View Full Version : # UC / Alluvion / 92m / Office


Pages : [1] 2 3

Tommo
May 28th, 2003, 02:30 AM
_Sarich's luxury tower cleared

By Bronwyn Peace
RALPH SARICH'S giant apartment block overlooking the city foreshore has been cleared to go.

The $60 million building, which will tower 127m over Mounts Bay Road, was approved last night by Perth City Council.

Icon Apartments, as it will be known, is expected to be the tallest residential complex in the inner city.

Mr Sarich's Cape Bouvard Investments got approval for the 123-unit complex despite the fact that it exceeded the plot ratio by 56.5 per cent and was 71m taller than normally permitted.

A council officer had advised against approving the application and warned that it was an undesirable precedent.

The tower will front Mounts Bay Road between Mill Street and Mercantile Lane on land that is now a carpark.

Apartments will range in price from $400,000 to $1,600,000 with nine other penthouses.

Cr Lisa Scaffidi spoke strongly in favour of the application, saying the design would be a great addition to the area.

But Cr Janet Davidson said the council had never before approved such a big plot bonus.

There is an awsome front render of the building in todays west. Even if you don't buy it just have a look at page 3 right hand side.:banana: :banana: :banana: :rock: :rock: :nocrook: :nocrook:

finn
May 28th, 2003, 02:38 AM
Excellent news! :D

It will be fantastic to see Perth's first genuinely big apartment tower rise, and hopefully just the start of many more!

Is anyone able to scan in the images from The West? If so, please do! :)

chrisaus
May 28th, 2003, 04:57 AM
oh happy day!!!!!
this is awsome news, im very happy with this, im glad to see the council are serious about inner city living aproving a project 57% above the plot ratio and going against recomendations, hopefully they will start marketing soon!! hope it sets a precedent to build up
:D :guns1: :master: :banana:

chrisaus
May 28th, 2003, 05:01 AM
more good news listen to this afr article on the perth market!! ill have to buy it to read the rest

Steady as she grows for Perth apartment market
Despite growing at the rate of 29 per cent since 1996, Perth's inner-city apartment market has a sustainable future without the oversupply problems affecting the eastern states, according to new research. By Mark Drummond

chrisaus
May 28th, 2003, 05:13 AM
http://www.imagestation.com/picture/sraid63/p64124f2feb913b07cff03b046ef0f390/fc0f15fa.jpg

finn
May 28th, 2003, 06:24 AM
Looks great! :D

Thanks for scanning that Chris!

DUTCH
May 28th, 2003, 07:51 AM
http://www.imagestation.com/picture/sraid63/p64124f2feb913b07cff03b046ef0f390/fc0f15fa.jpg

chris ive told you before, take the fucking "orig.jpg"
off the end of the filename and the images work fine.
DO IT.

RocStar
May 28th, 2003, 09:23 AM
:banana: "Happy days are here again...":banana:
Shes a beauty!...looks halve like an office block and sooo much glass that we luv!!Looks like the same shade as Woodside....thats worth another...:banana:

NZer
May 28th, 2003, 10:37 AM
Brilliant news,I hope this is just the start for Perth:)




..........yep:cheers:

chrisaus
May 28th, 2003, 10:46 AM
<table cellpadding=4 cellspacing=0 width=98% class="quoteBox">
<td align=left valign=center> <smallfont> <b>Quote</B> <I>originally posted by DUTCH </i></b> </smallfont> </td>
<tr><td align=left valign=top>http://www.imagestation.com/picture/sraid63/p64124f2feb913b07cff03b046ef0f390/fc0f15fa.jpg

chris ive told you before, take the fucking "orig.jpg"
off the end of the filename and the images work fine.
DO IT.</td></tr>
</table>

or you could just open up to page 3 in the west.....

Dilaz89
May 28th, 2003, 12:23 PM
im still cant get over it!!!!!!!iv been waiting since november to hear about it

Homeroids
May 28th, 2003, 12:33 PM
Excellent. I want construction dates now, I'm so excited. Remarkable that it is a modest 60 mill but how cool is this. This part of town is becoming genuinely dense too I might add. God, I'm so excited I might even enquire about prices myself ;).

chrisaus
May 28th, 2003, 12:38 PM
I couldn't see it starting construction this year, it will also need about 40-50% presales. if your interested in buying an apartment registure your interest @ www.capebouvard.com
hopefully they don't choke and it goes ahead, many projects have been approved but never gone ahead

NZer
May 28th, 2003, 12:38 PM
It will be so good to see tower cranes out in front of all the other tallies,especially if it is at the same time as the Convention Centre is under construction.It's great that more people are starting to live right in the very centre of Perth,I hope they start building it right away:)

jcocks
May 28th, 2003, 01:03 PM
Hilton are going to be pissed....

I would hazard a uess that Hilton will start talking about building a new hotel once this thing gets built...They've been talking about it for ages but I guess the impetus (sp?) has never been there to go ahead with it....now it will be (no swan-river views at all anymore) :-)

23knots
May 28th, 2003, 01:05 PM
Well Homer, if you buy I will. That's 121 apartments left for sale then:cheers:

I can't wait to be out windsurfing at Applecross and to look over and see another massive lift core rising. It's so inspiring. And it should look a fair bit taller than Woodside because of the much smaller floorplates and balconies.

Chris, I agree that there's a lot to be done before it starts construction - but the chances must be quite good cos of the low number of apartments, project cost and proximity to river and Convention Centre (only downside is that it's right on the road and is surrounded by office buildings). I mean, even the small 15-ish storey Paragon has something like 160 apts. 123 apts. is good cos a lot of investors don't like buying into a block where a relatively large number of similar apartments might be on sale at any one time.

Let's hope they give it some with the international marketing.

CULWULLA
May 28th, 2003, 01:22 PM
excellent stuff!! I can see Perth starting to build more of these 30-40storey apartment blocks over next decade or so!:cool:

chrisaus
May 28th, 2003, 02:08 PM
its located on the lowest point of the CBD though, woodside is up abit of a slope so it will apear smaller

Tommo
May 28th, 2003, 02:50 PM
I used the pic from the west and put it into the skyline of perth using photo shop. It looks shit cause the angle is wrong but you get the idea of how it will impact the skyline. Does anyone want to host the pic, cause I have no idea how to host pics.:D

finn
May 28th, 2003, 03:43 PM
<table cellpadding=4 cellspacing=0 width=98% class="quoteBox">
<td align=left valign=center> <smallfont> <b>Quote</B> <I>originally posted by 23knots </i></b> </smallfont> </td>
<tr><td align=left valign=top>Well Homer, if you buy I will. That's 121 apartments left for sale then:cheers:

I can't wait to be out windsurfing at Applecross and to look over and see another massive lift core rising. It's so inspiring. And it should look a fair bit taller than Woodside because of the much smaller floorplates and balconies.

Chris, I agree that there's a lot to be done before it starts construction - but the chances must be quite good cos of the low number of apartments, project cost and proximity to river and Convention Centre (only downside is that it's right on the road and is surrounded by office buildings). I mean, even the small 15-ish storey Paragon has something like 160 apts. 123 apts. is good cos a lot of investors don't like buying into a block where a relatively large number of similar apartments might be on sale at any one time.

Let's hope they give it some with the international marketing.</td></tr>
</table>

Yeah, 123 apartments is not many at all - it will probably sell like the Raffles Tower did! :D

DUTCH
May 29th, 2003, 06:24 AM
"or you could just open up to page 3 in the west....."

what, so your saying you dont want people to see images you post, it's not that hard to take off "orig.jpg" , perhaps too hard for you.

chrisaus
May 29th, 2003, 09:54 AM
<table cellpadding=4 cellspacing=0 width=98% class="quoteBox">
<td align=left valign=center> <smallfont> <b>Quote</B> <I>originally posted by DUTCH </i></b> </smallfont> </td>
<tr><td align=left valign=top>"or you could just open up to page 3 in the west....."

what, so your saying you dont want people to see images you post, it's not that hard to take off "orig.jpg" , perhaps too hard for you.</td></tr>
</table>

it doesent bother me.........

perthguy78
May 29th, 2003, 10:11 AM
:moods:

:cool: :D

DUTCH
May 29th, 2003, 01:38 PM
you really must be a moron.

you spend time scanning and posting pictures but purposely post them so that no one can see them.

chrisaus
May 29th, 2003, 03:01 PM
oh yeah I forgot its my duty to update everyone with the latest pics.........what a dick head I am

perthguy78
May 29th, 2003, 04:04 PM
i can see the pics.... i dunno what the big deal is...

calm down guys....
thanks for posting the pics chris :D and your pics are good aswell dutch .....
;) :D :cool: :angel1: :angel1: :angel1: :)

DUTCH
May 30th, 2003, 10:29 AM
hehe..




are you slightly below average intelligence?


obviously its not your duty and i clearly have never said it is.


i want to see the pictures you post BUT I CANT because you post them wrongly, so take off orig.jpg its fucking easy as!


why the hell do you bother going through the effort of posting pictures so that only a couple people can see them?

chrisaus
May 30th, 2003, 10:37 AM
um i never new the org thing had to be droped and I don't think ive posted a pic since you said that, so how was I to know for the past pics

23knots
May 30th, 2003, 11:35 AM
AAAAAARRRRRRRGGGGGGHHHHHHH!!!

NZer
May 30th, 2003, 12:34 PM
BLEEEAAAAAAARGH !!!!!!!!

Tommo
May 30th, 2003, 01:30 PM
Grrrrrrrr oh wait I mean
WHAAAAAAAAAAGGGGGGGHHHHHH!!!!!!:D

Dilaz89
May 30th, 2003, 02:39 PM
YYYYYYYYYYYYYYYYYAAAAAAAAAAAAAAAAAAAAAAAHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHRRRRRRRRRRRRRRRRRRRRRR!!!

cheers

chrisaus
May 30th, 2003, 06:18 PM
testing
http://www.imagestation.com/picture/sraid60/pb4c4bb213f4ab023c489aac9115f2be5/fc50c15b

chrisaus
May 30th, 2003, 06:20 PM
orig.jpg ?

none of them have orig infront of the .jpg ?

NZer
May 31st, 2003, 01:48 AM
Still no pic,exept now it's the little red cross instead of the imagestation thing:bash:

Homeroids
May 31st, 2003, 02:51 AM
I guess the other option is to use the web space your ISP gives you CHris. Is your ISP IInet?

If so, get an FTP prog called WS_FTP-LE. It's free.

Create a new connect to:

members.iinet.net.au/~username

When you connect it will ask for your accounts password. Then simply copy the pics to the public folder that should be in your web directory. Create a link in your postings to eg.

"http://members.iinet.net.au/~username/jpg.jpg"

DUTCH
June 1st, 2003, 12:55 PM
ok, with the last one you posted you have taken off too much.

simply take of no more than this "orig.jpg"

leave the first .jpg on the end of the filename!

all yours have the orig.jpg on the end other than ones i have re-posted.

RocStar
June 1st, 2003, 04:43 PM
<table cellpadding=4 cellspacing=0 width=98% class="quoteBox">
<td align=left valign=center> <smallfont> <b>Quote</B> <I>originally posted by Tommo </i></b> </smallfont> </td>
<tr><td align=left valign=top>I used the pic from the west and put it into the skyline of perth using photo shop. It looks shit cause the angle is wrong but you get the idea of how it will impact the skyline. Does anyone want to host the pic, cause I have no idea how to host pics.:D</td></tr>
</table>
http://home.iprimus.com.au/roc1/icon.jpg ;) :)

Enchante
June 1st, 2003, 07:38 PM
<table cellpadding=4 cellspacing=0 width=98% class="quoteBox">
<td align=left valign=center> <smallfont> <b>Quote</B> <I>originally posted by RocStar </i></b> </smallfont> </td>
<tr><td align=left valign=top><table cellpadding=4 cellspacing=0 width=98% class="quoteBox">
<td align=left valign=center> <smallfont> <b>Quote</B> <I>originally posted by Tommo </i></b> </smallfont> </td>
<tr><td align=left valign=top>I used the pic from the west and put it into the skyline of perth using photo shop. It looks shit cause the angle is wrong but you get the idea of how it will impact the skyline. Does anyone want to host the pic, cause I have no idea how to host pics.:D</td></tr>
</table>
http://home.iprimus.com.au/roc1/icon.jpg ;) :)</td></tr>
</table>

Erm, am I the only one that thinks that looks somewhat strange? :D

flyin_higher
June 5th, 2003, 02:52 PM
Looks like a pretty funky development, should do wonders for the Perth scraper scene!;)

chrisaus
June 6th, 2003, 10:54 AM
it won 6-3
for- natrass, butler, tan, sutherland, scaffidi, mcevoy
against- tudori, davison, kay

NZer
June 6th, 2003, 11:47 AM
3 against is kinda worrying,I just don't see how this tower can be unsuited to the site:?

flyin_higher
June 6th, 2003, 12:02 PM
Yeah, specially as its in the cbd, not in the suburbs or anything, what else would they want to build there anyway?

chrisaus
June 6th, 2003, 12:20 PM
are you kidding 6-3 is an amazing victory considering its a 57% plot ratio bonus whats is = to an extra 71m with such a old and conservative council amazing....

NZer
June 6th, 2003, 12:21 PM
It's only a carpark at the moment,in fact I parked there last year and it cost me $16.When you stand in the carpark you are surrounded by high rise on three sides and a large bus terminus on the other,I cannot think of anything more suitable for the site than this tower.It will be great that a site which you would almost certainly expect to end up with a commercial tower is getting apartments and it's one of the last vacant sites in the area not being used for office space.

Icon is sweet as.

chrisaus
June 6th, 2003, 12:27 PM
its going to be very interesting to see balconies in the CBD skyline, im so used to glass office towers, might stick out alot, though this could change if the emu brewrey development gets up

NZer
June 6th, 2003, 12:35 PM
Yeah,actually when I first started to notice what balconies do I didn't like them but now I'm getting used to them.I still prefer the main impression of a skyline to be sleek and glassy though.A few apartment towers 'out in front' of Perth will be okay but I wouldn't like towers as big as CP or BankWest with balconies on the Esplanade,just Icon sized ones which is why Icon is perfect:)

chrisaus
June 6th, 2003, 01:47 PM
icon isn't like the average cheapo resi though, alot turn out like concrete walls, but icon has an interesting design and glass, glass is class esp. blue! should fit in okay, though a central equity style building [melbourne developer] would looks soooo bad in the perth skyline

chrisaus
June 6th, 2003, 01:55 PM
oh oh oh I think i get it.... orig.jpeg stards for original jpeg. when I download after 5mins the pics are made smaller so when i post the pics fast it posts them in large mode with the orig.jpge after 5 mins they make the pics smaller and the orig.jped dissapears! from now on if i wait for the pics to downsize it should work!

chrisaus
June 6th, 2003, 02:00 PM
can you see all these pics?
http://www.imagestation.com/picture/sraid63/p7065b7ba386a7f0fdac2a3a8b9eeb122/fc168d2a.jpg
http://www.imagestation.com/picture/sraid60/p3af736fda2afa0e8246d8268ab51e3d5/fc43cb98.jpg
http://www.imagestation.com/picture/sraid63/p9ff1e2578e770665d4679f1268764629/fc168d2c.jpg
http://www.imagestation.com/picture/sraid62/pdea3eb774abf843f9b741aebdbd03400/fc1cff68.jpg
http://www.imagestation.com/picture/sraid63/pd452159fab25fd332f3e8ee9808273ff/fc1690e4.jpg

Dilaz89
June 6th, 2003, 03:05 PM
YYYYYYYYYYYYAAAAAAAAAAAAAAAYYYYYYYYYYYYYYY!!!!!!!!!!!!!!!!!!!!!! you have evovled to the next level of posting pics, congratulations!!!!!:cheers: :cheers: :cheers: :cheers:

chrisaus
June 6th, 2003, 03:14 PM
yay I feel so special:banana: :master:

NZer
June 14th, 2003, 12:32 PM
I wonder what effects Icon towers success or failure will have on the potential development of Emu Brewery site and even Westralia?

Perth residential market is just starting to get interesting.

RocStar
July 15th, 2003, 03:30 PM
http://home.iprimus.com.au/roc1/news.gif
I just got an email from Cape Bouvard!..(if u registered, you would have or will be getting the same email:)>>

Please be advised that the marketing material for The Icon development will be available later this week. Can you please confirm your interest in receiving this and advise me of your address details.

Should you wish to proceed with purchasing an apartment in The Icon development or have any further queries, please contact myself at Cape Bouvard on the numbers listed below.
Regards

Lorena Elliott
Marketing & Sales Consultant
Cape Bouvard Investments Pty Ltd

MARKETING TO BEGIN THIS WEEK!..WooHoo!:banana: :banana: :banana:
A new render pic...
(by the way did u like the newsflash thingo..lol:D

http://home.iprimus.com.au/roc1/icon1.jpg

Homeroids
July 15th, 2003, 03:39 PM
Wow, beautiful render. God I hope this goes ahead. It's got class.

RocStar
July 15th, 2003, 03:46 PM
Its such a nice tower for an 'apartment tower with its nice glassy tint shade. Lets hope construction will begin this year:guns1:

Homeroids
July 15th, 2003, 03:52 PM
It's in an awesome location. Nothing taller would ever be built in front of it. The views from the top would be spectacular in nearly every direction.

As much as World Tower in Sydney is tall and great, for Sydney I think it is in an average location on the south side of the CBD far away from the harbour views. Icon has grand stand seats for the Swan.

chrisaus
July 15th, 2003, 03:57 PM
WOW this is awsome news
I Registured but I haven't got and e-mail from them yet
keep a look out in saturdays west & realestate section for marketing
great rendering looks much better than the previous ones, I like it, an interesting design, very thin
the make it look a similar size to the hartley building though
where did you get the rendering from ? thanks for the pic/update I can't wait for more info on this baby - hope the sales boom and its underway soon

RocStar
July 15th, 2003, 04:02 PM
Its in a much better position than Panorama and Westralia. Its just a hope skip away from Northbridge too, easier to stagger home after a late one:D
The render pic came with the email.

Homeroids
July 15th, 2003, 04:03 PM
That rendering is deceiving with Icon's height, but imagine in a 3d sense the top line of Hartley in relation to Icon and I think it would line up with about 2/3rds the way up. Such a sweeet rendering. Maybe worth promoting in the general Ozscrapers forum. Consider it done if not already :)

RocStar
July 15th, 2003, 04:07 PM
Do it Homeroids:) .
I counted about 30 floors, was that the original proposal?

chrisaus
July 15th, 2003, 04:09 PM
the podium is pretty big remember, the height said 127.5m in the council mins though not sure whats that's measuring to the top off. but whatever height its going to have a pretty larger impact, being the size of woodside. lets hope it has some effect from the north because the skyline is lacking something from that side though its at the bottom off a hill. this will be 2 times the size of panorama

Homeroids
July 15th, 2003, 04:12 PM
Done, and so has Chris in an older thread that I forget was there. Doh.

I thought the original proposal was 36 floors. Interesting. I count 30 as well in that rendering but that was not counting what appears to be exclusive penthouse levels (2 in all and frik - imagine the price) on top and also I think there would be a grd level we can't see. Maybe they mean 36 all up and there are a couple of levels under ground for parking.

chrisaus
July 15th, 2003, 04:16 PM
I count 32 residential floors + the podium = 36 floors

RocStar
July 15th, 2003, 04:16 PM
Well one thing for sure, it will extend the skyline further south. This with the convention centre site ...ITS GONNA BE FREAKIN AWESOME!:D

chrisaus
July 15th, 2003, 04:19 PM
Originally posted by RocStar

Well one thing for sure, it will extend the skyline further south. This with the convention centre site ...ITS GONNA BE FREAKIN AWESOME!:D

don't forget the medina grand hotel and E & Y office buildings both UC @ the PCEC the new underground railway, and proposed moving of the bridge all in that area and the redvelopment of the emu brewey site, so lots of construction, activity and cranes for that part of town, can't wait for some action

Homeroids
July 15th, 2003, 04:25 PM
You know, when u put it like that u can't help thinking that Perth is going thru a kind of building boom. It's just not 'out there' or as ostentacious as the Sydney and Melbourne booms but it is still quite remarkable. Remember there is also quite a lot of activity at the East end of the Trc.

RocStar
July 15th, 2003, 04:25 PM
With all this AS WELL AS the sinking of the railway, Perth will have finally came of age!:master: :master: :master: :D

chrisaus
July 15th, 2003, 04:28 PM
here's the application
www.perth.wa.gov.au/html/cou_minutes/WebSite_ConMins2003/mn030527.pdf

yeah perth's residential marketing is booming, there has been about 4000 inner city apartment constructed over the last few years, the city of perth is the fastest growing council in australia, the streetscape is becoming dotted with cranes, new cranes have been ordered to cope with demand, things are looking good in perth's context, though brisbane is shitting all over us by a mile for construction

chrisaus
July 15th, 2003, 04:30 PM
it will take a long time but by 2030 perth city will be an urban area from the river to northbridge what 'fits' together

chrisaus
July 15th, 2003, 05:57 PM
they might not start marketing to the general public for awhile and let the people who have registured there interest get first pick ?

I wonder if it has anything to do with that ad in last week west 'luxury CBD apartments coming soon' though that was for fpd savills, I would think cape bouvard would market there own project

PinkFloyd
July 16th, 2003, 02:14 AM
Awesome news! That rendering looks bloody great. Can't wait till we see cranes rising from the site.

I haven't got an email from them just yet, but just the news is good enough.

23knots
July 16th, 2003, 05:41 AM
This is a good decision by Cape B. to start marketing before Westpoint tries anything on the Emu site. I'm so pleased that marketing has started - this will be a barometer for other future central developments too.

If you don't market you'll never know (*cough* Westpoint - Cinema City).

RocStar
July 16th, 2003, 07:59 AM
Yep, Now if only Cinema City came to the party, it would be drinks all round!:D :cheers1:

chrisaus
July 16th, 2003, 09:36 AM
maybe they have canned cinema city? nothing has been said off it for ages and they seem to be progressing fast with the new development....

NZer
July 16th, 2003, 11:54 AM
Well at least if it has been canned,its better than either Icon or Barracks plaza not going ahead because they are both a lot nicer IMO.:)

chrisaus
July 18th, 2003, 06:49 AM
I got a marketing thing in the mail... actually 2 because re-signed when rocstar got they email and i didnt....ahh the sky pentouse looks amazing 900sq m 5 bedrooms/ensuites etc... omg in the price box the lowest one was 400k-600k lol...... and there was a box for $6m+ lol only richos will be able to buy here, they will prob target asia, I don't think the local market is that strong for very expensive apartments though raffles sold out

chrisaus
July 18th, 2003, 08:25 AM
http://www.imagestation.com/picture/sraid70/p205e2cf8980fa4beb3bcb3b5b31e073e/fba47f28.jpg
http://www.imagestation.com/picture/sraid70/pa5a637d51dda9b9d6e51530af4473958/fba47f24.jpg
http://www.imagestation.com/picture/sraid70/p30512cbff0b203669cd3c01db53a8cfb/fba47f1d.jpg

RocStar
July 18th, 2003, 05:14 PM
I still hope Cinema City goes ahead, it will have a profound impact in the inner city area, more so than Icon or Emu, not that I have anything against these of course!:)

chrisaus
July 19th, 2003, 07:16 AM
there a full page ad on page 39 of today saturday west

Homeroids
July 19th, 2003, 08:26 AM
sweeet. going to go check out the paper.

Perth4life
July 19th, 2003, 09:41 AM
sweet i saw it there, at www.capeboulevard.com.au or sumthing you can register for a free panphlet (mdfromperth told me)

chrisaus
July 19th, 2003, 09:47 AM
Originally posted by Westside4life 91
sweet i saw it there, at www.capeboulevard.com.au or sumthing you can register for a free panphlet (mdfromperth told me)
www.capebouvard.com

lol they will sure take an 11 year seriously with a devleopment that prices start at $430,000 lol
all the info in the mailout is in the ad in the west

chrisaus
July 19th, 2003, 10:25 AM
The Site
http://www.imagestation.com/picture/sraid70/p94ba9249db45007567566830c3c2b5a6/fba283dd.jpg

Perth4life
July 19th, 2003, 10:33 AM
Originally posted by chrisaus
www.capebouvard.com

lol they will sure take an 11 year seriously with a devleopment that prices start at $430,000 lol
all the info in the mailout is in the ad in the west
:bleep: :rant: get it right im 12!

