MBI launches Deerfield Town Square in Abu Dhabi

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MBI launches Deerfield Town Square in Abu Dhabi: MBI, real estate development firm based in Abu Dhabi, has unveiled ‘Deerfield Town Square', Dh1 billion mixed-use real estate development, featuring commercial, residential, retail and hospitality components. Located in Al Bahia area of Abu Dhabi, the capital of the UAE, the development boasting of Victorian type architectural style will be close to Dubai-Abu Dhabi Highway.

Mohammed Al Haj, CEO, MBI, said, The Deerfields Town Square will cater to the multi-dimensional requirements of visitors and residents, and live up to its connotation of a typical town square ambience".

Spread over an area of 3.2 million sq ft, Deerfields Town Square will allocate 2.2 million sq ft for retail and entertainment while residential, commercial and hospitality units will occupy 950,000 sq ft of area.

Banu Tas, General Manager, Deerfields Town Square, said, "The development will be first choice destination on the outskirts of Abu Dhabi".

The residential block of this real estate development in Abu Dhabi will offer 1, 2 and 3 bedroom apartments and serviced units. The office building will provide commercial space on lease. The mall will comprise of over 200 retailers catering to different segments of customers from UAE.

http://www.skyscrapercity.com/showthread.php?t=621843

http://www.deerfieldstownsquare.com

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The shopping centre is part of the Deerfields Town Square development in Abu Dhabi

Abu Dhabi mall design to finish today

by Sarah Blackman on Nov 5, 2009

The design for the Deerfields Shopping Centre in Abu Dhabi will be completed today, it has been revealed.

Speaking to Construction Week, RMJM design director Kevin Mclachlan said it took just five months to design the mall.

“I have a great team of 15 people and we are really pleased with the results.”

The shopping centre forms part of the US $272 million (AED1 billion) Deerfields Town Square, a mixed used Victorian style development, which has a built up area of around 300,000 m2.

Construction on the mall is set to commence next year, according to McLachlan.

The square is the flagship development of Mubarak and Brother Property and Financial Investments and is expected to be operational by the second quarter of 2011.

Deer Fields Shopping Centre will consist of 200 shops including a Carrefour Hypermarket.

http://www.constructionweekonline.com/article-6843-abu-dhabi-mall-design-to-finish-today/

14/12/2009

Nothing but deep excavation has been started .


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10/03/2010

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I had a look at the site on my way to cityscape, the raft looks complete

4 Cranes installed looks like they are so busy with groundwork .

by CW Staff on April 26, 2011

Deerfield’s Town Square, the $191million destination mall taking shape at the Al Bahiya district of Abu Dhabi, is on track for delivery in Q4 2012, developer MBI has announced.

http://www.constructionweekonline.com/article-12078-191m-deerfield-mall-on-target-for-2012-opening/

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by Ben Roberts on Jun 5, 2011

Where the dust and blue sky meet on the right side of the road into Abu Dhabi from Dubai, big red letters stand out displaying ‘Deerfields Town Square’.

http://www.constructionweekonline.com/article-12621-site-visit-deerfields-town-square/

G/W

I saw on CNBC ARABIA Channel a great report talking about the overall of this project ... amazing :)

Why Deerfield Town Square ? why english name in an arab country?
I really hate when I go to any country and I see projects names in english . this happens alot in egypt Jordon and India . In Turkey for example , you will see everything written in Turkish , because they are proud of their langouage proud of their culture .
I recommend the name to be changed .
Bahia square
Bahia center
Souq al Bahia
al maha square
ghazal center

finally reopened there website check out for updates and news ...

http://www.deerfieldstownsquare.com/

By Andy Sambidge | Sunday, 20 May 2012 5:57 PM

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Deerfield Town Square shopping mall, Abu Dhabi.

More than 50 percent of a $190m Abu Dhabi shopping mall slated to open by the end of this year is leased to retailers, it was announced on Sunday.

Deerfields Town Square Mall in Al Bahia, which is currently under construction, also has "numerous other retailers very close to leasing", officials said in a statement.

http://www.arabianbusiness.com/new-190m-abu-dhabi-mall-is-over-50-leased-458503.html

http://www.thenational.ae/deployedfiles/Assets/Richmedia/Image/SaxoPress/AD20130419343442-The_Deerfields_.jpg

Deerfields Townsquare, a community mall on the outskirts of Abu Dhabi, is about 60 per cent leased and will open the first phase within weeks.

The mall, located in Al Bahia, a few minutes from Khalifa City A, Al Reef and Al Raha Beach, is targeting an opening date of May 6 for its anchor Carrefour.
It will feature about 162 stores, a family entertainment centre, restaurants and a cinema, with 80,000 square metres of leasable space.
Deerfields carried out market research in surrounding areas to ask residents what they wanted before approaching the brands. A hypermarket, restaurants, family entertainment centre, and high street fashion all came high on the list.
"They based the retail mix on the needs of the community," said Berna Ramey, the marketing director of Deerfields. "They're not going to buy a Gucci or a Fendi every day. They wanted H&M. They wanted Carrefour."


Read more: http://www.thenational.ae/thenationalconversation/industry-insights/retail/deerfields-townsquare-60-leased#ixzz2QstJ9yAu
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Great . :cheers: