Location: World Trade Centre District, SZR
Height: 300m++
Start: 2007
End: ?
Floors: 91



http://i12.tinypic.com/6yzfi9t.jpg

Hard Rock to deliver luxury hospitality option to 'inspire' the city of imagination
Hard Rock International, in partnership with Tasameem Group, announces the development of Hard Rock Hotel Dubai - an international five-star hotel property within the Dubai Trade Centre District and Dubai Exhibition City, an area poised to become the 'Financial Centre' of Dubai.
United Arab Emirates: Thursday, November 15 - 2007 at 15:52 PRESS RELEASE


With the opening of Hard Rock Hotel Dubai, situated among one of Dubai's most ambitious and strategically important commercial projects, Hard Rock continues a commitment to expand and diversify its global portfolio.

Hard Rock Hotel Dubai will be located in the most central parts of the Dubai World Trade Center and Dubai Exhibition Center along Sheikh Zayed Road, home to Dubai's magnificent skyscrapers, including the Emirates Towers and the tallest building in the world, the Burj Dubai. Hard Rock Hotel Dubai will be among the most coveted luxury hotel options in an area primed to rival the business centers of Singapore, New York and London.

'We are thrilled to be entering a world-class hotel with Tasameem Group,' says Trevor Horwell, Vice President, Hard Rock Hotels.

'We place fundamental importance in aligning ourselves with such highly reputable partners. With Tasameem's credentials and leadership we look forward to a successful project in the execution of the Groups' vision.'

Hard Rock Hotel Dubai will be part of a multimillion dollar project and will be designed to match the world's highest standards of architecture and environmental sustainability. The entire center will encompass 350 hotel rooms and suites, 100 serviced apartments, commercial offices and retail stores all within the 91 story skyscraper.

Hard Rock Hotel Dubai guest rooms will be furnished to meet international five-star deluxe standards, incorporating Hard Rock's tradition of providing luxury, quality service and amenities with a unique rock 'n' roll edge. The hotel will contain destination dining venues, all-day restaurants and high-energy bar locations, offering both locals and hotel guests a place to see and be seen. The hotel will offer approximately 32,000 square feet of dedicated meeting and banquet space, as well as spa facilities featuring an extensive menu of spa treatments. The pool, a quintessential Hard Rock element, will be a focal arena for both music and relaxation and a social gathering place for high net worth individuals and glamour seekers alike.

"The Seminole Tribe of Florida, the parent company to Hard Rock International, takes great pride in announcing our partnership to develop the first Hard Rock Hotel in the UAE,' notes Mitchell Cypress, Chairman of Seminole Tribe of Florida. 'Dubai has incredible upside as an international destination and we are excited to introduce our hotel product in this burgeoning city.'

The Hard Rock Hotel experience offers luxurious style and substance with a unique rock vibe designed to provide unforgettable experiences. Properties are ideally situated in destinations with unique character, tourist appeal and gateway cities. Hard Rock Hotels cater to the evolving and distinctive needs of today's experienced, modern travelers, who seek a reprieve from traditional, predictable properties, whether for business or leisure travel. For 10 years the Hard Rock Cafe Dubai has served visitors and locals at Interchange #5, Sheikh Zayed Rd. The cafe will remain in its current location.

R



i read its 91floors and hotel, appartemnts and commercial space, Its not the signature SZR tower


http://i11.tinypic.com/835z1ba.jpg

I dont think its proposed...sounds more serious than that.

R

I dont think its proposed...sounds more serious than that.

R

Lets wait for official confirmation and then we can have the thread renamed :)

erm...that was from ame-info..they are VERY reliable:

http://www.ameinfo.com/138600.html

R

nice .. well kinda ..

erm...that was from ame-info..they are VERY reliable:

http://www.ameinfo.com/138600.html

R

I agree.... will one of the mods please change the thread title to "Approved". Thanks :)

Better render, I don't really get how this design works from this render

http://www.tradearabia.com/source/2007-11/15/hardrock.gif

^^ Stunning :)

Hope this is for real!!! Great design!!!

I'm with MALEC, how does the design really work, hard to tell with that one render. But it does seam like something different.

An update from SA BOY.....

Exhibison centre (in concourse facing SZR its the buildings on the left the Rashid halls) will be demolished once the exhibision city is complete in 2009. The 4 WTC residences will be demolished as part of pahse 2 and the WTC tower will be refurbished in the future. The villas at the rear will be demolished to become an indoor arena and in the final phase a signature tower over 100F will be on the corner facing SZR.

This hotel is the one on the plot of the old club (directly behind WTC residences) which is has just been demoilished and the basement excavation is underway so technically this 91F building is U/C

Now will someone change the title of this thread to #Ground Work. Thanks. :)

rather an odd location...but fine...I will take it...but will the have views of the park??? I think so...

R

An update from SA BOY.....



Now will someone change the title of this thread to #Ground Work. Thanks. :)



Really?????? Ground work has started????

:nuts::nuts::nuts::nuts:

Can anyone confirm this??

So this is apparently where it will be......

http://i8.tinypic.com/89ujrev.jpg

I'll change it to "prep" but would like to see a picture as well.

Fantastic news to hear that HRH is actually U/C :banana:

site-preparation is not UC ;)

^^ Oh I thought they had already started breaking ground here...?

^^ SA BOY said basement excavation was underway, so ground has been broken.........

it might have changed location so leave it as approved

^^ Grrrrrrrrrrrrr!!!!!!!!! LOL

SA Boy is right. I saw that.. i thought it was just some random work for the new DWTC.

It looks very nice the tower. I hope the build it soon.

An update.....

Hard Rock aims to manage eight hotels in the region
By Shakir Husain, Staff Reporter
Published: December 07, 2007, 00:10


Dubai: US-based Hard Rock group, which operates about 125 rock music-themed restaurants in major cities, aims to manage eight hotels in the Gulf and Egypt by 2015 as it begins an aggressive foreign expansion push.

The company is keen to develop its hotel brand outside the US as at present only two of the eight operating Hard Rock hotels are outside its home country.

"We have been pretty successful in establishing our hotel brand in the US. We are looking at both the Middle East and Asia as strategic expansion areas," chief executive officer Hamish Dodds told Gulf News.

Agreement

Hard Rock Hotels, which operates four and five-star hotels, resorts and casinos, announced last month it has signed an agreement for its first Middle East hotel in Dubai.

Dodds said the 91-storey hotel will become the second tallest building in the emirate. It will be located in the Dubai World Trade Centre area, giving it proximity to Burj Dubai, the world's tallest tower. The Dubai hotel will comprise 350 guest rooms and 100 serviced apartments.

Talks with potential investors are under way for building Hard Rock brand hotels in Abu Dhabi, Doha, Bahrain and Cairo.

"That is where our primary focus at the moment is," Dodds said, adding that the Sharm Al Shaikh resort and Hurghada in Egypt will also be considered later.



Seems like this thing is destined to be HUGE!!!! :D

Excellent !!! :D

Sweet! :cheers:

Excellent !!! :D

Sweet! :cheers:

^^ Maybe I should add "dudë!" to that list? :lol:

^^ Maybe I should add "dudë!" to that list? :lol:

Nah, I should be the one to do it, since PG knows I'm the one who makes all the empty content posts such as "Excellent," followed by three exclamation points and a smiley for a little extra oomph.

So, here goes:
DUDE! That's some tight shit, man!!! :D

On a more serious note, I wonder if that statement about being the second tallest building in the Emirate is taking into account other buildings that have yet to start rising, such as the Pentominium and Burj Al Alam. If so, then this thing will be taller than 516m, which seems a little big for only 91 stories. Then again, maybe it'll have a huge lobby and really tall floors throughout the rest of the tower.:dunno:

Too bad none of ours in the US are this nice. By looking through the list of their completed projects (http://www.hardrockhotels.com/) it's possible that this will be their flagship hotel soon.

^^ Well look at Federation Tower in Moscow at 506m... It's U/C and only has 93F as well, so this seems probable, don't you think?

^^ Well look at Federation Tower in Moscow at 506m... It's U/C and only has 93F as well, so this seems probable, don't you think?

I think this is the one you're talking about, http://en.wikipedia.org/wiki/Federation_Tower

But it is only 360.4 meters tall by roof height, and the Hard Rock Hotel doesn't appear to have a 145.6 meter tall spire based on the render. I would've agreed with your post before you edited it (changing possible to probable) but now that you have I can't say that I agree with you... but who knows! I may turn out to be pleasently suprised, then I'll owe you a cookie! It'd be a pain in the ass to ship it over to you from here though, so I'm hoping I'll be right.

Well judging by that render, not very much of that top section seems occupiable, so I don't know...

Time will tell.

PS - A cookie? Is that what my posts are worth these days? LOL.

Oh and btw, here is a better render.....

http://img528.imageshack.us/img528/3271/hardrockfullir1.jpg

360.4/506 = 71.2% and the even in that render I don't see 28.8% of the tower being unoccupiable.

I really like the design of this tower. It looks wonderful.

Good to see dubai is getting one, but they are more resort hotels, strange its going in the financial district.

Nah, I should be the one to do it, since PG knows I'm the one who makes all the empty content posts such as "Excellent," followed by three exclamation points and a smiley for a little extra oomph.

So, here goes:
DUDE! That's some tight shit, man!!! :D


Aww... isn't it sweet to have my own little puppy dog to follow me around the forum and keep me company ... jeeeeez talk about having a person on a string ... :D Boing! Boing! Boing! :hilarious [decided to clean things up here ;) talking about my writing so don't go getting even more paranoid now ok]

Interestingly enough, you'll note that Face81 was referring to TWO posts there and yet you only commented on one ... hm ... someone somewhere is flushing the toilet I think ... :runaway:

I'll prove my point ... wait for it guys ...

P.S. Fancy a cappuccino sometime??? ;) :lol:

Good to see dubai is getting one, but they are more resort hotels, strange its going in the financial district.

That's what I was thinking ... should be somewhere along SZR/marina area I feel.

Nice render face81! One thing though, it deffinetly doesn't look like the second tallest building in the Emirates in the render. In fact it the render doesn't really look 91f tall. Maybe its just the render. Or maybe I'm just crazy!
Kick ass design though.
oh yeah and Pea-Tear-Griffon "TIGHT!!!:banana::banana:"

^^ Thank Malec :)

lookin at the daytime render posted by malec there is no way this one's gonna be 2nd tallest when completed.but having said that,it's gonna be one helluva pretty girl!

That last render looks really fantastic. As for the second tallest building...probably they meant in relation to what's built so far.

That would mean:
1. Emirates Office Tower - 354.2m
2. Rose Rotana Tower - 333.2m

A height between these 2 would be quite realistic for a 91 floor hotel tower.

^^That makes more sense.

That last render looks really fantastic. As for the second tallest building...probably they meant in relation to what's built so far.

That would mean:
1. Emirates Office Tower - 354.2m
2. Rose Rotana Tower - 333.2m

A height between these 2 would be quite realistic for a 91 floor hotel tower.

But i think they are already aware of the Burj Dubai.

This building will be 360 - 390 meters, based on what the render suggests.

this tower looks like an open book ! but anyways it looks great :D

great render, this is one of my favourite projects actually in dubai!

This building will be 360 - 390 meters, based on what the render suggests.

So, if this is accurate then HRH will definitely be taller than even Emirates Office Tower [355m] :)

^^ That was already clear from the press release, when they said it would be the 2nd tallest tower in town.

... Of course we know there are several towers taller then this underconstruction already, and a few more will come. ;)

^^ That was already clear from the press release, when they said it would be the 2nd tallest tower in town.

... Of course we know there are several towers taller then this underconstruction already, and a few more will come. ;)

:nuts: ^^ yea :D

This building has a nice feel to it don't you think? They sure do build exciting, vibrant buildings in Dubai :)

The render does not look tall. Does it need to be? The render shows it out on its own, wonder how it is going to look in context, with other tallish buildings around it. Certainly an interesting looking design. The base bit is a bit sort of lacking, does not 'connect' to the ground very well?

ok now we can see in the better render that the "hole" will not be a hole it will be an atriumlike thing.....in the design its also interesting that it will have something like a shaft "the base" in which the "tower" itself will be put in.....really creative design...the construction pics will be interesting of this one.....

i am really looking forward to see the finished product....


btw thx to all ppl here posting great renders and spending time to inform us.......BIG THX!

is someone good at photoshopping and copuld make a pic from the skyline with this inside....or malec have you time to do this in SU and post us an exported 2d file?

So its the second tallest tower in town, but not counting all the taller proposed towers and not counting the taller towers already under construction that will be completed way before this one...Not really much of a statement.

ok now we can see in the better render that the "hole" will not be a hole it will be an atriumlike thing.....in the design its also interesting that it will have something like a shaft "the base" in which the "tower" itself will be put in.....really creative design...the construction pics will be interesting of this one.....

i am really looking forward to see the finished product....


btw thx to all ppl here posting great renders and spending time to inform us.......BIG THX!

is someone good at photoshopping and copuld make a pic from the skyline with this inside....or malec have you time to do this in SU and post us an exported 2d file?