Dilaz89
July 20th, 2003, 01:20 PM
hey they sent me one and im only 2 years older!!!!

perthsmike
July 23rd, 2003, 07:12 AM
Well what do ya kno, go on a holiday for a few weeks and the icon takes off! Great news all round. Very impressive design and the renderings look absolutely amazing! Hopefully this one will actually be built but then again the emu brewery site may be even better and there may not be enough demand to go round… heres hoping!

Mike :)

chrisaus
July 23rd, 2003, 07:24 AM
Originally posted by perthsmike
Well what do ya kno, go on a holiday for a few weeks and the icon takes off! Great news all round. Very impressive design and the renderings look absolutely amazing! Hopefully this one will actually be built but then again the emu brewery site may be even better and there may not be enough demand to go round… heres hoping!

Mike :)

it will be interesting to see, they say the demand for high-cost apartments has slowed down a heap but there's still pleanty of demand for cheaper apartments. these START at $420,000 so not sure how they will go, though remember the raffles apartment were like $1m each

Dilaz89
July 23rd, 2003, 11:26 AM
i emailed the lady on some figures. it will be 125m to roof, and 131 to spire. the arcitects are buchnan group.

Homeroids
July 24th, 2003, 12:27 AM
125m - seems like that rough height with which Perth has so many examples of. AMP, Allendale, St Martins, Exchange, Woodside, and now Icon.

Dilaz89
July 24th, 2003, 12:33 PM
Good Afternoon Mr Dilazzaro

We would like to take this opportunity to thank you for your interest in our newest development, "The Icon". Our records indicate that we recently mailed you a brochure pertaining to this development.

We are so excited about this up and coming "Icon" in Perth that we have opened a Display Suite situated at Ground Floor, 181 St Georges Terrace, Perth. Being one of our initial enquiries we would like to extend an invitation for you to view the remaining marketing material, 3D model and short DVD on "The Icon".

As we have had such an overwhelming response I wanted to take this opportunity to email you so that the pick of the bunch is yours for the taking.

Please contact me on the numbers below so an appointment time can be set aside especially for you.
Regards

Lorena Elliott
Marketing & Sales Consultant
Cape Bouvard Investments Pty Ltd

Tel: (08) 9429 3427 Direct Line
Fax: (08) 9429 3445
Mbl: 0419 919 470
Email: lorena.elliott@capebouvard.com
Web: www.capebouvard.com

Homeroids
July 24th, 2003, 12:55 PM
I bet that made you feel very special? :)

chrisaus
July 24th, 2003, 12:58 PM
yay I just got that email to:D
I must get down to the marketing centre and have a look! aswell as burswoods

chrisaus
July 24th, 2003, 01:00 PM
they have update there webpage and have info on icon
www.capebouvard.com

CULWULLA
July 24th, 2003, 01:00 PM
so official height is 131m to structural tip and 125m to roof! cool. ill amaned stats on ss.com!

ICON RULES!!!!!!!!!!!!!!!!!
cheers

chrisaus
July 24th, 2003, 01:05 PM
its 127.5m to the roof sourse = city of perth via the planning aplication

CULWULLA
July 24th, 2003, 01:06 PM
If completed in 2005, ICON will be Perth's 7th tallest scraper at 131m high!

Dilaz89
July 24th, 2003, 01:08 PM
Originally posted by Homeroids
I bet that made you feel very special? :)
indeed it did! does ne 1 wanna go to this cause i certainly wont be!. i might go up to check out the model when im in perth next.

chrisaus
July 24th, 2003, 01:10 PM
Originally posted by dilaz89
indeed it did! does ne 1 wanna go to this cause i certainly wont be!. i might go up to check out the model when im in perth next.

go with a parent they might get suss if you go alone, and then you can get your parents to ask for info, and hopefully they will buy one:D

chrisaus
July 24th, 2003, 01:19 PM
it will be 8th tallest
central park - bankwest - QV1 - Excahnge plaza - allendale - st martins - AMP - icon - woodside

atm. woodside looks around 110-115m.... hope im wrong

Dilaz89
July 24th, 2003, 01:21 PM
ru going chris???? iv already asked them they said no!!! if we were to sell our 4bed 2bth home we wouldnt even be able to afford the smallest one!!!!!

chrisaus
July 24th, 2003, 01:23 PM
Originally posted by dilaz89
ru going chris???? iv already asked them they said no!!! if we were to sell our 4bed 2bth home we wouldnt even be able to afford the smallest one!!!!!

haha spew
stupid city living! so unafordable.... this place will be home to some very rich pricks lol:cool:

CULWULLA
July 24th, 2003, 01:26 PM
is its height 131m to curved concrete feature?????
why all the dif heights?
anyway if its 131m to structural height it will be Australia's 37th tallest residential tower in 2005!
Ive checked out stats on ss.com and
Sydney will have 11 higher than 131m.
Melbourne will have also 11 higher than 131m
GC will have 10 higher
and Brisbane will have 4 higher!
thats if certain projects go ahead as promised?
anyway its all good!
please confirm if ICON will be 131m or 127.5m or 125m ???
cheers

chrisaus
July 24th, 2003, 01:29 PM
the city of perth say 127.5 so im sure that would be to the highest residential level as that what is counted in the plot ratio

37th tallest resi in aus... ahh thats crap... shows how gangbusters residential development is going in aus. i guess 10 years ago icon would have been in the top 5. perth should get another one if the emu brewery development is approved and goes ahead, they plan a 40 levels tower = another 120-130m resi for perth!

Dilaz89
July 24th, 2003, 01:36 PM
i emailed the project manager and they told me the official hight to the top of ornamental spire(to the straight one) will be approx 131m

CULWULLA
July 24th, 2003, 01:37 PM
Originally posted by chrisaus
the city of perth say 127.5 so im sure that would be to the highest residential level as that what is counted in the plot ratio

37th tallest resi in aus... ahh thats crap... shows how gangbusters residential development is going in aus. i guess 10 years ago icon would have been in the top 5. perth should get another one if the emu brewery development is approved and goes ahead, they plan a 40 levels tower = another 120-130m resi for perth!
yeah sounds right but the curved concrete feature looks like its rises the 4m above roof ,so 131m sounds right as official overall height, so it will be 7th tallest equal with AMP.

chrisaus
July 24th, 2003, 02:31 PM
though AMP is higher [hill] so it will still apear quite bigger esp from the north...

Homeroids
July 24th, 2003, 03:11 PM
I also like it's position because it is slightly off the Trc and will look just great when coming over the Narrow's bridge.

chrisaus
July 26th, 2003, 05:20 AM
I quickly saw the marketing centre last night from the cat bus I could see big renderings and a model turn to page 43 of todays saturday west for more info on the project

perthsmike
July 26th, 2003, 10:04 AM
Just checked out my copy of the west and I was quite surprised with the top featurey thingo of icon. It seems as tho the very top is almost like 2 separate buildings (joined of course) with the whole east/west notation. 36 levels in total which INCLUDES the podium which if my maths is correct is from levels 1-6 = 6 storeys. From the rendering the foyer/podium area doesn’t look as noticeable as I thought, especially when previously is the was discussed to be quite a big feature. Not to worry tho, 131m is totally kool!

mike

Homeroids
July 27th, 2003, 05:39 AM
And if I read the advert right it kind of suggested one of the penthouse suites was 900sqm and 5 levels! Bloody hell :)

chrisaus
July 30th, 2003, 01:16 PM
The Site
http://www.perthwa.com.au/perth/citywest/mountsbay/graphics/cp-ml-wm-1.jpg

Perth4life
July 30th, 2003, 01:20 PM
Originally posted by Homeroids
And if I read the advert right it kind of suggested one of the penthouse suites was 900sqm and 5 levels! Bloody hell :) yeah thats right.

chrisaus
July 30th, 2003, 01:22 PM
lotto wouldn't give you enough money to buy that

Perth4life
July 30th, 2003, 01:24 PM
Originally posted by CULWULLA
is its height 131m to curved concrete feature?????
why all the dif heights?
anyway if its 131m to structural height it will be Australia's 37th tallest residential tower in 2005!
Ive checked out stats on ss.com and
Sydney will have 11 higher than 131m.
Melbourne will have also 11 higher than 131m
GC will have 10 higher
and Brisbane will have 4 higher!
thats if certain projects go ahead as promised?
anyway its all good!
please confirm if ICON will be 131m or 127.5m or 125m ???
cheers no its124.80 to the roof of the westside its 116.19m to the roof of the eastside, it doesnt say how tall it is to the top of the concrete feature!

chrisaus
July 31st, 2003, 05:20 PM
From The South [South Perth]
http://www.imagestation.com/picture/sraid72/p712a9ba800e71be66a9ce7f00f754891/fb860139.jpg
From The North [Joondanna]
http://www.imagestation.com/picture/sraid72/p29d237131107192782b65ab7f15e2a48/fb86013e.jpg
From The South West [Kings Park]
http://www.imagestation.com/picture/sraid72/p21bc0d1fef3853fa34cc9f4ca21dd773/fb86014d.jpg
location in relation to convention centre & emu brewrey site
http://www.imagestation.com/picture/sraid72/p208baaa39b0b38e3429c844ff9f394a0/fb86013c.jpg

finn
August 1st, 2003, 01:07 AM
Well, the Fin Review today is reporting a new record apartment sale in one of Ralph Sarich's (head of Cape Bouvard) Perth developments! Of course, as per usual, the article is locked. :|

The apartment has been sold for $6.8million, and is Perth's most expensive unit sale - that surely must be one of the apartments in Icon, musn't it?

