Jsultan
February 22nd, 2008, 09:29 AM
Accor set to build 12 Ibis hotels in key Pakistan cities
By Shakir Husain, Staff Reporter
Published: May 03, 2007, 00:00
Dubai: French hotelier Accor will build a dozen hotels in Pakistan in a deal with Pakistan's JS Group, a financial services firm, to fill a room supply gap in the mid-range market.
Accor holds a 25 per cent equity stake in the joint venture that will create 2,400 hotel rooms, Accor Middle East managing director Christophe Landais told Gulf News.
"We will develop 12 Ibis hotels over a period of five years in key cities," he said.
The total development cost is estimated to be $156 million. Three sites have been identified in Islamabad, Faisalabad and Lahore.
Ibis is a mid-price brand of the group, which also operates the five-star Sofitel hotels.
"We are also in talks to have Sofitel and Novotel hotels in Islamabad and Lahore," Landais said.
Accor opened the 118-room Mercure hotel at Karachi airport in April while one Sofitel is under construction in the city's Clifton area.
It is aggressively pushing its mid-range and economy hotels in the Middle East and South Asia.
Strong economic growth is increasing business and leisure travel in the two regions, creating demand for more hotel rooms.
In a deal with the Indian subsidiary of UAE-based property giant Emaar, Accor will manage 100 Formule 1 budget hotels in India in 10 years.
"The budget hotels conform to the market needs. Most of other groups are also focusing on it but we feel we have a headstart with Ibis," Landais said.
Most of Accor's new developments in the region are in the non-luxury category.
Accor operates 20 hotels in the Middle East, offering 4,984 rooms, but its portfolio will triple by 2010.
Thirty properties are under construction that will provide an additional 8,247 rooms by 2010.
In the UAE alone the group manages six hotels providing 1,384 rooms and 16 are under construction with a capacity of 5,218 rooms.
The group will have 21 Novotel and 22 Ibis properties across the Middle East by 2010.
Source: Gulf News!!
By Shakir Husain, Staff Reporter
Published: May 03, 2007, 00:00
Dubai: French hotelier Accor will build a dozen hotels in Pakistan in a deal with Pakistan's JS Group, a financial services firm, to fill a room supply gap in the mid-range market.
Accor holds a 25 per cent equity stake in the joint venture that will create 2,400 hotel rooms, Accor Middle East managing director Christophe Landais told Gulf News.
"We will develop 12 Ibis hotels over a period of five years in key cities," he said.
The total development cost is estimated to be $156 million. Three sites have been identified in Islamabad, Faisalabad and Lahore.
Ibis is a mid-price brand of the group, which also operates the five-star Sofitel hotels.
"We are also in talks to have Sofitel and Novotel hotels in Islamabad and Lahore," Landais said.
Accor opened the 118-room Mercure hotel at Karachi airport in April while one Sofitel is under construction in the city's Clifton area.
It is aggressively pushing its mid-range and economy hotels in the Middle East and South Asia.
Strong economic growth is increasing business and leisure travel in the two regions, creating demand for more hotel rooms.
In a deal with the Indian subsidiary of UAE-based property giant Emaar, Accor will manage 100 Formule 1 budget hotels in India in 10 years.
"The budget hotels conform to the market needs. Most of other groups are also focusing on it but we feel we have a headstart with Ibis," Landais said.
Most of Accor's new developments in the region are in the non-luxury category.
Accor operates 20 hotels in the Middle East, offering 4,984 rooms, but its portfolio will triple by 2010.
Thirty properties are under construction that will provide an additional 8,247 rooms by 2010.
In the UAE alone the group manages six hotels providing 1,384 rooms and 16 are under construction with a capacity of 5,218 rooms.
The group will have 21 Novotel and 22 Ibis properties across the Middle East by 2010.
Source: Gulf News!!