may otherwise only appreciate the thrill of extreme sports as a spectator."
Marvin B. Shaire, Chief Operating Officer of Retailcorp added: "Extreme Sports in Dubai is a relatively new thing although the market for such activities is growing massively. We are delighted to be developing a brand new idea for the modern day theme park with the Extreme Group as we are convinced it has a formula for success.
The new skate and wave themed park will bring a breathtaking new sports and retail attraction to the Middle East and will offer:
• Pro-designed skatepark street course & ramps, with pro & beginner areas
• WaveLoch 10 ft breaking competition class stationary sheet wave
• FlowRider beginners and recreational wave
• Extreme rollercoasters
• Rock-effect indoor climbing walls
• Pumping audio/visual system and live DJs
• Video games systems
• Internet access
• Extreme Stores, Café and Hotels
• Future plans will see exciting new attractions such as skydiving simulators and bungee trampolines for a complete and exhilarating extreme sports experience
Extreme announced that it has signed a deal with Retail Corp and Nakheel to develop a multi-million dollar 3 million square ft Extreme branded experiential theme park in Dubai.
http://www.ameinfo.com/images/news/8/26118-extremegruop.jpg
The partnership between Retail Corp and Extreme Group's theme parks business division, Ex Parks, aims to revolutionise the existing theme park model for the 21st century and introduce a brand new concept in theme park design and construction. The mission is to break the mould of traditional themes parks globally and become the blueprint for theme parks in the future.
Phase 1 of the project will focus on the concept, the design, the layout, the experience and the look and feel of the Park. It will also include a feasibility and market study to give both parties a full understanding of market with a view on a global role out. The Ex Park will offer riders areas to ride and theme park fans interactive and experiential areas across sports and lifestyle activities based around the computer gaming, BMX, skateboarding, snowboarding, skydiving and surfing, plus ground breaking cutting edge rides in the world.
The plan is to develop cutting edge rides and experiences based on routes a snowboarder may take down the face of a steep deep powder field, a base jumper might experience when basing off a building or a surfer may experience when catching a wave. Engineers will then replicate the motion and speed a rider experiences when developing it into a ride.
Al Gosling, CEO of Extreme and founder of the Extreme Sports Channel commented: "Our vision for Ex Parks is to bring a whole range of extreme activities to a park environment and create a credible 21st Century alternative to the standardised parks out there today in Arena. Retailcorp share our vision to deliver an incredible customer experience to a wide consumer base who may otherwise only appreciate the thrill of extreme sports as a spectator."
Marvin B. Shaire, Chief Operating Officer of Retailcorp added: "Extreme Sports in Dubai is a relatively new thing although the market for such activities is growing massively. We are delighted to be developing a brand new idea for the modern day theme park with the Extreme Group as we are convinced it has a formula for success.
The new skate and wave themed park will bring a breathtaking new sports and retail attraction to the Middle East and will offer:
• Pro-designed skatepark street course & ramps, with pro & beginner areas
• WaveLoch 10 ft breaking competition class stationary sheet wave
• FlowRider beginners and recreational wave
• Extreme rollercoasters
• Rock-effect indoor climbing walls
• Pumping audio/visual system and live DJs
• Video games systems
• Internet access
• Extreme Stores, Café and Hotels
• Future plans will see exciting new attractions such as skydiving simulators and bungee trampolines for a complete and exhilarating extreme sports experience