And if it is, then it's a big vote of assurance of the tower going ahead! :)

If they can offload one apartment for $6.8 million, then everyone else will think they're getting a bargain, whatever they pay for the other apartments in the tower! ;)

Also, there are only 123 apartments in total, so it shouldn't take all that many units sold to ensure required pre-commitments!

23knots
August 1st, 2003, 03:23 AM
Ralph Sarich has eclipsed fellow West Australian magnate John Roberts to sell Perth's most expensive apartment - for a cool $6.8 million.

In another sign of the resilience of Perth's inner-city apartment market, Mr Sarich's private company, Cape Bouvard Investments, yesterday sold the top-floor penthouse in his proposed $150 million Icon apartment tower to an undisclosed local buyer.

The off-the-plan sale price is $100,000 more than the record set by Perth car dealer Brian Gardner, who paid $6.7 million for the penthouse at the Raffles apartment tower being developed by Mr Roberts's Multiplex Constructions.

Multiplex, which is planning to list on the stock exchange soon, is developing its luxury apartment tower around the historic Raffles Hotel, which the company is buying for $20 million from Kings Cross businessman Abe Saffron. Multiplex has presold all 119 apartments in the Raffles tower off the plan.

The Perth apartment record was previously held by AdultShop.com chief Malcolm Day, who paid $6 million for a penthouse in his Miami apartment tower on Bellevue Terrace, Perth's most expensive residential strip.

A Cape Bouvard spokesman said the company was also negotiating with a potential buyer for the second top-floor penthouse in the 36-level Icon tower, which is to be built opposite the new $200 million Perth convention and exhibition centre.

The two top-floor penthouses have almost 500 square metres each of internal living space, as well as 25-metre lap pools and private garden areas on the roof.

The spokesman said Cape Bouvard had been focusing its marketing campaign overseas, with most interest registered from potential buyers in Malaysia and Singapore.

Mr Sarich is also behind a contentious plan to develop a 13-storey apartment tower on Scarborough Beach - an $80 million project that would be Perth's biggest coastal development since Alan Bond built the controversial Observation City hotel in 1986.

Despite Reserve Bank of Australia warnings regarding inner-city apartments, developers are continuing to pay record premium prices for CBD sites suitable for residential projects.

Last month, Norm Carey's Westpoint Corp revealed plans for a staged $450 million development of Alan Bond's former Emu Brewery site, which would include 960 apartments in three towers of up to 40 storeys.

A recent report by Jones Lang LaSalle concluded that factors such as Western Australia's strong economic growth and the growing acceptance of apartment living meant Perth's inner-city apartment market had a sustainable future, despite growing at the rate of 29 per cent since 1996.

:guns1:

Homeroids
August 1st, 2003, 03:50 AM
Out inner-city residential boom is hitting us now it seems. Some 2 years after it hit the East coast. Can't wait for the announcements for the Emu site and it looks like Icon is becoming a sure thing.

chrisaus
August 1st, 2003, 04:19 AM
wow wow wow thats awsome news! great to see sales going so well hopefully they will reach there level of sales to warrent construction soon, looks like 'she a goer':D
thanks for posting!

chrisaus
August 1st, 2003, 01:01 PM
went to the sales office tonight its located at cape bouvard house on the west end of st georges terrace on the southern side near the crn of mill and opposite jardine house at about 180. it was closed though you can see everything from the outside its great there is a model, there is a movie with renderings, fly arounds, animations of what it will look like in the skyline and some great shots around perth, there is a huge pic on the wall with it in the skyline and plans etc... well worth a look, its a must for any icon/skyscraper fan to see! from the pic it looks slightly taller than governor stirling

23knots
August 4th, 2003, 04:03 AM
If someone has time they should get into the office to find out what has sold so far. That AFR article only said that one penthouse had sold, it didn't give any other indication as to how sales were going (although it was obviously a good sign).

chrisaus
August 4th, 2003, 04:14 AM
on the plans phatt got a few weeks ago there were already about 6-8 sold signs on them...

23knots
August 4th, 2003, 06:11 AM
The plans I got were dated 25 July and had 3 sold apartments. It's just that Cape Bouvard have had a couple of weeks so it would be interesting to see the current tally. Let's hope that they send us updated lists.

chrisaus
August 4th, 2003, 07:34 AM
**website Just updated** www.capebouvard.com

Tommo
August 4th, 2003, 08:02 AM
These guys really are getting their act together, maybe Westpoint should start taking notes.

chrisaus
August 4th, 2003, 08:06 AM
westpoint are progressing with the emu brewrey development with lightning speed, I would say cinema city is dead, unless they are going to use the emu brewrey marketing centre to market that as well?

Tommo
August 4th, 2003, 08:15 AM
It took ages but I finally got a look at the Icon video that is on the website. Bloody hell its fantastic. Thank god for broadband it would taken all day other wise.

chrisaus
August 4th, 2003, 08:30 AM
Originally posted by Tommo
It took ages but I finally got a look at the Icon video that is on the website. Bloody hell its fantastic. Thank god for broadband it would taken all day other wise.

or you couldn have gone watched it on digital widescreen @ the marketing centre on the terrace!!

Dilaz89
August 4th, 2003, 11:36 AM
im not evven gonna bother watch the video on the site cause i have a 28.8k modem!!!!

chrisaus
August 4th, 2003, 12:46 PM
Originally posted by dilaz89
im not evven gonna bother watch the video on the site cause i have a 28.8k modem!!!!

go to the marekting centre.....

Dilaz89
August 4th, 2003, 03:09 PM
the lady told me if i go fr a meeting with her ill get the dvd about it. she would probably call the cops if i turned up and asked if i could have a meeting with her lol. next time im in the city ill stand outside the marketing centre and watch it.

chrisaus
August 4th, 2003, 03:22 PM
Originally posted by dilaz89
the lady told me if i go fr a meeting with her ill get the dvd about it. she would probably call the cops if i turned up and asked if i could have a meeting with her lol. next time im in the city ill stand outside the marketing centre and watch it.

its made to get the attention of passers by it faces onto the street you wouldnt be able to see it in the marketing centre, you can see all the things in the centre from the outside and the lobby... no need to enter... and they don't care if you look around just say your interested and wana look, ive done it b4

chrisaus
August 7th, 2003, 09:32 AM
on the desk at the marketing centre they had the skyscrapers.com icon page printed out, maybe pas gave it to them because he's posted pics from the marketing centre on skyscrapers.com... does pas live in perth ?
when I saw it I axcidently droped my subway on the floor and made a mess:D
http://www.skyscrapers.com/re/en/im/df/207424/

Dilaz89
August 7th, 2003, 10:24 AM
pas could be one of the perth forum members for all we know

23knots
August 8th, 2003, 10:47 AM
Some time ago I visited some apartments in a 38-level development in Singapore. Each tower looked absolutely huge and what was the height? Only 119m. Just for comparison as to the effect Icon will have:

http://www.skyscrapers.com/re/en/im/df/167953/

chrisaus
August 21st, 2003, 03:08 PM
location of the marketing/sales centre
http://www.imagestation.com/picture/sraid75/p8a7a4a67b509453b728769fdcff4fcf2/fb538dcb.jpg.orig.jpg

Perth4life
August 22nd, 2003, 05:14 AM
Originally posted by chrisaus
on the desk at the marketing centre they had the skyscrapers.com icon page printed out, maybe pas gave it to them because he's posted pics from the marketing centre on skyscrapers.com... does pas live in perth ?
when I saw it I axcidently droped my subway on the floor and made a mess:D
http://www.skyscrapers.com/re/en/im/df/207424/ gee that model really stands out!

why doesnt someone pm or email him, maybe i will.

CULWULLA
August 22nd, 2003, 06:24 AM
I think Pas used to resid in perth but now lives in Singapore. Sometimes he feels he has to contribute something to ss.com.
terrible model!lol maybe it was massing concept.
i didnt realize there will be holes thru it. looks good.
cheers

chrisaus
August 22nd, 2003, 06:59 AM
Originally posted by CULWULLA
I think Pas used to resid in perth but now lives in Singapore. Sometimes he feels he has to contribute something to ss.com.
terrible model!lol maybe it was massing concept.
i didnt realize there will be holes thru it. looks good.
cheers

hey lets see you do better *sets the challenge*:D

Dilaz89
August 22nd, 2003, 12:05 PM
i went to maketing centre the other day. i couldnt go inside cause they were doing stuff to it. i could see the model and the big poster of it in the skyline. the model was crap

chrisaus
August 22nd, 2003, 12:41 PM
Originally posted by dilaz89
i went to maketing centre the other day. i couldnt go inside cause they were doing stuff to it. i could see the model and the big poster of it in the skyline. the model was crap

leave the poor model alone:D I think it was good...
did you have a look at the movie on the plasma screen with flyarounds and renderings and touristy type shots?

Dilaz89
August 22nd, 2003, 01:21 PM
i saw the screen but it wansnt on :bleep: i think they were doing electrical works cause no ligts were on come to think of it

chrisaus
August 22nd, 2003, 01:46 PM
might have had something to do with the storms...

Dilaz89
August 22nd, 2003, 02:02 PM
nah i went on moday when it was nice

chrisaus
August 22nd, 2003, 02:04 PM
were you wagging?

Perth4life
August 22nd, 2003, 02:42 PM
hey has everyone noticed that everyone i mean everyone either has the flue or a bad cold i mean ive got it and im having a 5 day long weekend ! (only 2 days left though :()

chrisaus
August 22nd, 2003, 03:00 PM
yeah ive had abit of a cold..

NZer
August 22nd, 2003, 03:18 PM
SOFT COCKS!!!!

I LIVE in winter for 7-8 months of the year and you don't hear me bitching:D

Dilaz89
August 22nd, 2003, 03:43 PM
Originally posted by chrisaus
were you wagging?
nope it was a pupil free day at our skool

Dilaz89
August 22nd, 2003, 03:46 PM
Originally posted by Westside4life 91
hey has everyone noticed that everyone i mean everyone either has the flue or a bad cold i mean ive got it and im having a 5 day long weekend ! (only 2 days left though :()
i got a bad one...Last bloody holidays! i just about did absoulutely nothing on the second week

Perth4life
August 23rd, 2003, 03:11 AM
Originally posted by NZer
SOFT COCKS!!!!

I LIVE in winter for 7-8 months of the year and you don't hear me bitching:D lol itd kinda be inbarressing if u were a hard cock all the time i mean in public aswell!!

Dilaz89
August 23rd, 2003, 03:46 AM
Originally posted by Westside4life 91
lol itd kinda be inbarressing if u were a hard cock all the time i mean in public aswell!!
ha ha!!!!!!!!!that a good 1!!!!

chrisaus
September 11th, 2003, 05:22 PM
bump

Dilaz89
September 12th, 2003, 10:11 AM
does anyone have na idea of how its going?? i dont think the site tells you how much have sold

chrisaus
September 16th, 2003, 06:27 PM
SALES UPDATE
Cape Bouvard marketing and sales manager Steve Hill said the first stage of marketing and selling would provide the developer with an understanding of the depth of the market.

Sales worth more than $20 million have been achieved in this first stage, including the penthouse which was sold for a record $6.8 million to a Perth investor.

Mr Hill said once this first stage was complete the major marketing campaign would be launched in Australia and South-East Asia.

"Certainly from what we have seen locally there is demand but we think this project will go beyond the local market," Mr Hill said.
http://www.thewest.com.au/20030917/business/tw-business-home-sto112816.html

chrisaus
September 18th, 2003, 04:04 AM
www.iconapartments.com

23knots
September 19th, 2003, 07:34 AM
Over 20m in sales is quite good I think in the local market. I was getting really worried about the marketing for this - I hadn't seen any ads at all in any Asian papers.....this explains it. Should go ahead some time early next year.

chrisaus
September 19th, 2003, 09:52 AM
yeah marketing has only been 'minimal' ie. still says for expressions of interest call blah blah doesen't say now selling...

Pas
October 5th, 2003, 05:32 PM
Some more renderings of the ICON project from Core 3D website ;)

night time
http://www.core3d.com/images/Architecture/Fullsize/architecture01.jpg

night shot
http://www.core3d.com/images/Architecture/Fullsize/architecture16.jpg

sunbathing deck
http://www.core3d.com/images/Architecture/Fullsize/architecture04.jpg

swimming pool
http://www.core3d.com/images/Architecture/Fullsize/architecture06.jpg


looking up the tower
http://www.core3d.com/images/Architecture/Fullsize/architecture17.jpg

up the tower again
http://www.core3d.com/images/Architecture/Fullsize/architecture21.jpg


Also a short flythrough animation (a demo version of the one they've got at the display centre), here:

http://www.core3d.com/architecture.html

chrisaus
October 5th, 2003, 05:44 PM
WOW:eek: thanks pas

they have all those renderings and more at the marketing centre on the terrace @ emerites house between mill and william street on the southern side of the road oposite king street [next to chifley hotel] they also have a flyaround on a wide screen plasma TV with heaps of renderings and a 'touristy' video, a must see for any icon fan

RocStar
October 5th, 2003, 05:45 PM
Great find there Pas!:guns1: Shame woodside isn't in that night pic.

Dilaz89
October 6th, 2003, 04:44 AM
u legend pas!
it seems a bit out of place in the perth skyline for some reason
http://www.core3d.com/images/Architecture/Fullsize/architecture16.jpg

perthsmike
October 6th, 2003, 07:20 AM
nice! it looks good from pretty much every angle, although that first pic makes is seem a bit anorexic, probably cos im used to chunky buldings i guess... look how relaxing laying on the sundeck looks! perfect view of everything! *drooool* c'mon icon!

mike

chrisaus
October 6th, 2003, 07:23 AM
Don't Fall
http://www.core3d.com/images/Architecture/Fullsize/architecture04.jpg
:badnews:

CULWULLA
October 25th, 2003, 01:08 PM
bump! whats the latest with perths "Eureka".?

PinkFloyd
October 26th, 2003, 10:22 AM
Apparently Ralph Sarich has told his sales team to get their asses into gear. I'm pretty sure international advertising starts soon.

Perth4life
October 26th, 2003, 02:11 PM
sik pics pas !

