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Old May 2nd, 2014, 07:55 PM   #381
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Islands, Sea and Food TOTAL AREA: 2.535 sqm








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Old May 2nd, 2014, 07:55 PM   #382
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Agriculture and Nutrition in the Arid Zones TOTAL AREA: 4.030 sqm








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Old May 2nd, 2014, 08:14 PM   #383
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Expo 2015 Italian City Partner's

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Old May 3rd, 2014, 07:14 AM   #384
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Old May 8th, 2014, 10:54 PM   #385
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The UN Zero Hunger Itinerary
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Old May 10th, 2014, 06:02 PM   #386
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Cibus says Expo will see Italian food 'leap forward'
Best of Made in Italy to be showcased at food pavilion


Next year's World Fair in Milan will provide an opportunity for Italy's food enterprises to make a quality jump, Agriculture Minister Maurizio Martina said at the 2014 Cibus international food trade fair currently underway in Parma. "Cibus is the trade show platform for understanding and promoting the Italian food sector and the strategic project for its development," Martina said. "If we use the lever provided by Expo 2015 and the 'Federalimentare4Expo' pavilion well, food enterprises will make a big quality jump," he continued in reference to the upcoming Universal Exhibition on the theme 'Feeding the Planet, Energy for Life', which is set to take place in Milan from May 1 to October 31 next year.

The food enterprises pavilion at Expo 2015 is being organised by Federalimentare, the association of food enterprises operating under the umbrella of Italy's powerful industrial employers' association Confindustria, in conjunction with Fiere di Parma, which organizes the annual Cibus event. It will host some 500 companies, consortia and institutional organisations representing the best of 'Made in Italy' in the food sector, allowing visitors to discover Italy's agricultural industries and their main players and products, its brands and the entrepreneurs who have created and developed them. The project contemplates two adjoining three-storey structures extending over a total of 7,000 sqm of exhibition space, located strategically near one of the main entrances to the fair for visitors and sector professionals alike. The interior and exterior décor will tie in with that of the Italy Pavilion, for which the food enterprises pavilion will provide an industrial 'mirror'.

There will be nine theme routes involving 3D-image projections, scenery and other interactive elements dedicated to key sectors in the food industry - milk, cheese and derivative products; vegetable preserves; dressings; flour, pasta and pizza; meat; fish; beverages; sweets; herbs and spices - enabling visitors to discover the historical and cultural patrimony of the products and producers involved. The pavilion will also provide a focus for food-sector relations and events, with its two terraces and a multipurpose room seating 1,500 slated to host around 200 meetings, conventions and other initiatives over the course of the six-month World Fair.
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Old May 11th, 2014, 12:07 AM   #387
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Inaugurazione expo gate di Sabato 10 maggio 2014
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Old May 11th, 2014, 10:10 PM   #388
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Old May 16th, 2014, 06:50 PM   #389
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Piazza Città di Lombardia, inside Lombardy Region Tower

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Old May 17th, 2014, 03:05 AM   #390
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Old May 25th, 2014, 05:36 AM   #391
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British artist Wolfgang Buttress to design UK Pavilion at Milan Expo 2015

UK building companies win £6 million construction contract to make winning design a reality.

image hosted on flickr
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Old May 25th, 2014, 05:37 AM   #392
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Old May 26th, 2014, 08:50 PM   #393
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Malaysia Pavilion

Theme "Towards a Sustainable Food Ecosystem"


The Concept

Malaysia’s theme of participation is designed to harmonize with the efforts of Expo Milano 2015 in addressing the complex and universal question of food, from an historical, cultural, anthropological, medical, technical, scientific, economic and ecological perspective.

In its 2,047 square-meter pavilion, which is both traditional and innovative in design, it illustrates, from seed to table, the National Key Economic Area Agriculture system, the program that is transforming agriculture on a small scale in a key area of the country’s economic development.

The experience of Malaysia as one of the 17 mega-diverse areas of the world, with its rich cultural heritage and high quality halal food, is made available to all visitors in perfect equilibrium with the aims of Expo Milano 2015.

As a participant it aims to demonstrate that high-value, sustainable agriculture can alleviate poverty, promote private investment and address the ecological issues related to food production. Science, innovation, food, culture and cooperation are all themes that come together during a visit to the Malaysian pavilion, complete with graphic and interactive materials and multimedia. A Café and restaurant complete the visit.