This does not go in 'the hole', rather a site ajacent to to it.

ok now we can see in the better render that the "hole" will not be a hole it will be an atriumlike thing.....in the design its also interesting that it will have something like a shaft "the base" in which the "tower" itself will be put in.....really creative design...the construction pics will be interesting of this one.....

i am really looking forward to see the finished product....


btw thx to all ppl here posting great renders and spending time to inform us.......BIG THX!

is someone good at photoshopping and copuld make a pic from the skyline with this inside....or malec have you time to do this in SU and post us an exported 2d file?

I am sure Malec will be happy to oblige :D

Can we have a picture of the site please!!! :eek:

SA Boy said something about a new location?

^^ Yes, he did: A SZR location 4 - 5 plots on the right of Capricorn Tower.

its an ANCIENT pic but...

http://i25.tinypic.com/73mg01.jpg

R

Great location now!! Hope work start soon!!!!! :omg:

BTW: Nice picture :D:D should be 2004 or so :nuts::nuts:
something has changed!!!!! :eek:

BTW: Nice picture :D:D should be 2004 or so :nuts::nuts:
something has changed!!!!! :eek:

heres one from 2/2/08:

http://i28.tinypic.com/2n8zub6.jpg

R

its an ANCIENT pic but...

http://i25.tinypic.com/73mg01.jpg

R

exactly the right spot-New render looks amazing

please scan it and show us ;-)

exactly the right spot-New render looks amazing

If you're not referring to the render on page 2, then I would seriously appreciate it if you would post this new one of which you are referencing. BTW, great new location! Right in the middle of it all.

I saw it. It looks great and much better then what shown earlier. It is the same design though, so no redesign or anything and in the interview the same numbers are quoted (91 floors, 350 rooms)

its a HD render in the property week, as Altind said same but really clear render

http://img214.imageshack.us/img214/3536/mixeddubaiit9.jpg (http://imageshack.us)

:drool:....that tower will be the best SZR tower!!

Fantastic render, cant wait to see this one U/C!

You are not the only person who wants to see this!!
But what we still need is the height of this baby!! :hm:

:drool:....that tower will be the best SZR tower!!

Don't forget the Lam Tara Towers :drool: :drool: :drool: :drool: :drool: :drool: :drool: :drool: :drool:

Still a piece better I think! :nuts:

You are not the only person who wants to see this!!
But what we still need is the height of this baby!! :hm:

Hmm I think it will be 350+ tower for this one... looks taller than the rose rotana, which is perfect!

Don't forget the Lam Tara Towers :drool: :drool: :drool: :drool: :drool: :drool: :drool: :drool: :drool:

Still a piece better I think! :nuts:

we don't have the new design of lam tara yet :)

^ There is a redesign? The towers look fantastic IMO, i dont think a redesign is needed...

A redesign??????

Yes, a redesign. If the number of floors is to be increased, there has to be a redesign, obviously. Check the Lam Tara thread.

What are you guys high on ... there is no redesign on Lam Tara, even if they have increased the floor count, so far it seams the overall design has been preserved.

^I agree, why would they redesign them? They look great and elegant, i believe there is no redesign but what Altin said, just increase in floor count.

Believa Altin!!! Don't want a redesign!! This is just perfect and you can add several floors without problem I think!

Without wishing to labour the point, I'm sure there's more to it than just slotting another thirty floors into a render. The whole structural integrity of the new tower(s) would have to be re-examined and recalculated, the pilings and concrete strengths reassessed, the mechanicals, electricals, plant rooms, lifts etc rejigged. The outward appearance may just appear stretched, but the internals would have to be re-engineered and thus redesigned.

^^ That's no doubt about it, but the theme of the discussion was about a new exteriour re-design.

Impressive.

http://i30.tinypic.com/1038oxy.jpg

Looks fine in the SZR skyline!!!! Hope they start soon!!

bigger one!!
http://www.worldarchitecturenews.com/news_images/2287_1_P17%20big.jpg

Atkins P-17 design unveiled at Cityscape Abu Dhabi

Leading international architecture and engineering firm, Atkins, have unveiled a design for a super slim tower at Cityscape Abu Dhabi.
The 379m tower will be located on Dubai's main artery, Sheikh Zayed Road.

P-17 is the latest in a long-line of Dubai creations by Atkins. WAN has reported on the architects' designs for The Lighthouse, 2CDE, Pier 8, Iris Bay and the renowned Trump Towers all of which are situated in the ever-evolving city.

P-17 gives the illusion of an ever changing appearance due to the reflective nature of the facade. The tower’s darker front elevation rises from the ground and twists slightly in a striking glass and steel design. Behind this form, increasingly taller blades gently splay outwards, conveying the appearance of layered planes which dynamically move sideways to produce a challenging, gravity-defying form.