SEED
October 26th, 2003, 02:15 PM
men~ this apartment does change perth skyline~ much more better!!! :D imagine wakin up every day wit that view... wow~ itz :angel1:

chrisaus
November 5th, 2003, 02:19 AM
http://www.iconapartments.com/images/cbic_map_01.gif
http://www.iconapartments.com/images/cbic_map_02.gif
http://www.iconapartments.com/images/cbic_map_03.gif

chrisaus
December 6th, 2003, 10:26 AM
there was a little article in this season's scoop mag and it says its expected to be completed by 2005 and 10 units have sold. if its only 10 that pretty shitty sales, though marketing has been VERY minimal. the sales would tell us when construction will really start though but it would have to start early next year to be done by 05

Dilaz89
December 6th, 2003, 10:30 AM
the high prices are probably turning off people

Homeroids
December 6th, 2003, 01:17 PM
Yeah but if those 10 are the Penthouse suites and top floors, that is significant. I believe they secured sale of the penthouse already.

chrisaus
December 6th, 2003, 01:20 PM
yup for $6.8m a perth record! more than the raffles!
I read a few months ago they have had $20m in sales

Homeroids
December 6th, 2003, 01:31 PM
Yeah, so it's like the old 80/20 rule. 20% accounts for 80% of the total revenue. The other 80% will follow on the band wagon. Put it this way, if they don't get sales on the expensive units, it's less likely that in the advent of securing 50% of the cheap units will make the project viable.

chrisaus
December 6th, 2003, 01:34 PM
can't wait for this one to start now that woodside is almost ready to open!
another point on lack of marketing they don't even have a billboard on the site! maybe I should e-mail wilson and see when the carpark is closing. also if you keep a lookout in the wednesdays and saturdays west your can see tenders for most the projects going out

chrisaus
December 18th, 2003, 10:14 AM
pic of the site by dilaz
http://home.iprimus.com.au/allyoop1/pics/icon.jpg

Dilaz89
January 16th, 2004, 10:30 AM
went to the cape bouvard office today and taked to one of the guys there about icon.
facts:
- may not go ahead
- construction will not start this year :(
- formal sales will start soon
- nedds 60-80% pre-commitment to start
- the bottom florr of the cape bouvard bldg will be the marketing centre.
- up to $2mil will be spent on marketing

chrisaus
January 28th, 2004, 08:09 AM
in todays west it says they are pushing ahead with the icon proposal

Perth4life
January 28th, 2004, 11:46 AM
damn those silly boo boos! why cant it start this year.:bash:

Pas
January 28th, 2004, 03:49 PM
It's a pity if they're not going ahead with it.. it's so centrally located.

Dilaz89
January 28th, 2004, 03:53 PM
i really dont think it will be canned.

chrisaus
January 29th, 2004, 01:17 AM
it will start when they sell enough units for it to be viable

Dilaz89
January 29th, 2004, 03:10 AM
remember formal marketing has'nt started yet so something good could come out of that when it does!

perthguy78
January 29th, 2004, 07:11 AM
why not make it mixed use ..... sigh then we can get some decent height.... and more city life...

chrisaus
January 29th, 2004, 07:17 AM
by mixed used to you mean office? cause thats only going to bring the 9-5 crew in what will mean just shifting office workers from currently buildings.... though the podium is mixed used, it has retail space

perthguy78
January 31st, 2004, 04:49 PM
i mean the next tower should be office/resi and retail... at least we will then get some height.... having 10 levels of office and 30 levels of resi and retail would be great.

CULWULLA
February 11th, 2004, 04:17 AM
whats the go with this one? please tell me its still starting this year.!

chrisaus
February 11th, 2004, 09:53 AM
not sure about overseas marketing, but its been all silent in perth regarding this project, other than a few adds months and months ago when launched, there hasn't been a hint of marketing. try contacting cape bouvard for info

Dilaz89
February 11th, 2004, 11:07 AM
formal maketing hasnt started and should start in a month i was told. they have only a few-precommitments from wa buyers.
marketing will take place all year.
see up a couple of posts for some details

23knots
March 5th, 2004, 12:19 PM
Called up Knight Frank to find out what is going on. No-one was answering the phone and mobiles were on divert. I then called Cape Bouvard and left a message but they didn't call back.

Even if this project hasn't been canned, the marketing is appalling. Marketers in Perth still seem to be more concerned about long pub lunches and going early for the weekend than doing their job properly!

chrisaus
March 5th, 2004, 01:44 PM
have you been to the sales centre?

Dilaz89
March 6th, 2004, 12:14 PM
goto lv 5, emirates bldg

23knots
March 6th, 2004, 12:15 PM
I keep walking past it and it's closed. There is a notice on the entrance so I'd better find out what it says. I think it's an "if we're closed call Knight Frank ("and they won't answer" LOL) notice.

Dilaz89
March 6th, 2004, 12:16 PM
the notice says goto lv 5 emirates bldg

23knots
March 16th, 2004, 03:13 AM
Stop press...

Icon is being canned...

at least in current format.

Cape Bouvard are currently working on a redevelopment reducing the number of apartments to 53 and incorporating a commercial element.

Total height will be "around 30 stories" and the apartments will (obviously) be at the top.

I would estimate that the revised proposal will still be at least 115-120m, depending on whether a podium is incorporated in the design, as at present, in which case it could be higher.

Marketing for Icon "never formally started" but this new development will be pushed throughout Asia.

Plans might be released as early as a few months, although Brighton on Scarborough remains the top priority.

chrisaus
March 16th, 2004, 09:52 AM
souce?
hmmm well they could say goodby the penthouse sale? [$7million]
also why add comercial when the residential market is strong and the commercial weak... and why not give marking a go?
sounds fucked

Dilaz89
March 16th, 2004, 10:03 AM
im literally crying right now! fuck you cape bouvard you dickheads! you could have done it if you tried harder overseas!
what a sad day! ill give lorena a email to verify it

23knots
March 16th, 2004, 10:09 AM
Source - their own marketing agents, Knight Frank....

They must have had very low interest from WA buyers so they didn't think it worth marketing in Asia.

chrisaus
March 16th, 2004, 10:11 AM
can't get much interest without marketing though, the development that have sold without marketing in perth still send info to their mailing lists etc..
any way it would be ashame not to go up but I never get excited till I see a crane and what im more worried about is the street scapes at ground level more than skyscrapers really

Dilaz89
March 16th, 2004, 10:36 AM
i really dont understand why they canned when they never really gave it a shot! fuck all people knew about icon besides the one off add in the west aus!

23knots
March 16th, 2004, 03:44 PM
Two things -

1. It hasn't been canned, just redeveloped, it'll take a while; and
2. the rendering looked rubbish in the skyline anyway. High-rise developments in the Westralia Sq/Icon plane don't add much (apart from on an aerial perspective).

See http://www.skyscrapercity.com/showthread.php?s=&threadid=41727&perpage=20&pagenumber=9

chrisaus
March 22nd, 2004, 03:57 AM
Chris,

Cape Bouvard "tested the waters" with this project around the end of the
third quarter 2003 with an initial eight week marketing campaign which
resulted in about $12m worth of informal contracts. We continue to
operate our St Georges Tce Icon Sales Office in an attempt to secure
additional sales while we await Board approval to commence the formal
marketing of the project. The proposed formal launch involves a
substantial marketing campaign and we hope to notify all interested
parties of this program in the coming weeks.

Regards
CAPE BOUVARD INVESTMENTS PTY LTD

Dilaz89
March 26th, 2004, 09:23 AM
Hello Michael

Cape Bouvard have not cancelled this project at all and at present we are still
marketing it in its current form. The Directors of Cape Bouvard are looking at
several viable options and have not yet advised of any changes.

If you are considering buying in this development we have a sales office on the
ground floor of our building at 181 St Georges Terrace, you are more than
welcome to make an appointment with me to run through what is still available.

Regards

Lorena

23knots
March 26th, 2004, 01:56 PM
Are you considering buying Michael? If you are, then I'm sure the proposal is the same.....!

Dilaz89
March 26th, 2004, 02:08 PM
lol i wish!
i just said that im still thinking about buying one but dont have the money atm

chrisaus
April 12th, 2004, 05:28 PM
Sarich's project cut in flat market
PERTH'S inner-city apartment market is showing the first tentative signs of softening, with property tycoon Ralph Sarich forced to significantly scale back plans for the city's tallest apartment tower.

His Cape Bouvard Investments launched plans in late 2002 to develop the 38-level Icon tower with about 150 luxury apartments on the Wilson carpark site opposite the new Perth Convention and Exhibition Centre.

Despite achieving a record off-the-plan price of $6.8 million for the penthouse - nearly 130m above Mounts Bay Road - slow sales have forced Mr Sarich's company to remodel the project with fewer than half the original number of apartments.

The Icon development is just a few hundred metres east of the old Emu Brewery site where property developer Westpoint has hit problems funding a $250 million project for more than 900 apartments in three towers.

Cape Bouvard deputy chairman Peter Sarich has confirmed that about half the space in the remodelled Icon plan due to be presented to the Cape Bouvard board had been replaced with offices.

He said the number of residential apartments in the new plan had been culled to 58 over 14 levels, with three other levels for amenities such as a swimming pool and lounges.

Mr Sarich said the $6.8 million contract for the sale of the penthouse would remain. He would not reveal the identity of the Perth businessman who bought the penthouse, the price of which eclipses the $6.7 million prominent car dealer Brian Gardner paid for the penthouse in Multiplex's Raffles apartment tower in Applecross.

However, he said the contract was an arm's length agreement not related to Cape Bouvard.

Mr Sarich said the lower floors in the original plan for the Icon apartment tower, which were now being replaced by about 10,000sq m of office space, had been subject to strong price competition from other inner-city apartment towers. The lower floor apartments had been priced at between $295,000 and $495,000.

Colliers International research chief David Cresp said he did not believe the scaling back of Perth's tallest apartment tower was an ominous warning for the inner-city apartment market.

Other developments, such as the Condor Tower on St Georges Terrace and the Altair Waterfront Apartments tower on Terrace Road, were still achieving strong off-the-plan sales from owner-occupiers
http://www.thewest.com.au/20040413/news/general/tw-news-general-home-sto123138.html

chrisaus
April 12th, 2004, 05:33 PM
what a load of shit, they had a office on the terrace, and a few ads in the west thats it, no regular ads, no signage on site etc.. etc.. testing the waters yes, but getting a indication of the market... fuck no, with an approach like that this project never had a chance. also the price of units was very high, esp comparing to other projects, so another reason for slow sales. the remodled plans would be good though, the tower would be the same height, the office space would be viable, and it could still get up. though I think they will need to look hard at the price of units and the marketing if this is to get up. and typical media beat up, the perth apartments market is going all guns atm.

RocStar
April 12th, 2004, 06:03 PM
as long as its the same height it doesn't matter. who would pay $400 000 for a 1 bed room apartment anyhow.

Homeroids
April 13th, 2004, 10:30 AM
Article on the front page of todays West stating the project has been tappered down by 14 levels. Shame. Due to poor sales but really, was it advertised that much I ask? Same article mentions there are apparently strong sales on Condor tower. Go figure.

Dilaz89
April 13th, 2004, 12:07 PM
this thing was hardly advertised!!! 2 ads in the paper and a marketing centre the size of my bedroom doesnt cut for it! also what about the so called asian advertising, it never happend and it should have!

perthsmike
April 13th, 2004, 01:08 PM
what a shame. just wen things were starting to look up. yet another 20-something tower. :(

mike

23knots
April 13th, 2004, 01:31 PM
We'll be lucky to get that - look at the competition for leasing 10,000 sqm of office space.....

chrisaus
April 13th, 2004, 03:25 PM
it doesen't say the tower will be cut by 14 level rather the apartments reduced to 14 levels with the rest office and amenities, well thats how I read it, reducing the height would put the penthouse sale in threat, remember also office floor heights is a heap more than residential

Homeroids
April 13th, 2004, 03:49 PM
Hmmm, yeah that was one way of reading it and I hope that is the way it will go.

perthsmike
April 14th, 2004, 12:42 PM
i was just about to say... wouldn;t the guy who spent over $6million on the pent house just be a tad pissed if they whole thing was move down drastically. i mean, there goes his "360 degree views"

mike

Homeroids
April 14th, 2004, 01:41 PM
Yep, and I am confident he could pull his deposit if such a big change had been made.

23knots
April 17th, 2004, 04:15 AM
Colliers International research manager David Cresp said the luxury finishes and pricing of the Icon project were ahead of its time.

"The Icon site was always considered a good commercial site but there weren't enough tenants at the time so the developers turned it around and went for luxury apartments," he said.

chrisaus
April 17th, 2004, 05:59 AM
more like there apartments were just priced way above the market, I think the one bedroom apartments started at $450,000. thats crazy, you can get a good 2 bedroom apartment with good views for that much in alot of projects

chrisaus
April 17th, 2004, 09:23 AM
http://www.imagestation.com/picture/sraid112/p1f286e00bf074b2c96c2f3fd4d32c80c/f8fbee67.jpg

Dilaz89
April 17th, 2004, 09:57 AM
they should check out AMP before looking to build there own bldg. AMP still have shitload of fully refurbished whole vacant floors.

i don't see how 5lvs of office can go into competition with city square and f239 and the other office developments

chrisaus
April 17th, 2004, 09:58 AM
rents, floor plates, location, prestigue etc... is what makes office space sells

chrisaus
August 15th, 2004, 09:27 AM
I think the icon marketing centre might have a display for brighton on scarborough (ground floor emerites house on the terrace)

Dilaz89
August 15th, 2004, 12:58 PM
ill check it out on tuesday

perthwa
September 6th, 2004, 03:13 AM
i was corect the plasmas @ the old icon marketing centre @ emerites house on the terrace has flyarounds etc... of the scarborough beach spirit (proposed upgrades) go have a look next time your in the CBD

Dilaz89
September 6th, 2004, 01:19 PM
ah well looks like the icon development has been canned!:(

perthwa
September 7th, 2004, 11:08 AM
there was talk of making it mixed used, esp considering they had a almost $7m penthouse sale, they were asking wayyyy to much for the apartments, hence why it didn't get up, lower the prices and imo it would sell out very fast

Dilaz89
September 7th, 2004, 11:13 AM
yup like whos going to pay around $400k for a shitbox?

perthwa
September 7th, 2004, 11:17 AM
I think they were more like double that for a small apartment, the views would have been amazing, the tower, was great etc. etc. but there is only so much of a market for apartments @ that cost, esp in comparison to other apartments you can get for cheaper, hopefully they will re-market with cheaper prices, some office space, and it will get up

Dilaz89
September 7th, 2004, 11:22 AM
10lv office would be nice and the rest resi with no small apartments and a good price range should get it up and around the same height.

flyin_higher
September 28th, 2004, 12:16 PM
Its pretty dumb that Icon has been cancelled. It sure was a nice lookin tower.

perthwa
September 28th, 2004, 03:20 PM
the developments were just to greedy and they new it grrrrrr try again guys same tower but more reasonable prices, it will sell over night imo

23knots
September 28th, 2004, 08:51 PM
10lv office would be nice and the rest resi with no small apartments and a good price range should get it up and around the same height.When I called them up about 4 months ago they said they were working on a redesign with 10 levels of office and rest resi as you say. They said they were concentrating on Scarborough first and foremost though. I guess if that's been NIMBY-ed out, they might turn their attention to the Icon redesign.

perthwa
September 29th, 2004, 11:39 AM
just redesign the price problem solved... they could charge alot less and still make a good profit

Perth4life
October 4th, 2004, 03:02 AM
lol ive still got the floor plans of icon (notblue prints) oh wellit was ugly anyway, i like laybor but maybe if galop isnt realected there might be something big......... i like to dream.

Dilaz89
October 4th, 2004, 04:37 AM
nah the govt had nothing to do with this one. purely the developers desicion to withdraw.

Perth4life
November 12th, 2004, 10:58 AM
now i relise i wnat density i dont care what goes there

perthguy78
March 3rd, 2005, 09:33 AM
lets hope this one gets back up ;)

waustralia
March 3rd, 2005, 10:03 AM
Damn this tower is nice.

Citystyle
March 3rd, 2005, 10:21 AM
They could build it taller and make the rooms cheaper that would have worked.

waustralia
March 3rd, 2005, 10:22 AM
lol. That would be nice. 180m's anyone?

Citystyle
March 3rd, 2005, 02:22 PM
I would take it. Well perth will get its time it has to.

Dilaz89
March 3rd, 2005, 03:05 PM
last wedneasady the lady told me they are re-starting htis project some time this year. tossing up between hotel/ resi and office/resi. i say hotel/resi would be good.

Malt
March 3rd, 2005, 03:11 PM
Same design? (the old one was good. Understandably, designed by Buchan.. same people who did Vision)

Dilaz89
March 3rd, 2005, 03:28 PM
yar buchnan do a bit of perth stuff.

CULWULLA
March 4th, 2005, 01:07 AM
Buchan beauty!

perthguy78
July 8th, 2005, 06:23 AM
anyone heard anything about this.. much rather this gets up than the other crap aound the place.. very urban feel... not a white box

Auxodium
July 9th, 2005, 09:20 PM
Are you considering buying Michael? If you are, then I'm sure the proposal is the same.....!

lol a 16 y/o looking to invest! get real! ROFL


btw i don't have money like that either :D

Dilaz89
July 10th, 2005, 02:48 PM
they are restarting the projecvt later this year.

for the record i was 14 back then....

Perth4life14
July 10th, 2005, 05:39 PM
hahah shit i was 12, woah 2 years goes soo quickly.