At the mid-building level of the 77-plus storey tower, an angled atrium cuts straight through the tower filling a void over several storeys. This atrium serves the five-star business hotel above, and hosts a group of supporting amenities for the 18 floors of offices underneath. Seventy-five serviced apartments will be operated by the hotel to cater for the varied clientele. The top 19 floors of the tower are all residential apartments with views across the city.

Head of Architecture for Atkins in Abu Dhabi, Joe Tabet, said: “This design intends to integrate contemporary architectural thought with innovative engineering solutions.”

http://www.worldarchitecturenews.com/index.php?fuseaction=wanappln.projectview&upload_id=2287

so this is mixed use tower, not only a hotel

This project P-17 (no word about Hard Rock) should have 77-plus stories and 379m.



Yes Yes Yes 50 meters higher than the Rose Tower (with spire) :nuts:

Change title and Krazy please change at emporis!!!

Atkins designs super slim tower in Dubai
by Conrad Egbert on Saturday, 17 May 2008

UK-based architecture and engineering firm Atkins is designing the ‘P-17' - a super slim tower - which will be located on Dubai arterial Sheikh Zayed Road.

The client is Tasameem Group and construction on the project is expected to start in November with a completion date set for November 2011.

The 379m tower will be mixed use and will include 17 office floors, a five-star hotel, 74 serviced apartments and 176 residential apartments. It will span an area of 165,327m² and will also include a 14- level car parking block.

Story continues below ↓
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The tower will have the illusion of constantly changing its appearance with the movement of people and the sun, according to the firm.

This design intends to integrate contemporary architectural thought, with innovative engineering solutions," said Joe Tabet, head of architecture for Atkins in Abu Dhabi.

The 81-storey tower will have an angled atrium that cuts straight through the tower, filling a void over several storeys. This atrium serves the five-star business hotel above, and hosts a group of supporting amenities for the 18 floors of offices underneath.

Seventy-five serviced apartments will be operated by the hotel to cater for the varied clientele

R

Edit title to 77 floors please!!! Thx

Edit title to 77 floors please!!! Thx

It isn't 77 levels, Stephan... It's "77-plus" levels, so we have to wait for a final announcement :)

Soil testing has started on site.

^^ proof? :dunno:


:D

I believe Altin on his word :-P

^^ It's just Face's way of asking for pictures. :D

^^ hee hee. :D

http://i35.tinypic.com/zxky21.jpg

^^ Are they building something on the site of the old sheikh hasher tower or whatever it was?

What are those ugly brown buildings?

^^ Are they building something on the site of the old sheikh hasher tower or whatever it was?

Al Rostamani Pegel is using the site for materials storage.

What are those ugly brown buildings?

RITZ CARLTON Hotel

I suppose nothing here then. Will probably become never built but here are some nice renders anyway:

http://*************************/dubai/p17_tower.htm

http://*************************/dubai/jpgs/p17_a191108_1.jpg

http://*************************/dubai/jpgs/p17_a191108_2.jpg

http://*************************/dubai/jpgs/p17_a191108_3.jpg

http://*************************/dubai/jpgs/p17_a191108_4.jpg

http://*************************/dubai/jpgs/p17_a191108_5.jpg

http://*************************/dubai/jpgs/p17_a191108_6.jpg

http://*************************/dubai/jpgs/p17_a191108_7.jpg

Oh wow looking good:cheers:

anything new with this project?
creditcrunchvictim?

Interesting nws from this past week...........

Hard Rock Cafe will re-open in Dubai soon

The Hard Rock Cafe will re-open in Dubai, its managers said today, despite the popular venue having been forced to close.

The owners of the Hard Rock Cafe Middle East said today that the restaurant was “forced to close...due to circumstances beyond our control”. The statement went on to say that “as a result of the deteriorating site conditions, following the unexpected demolition of the adjoining buildings, the cafe can no longer adequately serve our loyal customer base”.

Jihad Allaban, the company’s director of operations, remained optimistic about the future of the restaurant on Sheikh Zayed Road.

“The Hard Rock Cafe will re-open in Dubai,” he said. “We are very interested in Dubai, and it is an important market for us. It is an international city, it is well exposed, it is a hot-spot in the region, and we definitely want to remain here.”

While he couldn’t talk about the new Hard Rock Cafe, he did confirm that they were in serious negotiations regarding the new restaurant and its new location, which will open “as soon as possible.”

The future of the restaurant has been up in the air for almost a year, following the sale of the land the Hard Rock and its neighboring hotel were on. Following protests and petitions against its closure, Hard Rock managed to stay open, but without alcohol.

Sacha Narinx, a regular at the restaurant since he moved over from South Africa three years ago, expressed sadness and disappointment at the closure of such an historic place. “It really is a sad day,” he said. “Although it was inevitable; when they shut down the hotel and started demolishing it, there was mess everywhere.

“I have so many good memories in that place; for the last three years i’ve celebrated my birthday there,” he said. Prior to it losing its alcohol license, the place used to be packed out. “People used to have to wait for hours for a free table,” he said.

The Hard Rock, with its huge guitar at the entrance which can be spotted for miles, has been located on Sheikh Zayed Road for the last 11 years. Although its new location is still undecided, Mr Narinx did voice his concerns over its potential new home.

“My biggest worry is what if they move it to the other side of town, then I’ll have to move too!”




Hard Rock Cafe’s Iconic Twin Guitars a Burden to Move


This could be the end of the road for the iconic black and brick-red twin guitars outside the Hard Rock Cafe. There may be no more strumming for the larger-than-life six-strings that have been mute spectators to the ‘rise and fall’ of the landmark cafe at Dubai’s Media City.

Management at the cafe’s Middle East office confirmed that there was no guarantee if the guitars, which are as old as the 11-year-old cafe, will be a part of a new Hard Rock Cafe expected to open soon in the emirate.

Khaleej Times reported on Wednesday that the cafe had closed its doors to ‘hard rockers’ last Saturday
after operating out of the emirate for over a decade.

Even as Hard Rock scouts for a new place to relocate in Dubai, the two concrete guitars — unique to the emirate, may disappear from the entrance of cafe forever.

“There is no guarantee they will be part of the new cafe. They are made of concrete and we are not sure if they can be moved. If they are not (part of the new cafe), there will be something else more spectacular,” Jihad Allabban,
director of the cafe’s Middle East operations, told KT.

The guitars were designed and erected especially for Dubai just ‘to keep with the theme of the place’
“Each Hard Rock Cafe has its own theme and we do not replicate it anywhere else.
At present, we do not know what we are
doing with them. We will have to check with our engineers,” he added.

According to the cafe’s website, blues and rock guitarist Eric Clapton set the trend when he gave away his guitar to the American cafe in the 1970s after dining at the first Hard Rock in Hyde Park in London.
British guitarist and singer Pete Townshend followed suit, after which guitars, drums, pianos, harmonicas, microphones, shirts, pants, scarves, shoes, handwritten lyrics, cars, bikes, a bus and assorted rock memorabilia from celebrities have found their way into over 138 Hard Rock Cafes, hotels and casinos in 42 countries.

The management officials reasoned that the cafe had been closed due to deteriorating site conditions and unexpected demolition of adjacent building. Sources said the guitars would most likely share the same fate as the building where the cafe currently stands.

While the fate of the vintage ‘69 Pontiac Parisienne and the Harley Davidson bike that adorned the cafe are yet to be decided, the sports memorabilia at the cafe will see a change.
 “The memorabilia are on a lease from Hard Rock Cafe International. They may be sent back to the US. We usually change the theme every two to three years. This was just the time to go in for a change,” added Allabban.

Meanwhile, a number of fans of the cafe have been calling in to book tables for parties, only to realise that it stopped operations last week.

It doesn't sound good. No guitars, no hanging car, no memorabilia = no Hard Rock Cafe Dubai :ohno:


PS. Not that all of this is relevant to this particular thread anyway.

3 months gone ! Activity on the plot ?

^^ Yes, the core is 7 floors tall already and the floorplates follow by 2 - 3 levels behind.

Good news!
I'd actually completely forgotten about this tower, thought it would be nether built anyway.
I think this could be one of the best towers on SZR if it continues to its original design.

:lol:, altin only made a joke ^^. the tower is not U/C ;)

Its not fair to get my hopes up like that... :(

yeah, got my hopes up 7 floors also. not cool, haha.

Abu Dhabi-based Tasameem Real Estate has invited selected contractors to express interest in providing a cost estimate for a high-rise tower project in Dubai

Located on Sheikh Zayed road, the project involves the construction of a 78-storey, mixed-use tower that will contain offices, a five-star hotel, residential apartments and a penthouse.

The total planned built-up area is 44,000 square metres.

Tasameem has not said if or when it plans to issue tender documents for the contract to build the tower, on which UK-based Atkins is the consultant.

Tasameem is also developing projects in Abu Dhabi. In April 2008, it awarded South Korea’s STX Group a $180m contract to build a residential development in the Mussafah district of the city.

http://www.meed.com/sectors/construction/real-estate/tasameem-asks-for-prices-on-dubai-towers/3001176.article

i had to deal with that plot every day when it used to be a parking last year trying to park my car there i am glad they are finaly building something any pictures?

It's not certain they will build though. All we know is they still want to build it and are looking for contractors which is a good thing.

^^Better I expect ! All the towers we expect to be dead are on air ! Take time, but doesn't matter... :okay:

The openings of Hard Rock Hotels in Abu Dhabi and Dubai have been delayed by one and two years, respectively, and are now both scheduled for 2013.

The Dubai hotel was originally set to open in 2011, while the Abu Dhabi launch was scheduled for 2012.

“The project has been delayed,” said a spokesperson for Hard Rock International, without giving a reason for the move.


Hard Rock International and Tasameem Group in 2007 announced the development of a five-star Hard Rock Hotel on Sheikh Zayed Road, in a community called "Trade Centre Second".

The 91-floor skyscraper will include 350 hotel rooms and suites, 100 serviced apartments, commercial offices and retail stores.

"Dubai has incredible upside as an international destination and we are excited to introduce our hotel product in this burgeoning city," Mitchell Cypress, chairman of Hard Rock parent Seminole Tribe of Florida, said in the 2007 statement.

The American Indian Seminole Tribe of Florida bought the company from UK gambling firm Rank Group in 2006.

The Abu Dhabi hotel will be part of Mina Zayed, where Mubadala Real Estate and Hospitality is responsible for the development of a 150-acre mixed use waterfront site.

The project will become an extension of the eastern end of the Abu Dhabi Corniche.

Plans for the hotel include a two-level lobby and the top floor will feature lounges, function and meeting rooms, and a grand ballroom.

UAE hotels have been hit by lower tourist spending amid the international recession.

The average daily rate (ADR) for Dubai hotel rooms in September fell by 8.3 percent on the year, the largest drop in the Middle East, to $175.62, according to hospitality research company STR Global.

Abu Dhabi’s 6.8 percent fall to $200.52 was the second largest decline in the region.

Revenue per available room (revPAR) in the capital fell by 16.9 percent to $129.92, making it one of three Mid East markets posting a decline of more than 15 percent.


www.arabianbusiness.com%2F573532-exclusive-uaes-hard-rock-hotel-plans-face-big-delays

Arabtec Holding, the biggest construction company in the UAE, said on Sunday it had won a building contract valued at AED710 million ($193 million) to build the first stage of an 80-storey tower comprising a five-star hotel.

The Dubai-based company’s Arabtec Construction unit received a “letter of award” from Tasameem Real Estate Co, of Abu Dhabi to build “P17 Tower” on Sheikh Zayed Road, Dubai, according to an company statement posted on the Dubai Financial Market website.

It said the project would take 38 months to complete, adding that the tower had been designed by Atkins and comprised 80 floors, including a luxury hotel, furnished apartments, offices and a health club.

Last week, Arabtec Construction announced it had won a $190m contract to build the Bridge Towers office and hotel project at West Bay, Doha in Qatar.

The project comprises two buildings, one with 45 floors of office space and a 45-storey five star hotel.

www.arabianbusiness.com%2F580321-arabtec-wins-193m-dubai-tower-contract

^^ Good news! Let's build it! :banana:

http://www.alaswaq.net/articles/2010/01/31/31893.html

Great stuff. Seems they want to build this one, let's hope the money is there too. Seems to be a very cheap price for such a tower.

^^ They do say 'the first stage' whatever that means.

However since a few months they have removed access to cars parking sometime in the sandy area, as well as any other rubish that could have been left there. The soil -testing on the site was done years ago, I posted a few pics back then, but i don't know to whom the site belonged back then and/or if the results from those test were/will be used now or they will be done again.

Arabtec to do the piling???

^^ Do not think so, they don't have a piling division AFAIK.

First stage is piling. Atkins might do the piling for this one?

Location:

09/November/2009


http://i33.tinypic.com/atoo6v.jpg

http://i33.tinypic.com/vp9dl5.jpg

This building will be quite wide. Are they using the whole rectangle plot?

^^ It seams it will occupy 2 plots so yeah.

http://*************************/dubai/jpgs/p17_a191108_2.jpg

First stage is piling. Atkins might do the piling for this one?

ATKINS are consultants (architects)

ATKINS are consultants (architects)
I thought they did part construction too? Thats what it says on their web page anyways. They are responsible for infrastructure, engineering, masterplanning and other services. I thought they might have a piling division. Guess I was wrong.

Then who might do the piling if not Arabtec? Tasameem's managing director, Khadem al-Qubaisi, is also chairman of Abu Dhabi's Aabar which bought 70% stake in Arabtec

^^ ATKINS designs and supervises, they DO NOT build.

^^ Maybe I am confusing the company.

so is it 78, 80 or 91 floors as all 3 mentioned in seperate articles

I read online that Arabtech will begine after enabeling works complete so it could be 9 months before we see them

Awesome - some new stuff ! :eek:

Awesome

So no news here?!
I thought they said the contract is awarded already to arabtec and they should start by now?

Any news?

Something tells me this building was supposed to be built already.

R.I.P??

:fiddle:

I guess so!

I guess so!

No!!! :(

:badnews:

Honestly, i dont feel sorry for it. Instead of building a pethetical amount of supertalls, they should focus more to bring depth into the skyline, with lowrises and highrises, where the taller buildings can stick out.

There's a billboard up, covering the view of the site from SZR, but on the corner there's a small project board. So basically smth is going on there, but who knows if it is or not related to the tower.

^^ An update, though not the best from you, Altin! Photographs would help! And a proper investigation of the board you saw!! :D

It turned out to be the project board for the .... billboard :hilarious

Future targets include the Middle East and Asia. In the former, Hard Rock has a handful of projects in the works, including one in Abu Dhabi which is expected to open in late 2013, and another in Dubai with a tentative launch date in 2014.

http://www.hotelnewsnow.com/Articles.aspx/6748/Hard-Rock-strikes-chord-with-brand-licensing

R

So it's still on the table! Excellent news! :cheers:

alas they dont mention any new news on the dubai one in this article...

Hard Rock Cafe resuscitates plan for MidEast hotels
By Elizabeth Broomhall
Wednesday, 30 November 2011 11:00 AM


Hard Rock International, the US café and hotel chain, will kick-start a stalled plan to launch branded hotels in the Middle East as it moves to broaden its portfolio, its CEO said Tuesday.

The Hard Rock business, which operates 15 properties worldwide, said in 2007 it would roll out hotels in Dubai and Abu Dhabi, but the plan was put on ice after the onset of the global crisis.

The US chain is now eying a portfolio of 40 hotels by 2018, to include a trio of properties in the Middle East. The UAE, Qatar, Egypt and Beirut are all potential locations.

“Given the global economic situation, one or two companies have paused for breath before making huge hospitality-related investments. We were pausing for breath but now we’re starting to move forward,” said Hamish Dodds, President and CEO.

“Strategically nowadays, we are not just focused on cafes but much more focused on hotel opportunities and casino opportunities. We felt we could probably get around 40 hotels by 2018. It would be nice to think that two or three would be in the Middle East.”

Privately-held Hard Rock, which was sold to the Seminole Tribe of Florida in 2006 in a deal worth $965m, this month launched its new restaurant in Dubai’s Festival City, after more than a year of delays.

The new outlet replaced the original Hard Rock Café on the emirate’s Sheikh Zayed Road, which was forced to close after 11 years of operation following the sale of the site.

The restaurant’s owner declined to specify the reasons behind the delayed launch of the new café, but alluded to tightening bank credit in the wake of the financial crash.

Dodds said it was a “complicated process”, made worse by “a difficult economic situation where banks were reluctant to lend”.

The new 26,400 sq ft Dubai cafe, the largest in the firm’s Middle Eastern and Asian portfolios, includes seating for more than 350 guests, a bar, convertible live music space and a 2,500 sq ft Rock Shop. Owners are targeting revenues of $8-10m in the first year of operations.

Franchisee Hard Rock Middle East, which operates six outlets in the region, plans up to five more cafes in the next three years, and to upgrade its existing assets.

It is likely to hire at least 250 new staff for the expansion.

“If we look at Doha, that might be a 12-month programme; we’re looking at Jordan and that might be a two-year timeframe. In Muscat, in Oman we’re still considering whether the market is ready for us,” said Dodds. “We’re also looking at Jeddah at the moment in Economic City. It’s a very preliminary assessment but a lot of the American brands have done well there.”

The firm is planning to upgrade is existing restaurants in Bahrain, Beirut and Cairo within the next two years, he said.

http://www.arabianbusiness.com/hard-rock-cafe-resuscitates-plan-for-mideast-hotels-432747.html

R

^^ If they have to choose between Doha, Abu Dhabi and Dubai, Dubai will win hands down ;)