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Old May 28th, 2014, 04:31 AM   #394
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More trains from Milan to Expo site

Transport company Trenord will increase races between Milan and Rho (where is placed the Expo site) up to 10 per hour. Currently there are four trains/hour but company prepared a new plan together Lombardy Region and provides for the introduction of two new suburban lines from Rogoredo to Rho and passing through the extension of a line from the suburban Brianza which currently stops at Milan Garibaldi Station and will continue to Expo site. In addition Trenord togheter Trenitalia is studying an integrated service with high speed trains.
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Old May 30th, 2014, 05:14 AM   #395
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Hungary Pavilion


The philosophy espoused by Hungary's participation in Expo Milano 2015 is the interaction between good food, a healthy lifestyle, the guarantee of food security together with the conservation of biodiversity for future generations. There are three main themes on which the exhibition is organized. Healthy Traditions showcases the Hungarian model of quality of agriculture, mixed and family-led, as opposed to intensive monocultures. A Land of Water illustrates Hungary’s abundance of water and thermal baths that sets it apart. Legacy for the Future looks at the role of research and innovation for the protection of animal and plant species local ("hungaricums") and the importance of organic farming against genetic mutations.


Its objectives are many: to showcase the virtues of Hungary’s mineral, natural and thermal water; to underline the fact that Hungary is a GMO-free country; and to present its sophisticated IT system for the traceability of food products.


A positive image, a rich array of food that comes from its uncontaminated Magyar environments (fruits, cereals, lake- and river-fish), an openness to other participating nations and the commercial potential of the agricultural sector: all elements that are brought together within Hungary’s pavilion that covers an area of ​​1,910 square meters.


It is Hungary’s intention to demonstrate that its rural agricultural model is excellent for its sustainability and quality of food, that water is fundamental for life (a concept reiterated during the World Conference of Water), and that the future of food lies in scientific research and biological methods rather than in genetic modification.

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Old May 30th, 2014, 03:05 PM   #396
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Old May 31st, 2014, 04:28 AM   #397
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Join me on a journey inside the Italian Pavilion


On the special occasion of the presentation of our project at the Triennale in Milan, we want to give you a preview of the Italy Pavilion. In step with the informal and friendly atmosphere of the Italy Pavilion, let me take your hand and guide you through what will be “our home”. Just imagine the size – 315 by 35 meters. It is as long as 3 football pitches and as wide as a main street in a large city. Large, wide, teeming with solids and voids, little squares and terraces – it’s a sort of refashioned replica of our urban centres. In such a large space filled with stories and memories a guide is needed – a Virgil of sorts – who will accompany and lead you through the wide-ranging offer of our Pavilion at Expo 2015. We thought of the Gran Tour – the traditional trip of Europe undertaken in the past by members of the upper-class –, the purest form of literature, to tell you what, in our opinion, is a real novel, or maybe a blockbuster film. However, we made the Grand Tour contemporary.


First of all, we turned it into a majestic but sleek architectural structure – a structure that is also smart, because it can communicate with smartphones and tablets and guide visitors along the way to the discovery of the Italian treasures. It runs along the north-south street with speed and dynamism (yes, it is a still structure, but I can assure you that it looks alive). One moment it floats in the air, then it digs into the ground, goes into Palazzo Italia and dips into the water of Lake Arena. In the next months I’m going to tell you how we conceived and planned it (it doesn’t originate from a pencil but from a dance).

The exhibition spaces represent a cycle, the life cycle of food and food production. Diet, food and nutrition are in the South-West; the agro-food chain is in the South-East. On the North-West lands, regions and opposite to it, there is a space dedicated to bread, wine, oil and other important Mediterranean foods. Then you can see little squares and spaces dedicated to famous Italian brands, which will be shown during our breathtaking journey full of oversized and luminescent structures, fascinating space-age stories, which will make the Pavilion a boundless virtual space.

I love producing wonder. Wonder is a pure and primitive reaction. It’s much more than simple euphoria. It revives our inner child, driven by instincts and emotions. In my job I feel like a “wonder maker”, and as such I wanted to make the Pavilion and its visitors see that wonder through memories, stories and footage. We want to leave a mark without being shallow and we want to give everyone the opportunity to decide how far to go, even if we push them to go further every time, to take the next step. Let’s go back to our journey. We are at the end of the main street and we can see the Tree of Life in front of us – it couldn’t be otherwise since it is 35 meters tall! But before that, let’s take a look inside Palazzo Italia.


Palazzo Italia is a four-storey building, with a bookshop, a restaurant on the last floor and a “vertical” exhibition path – The Home of the Italian Identity.


Our job wasn’t a piece of cake. We wanted to show the stunning Italian diversity (our real wealth) by displaying the uniqueness of each Region and land, although we tried to combine all the different traits to give the visitor a harmonious picture. During our journey with Bonomi and De Rita, we collected all the present things in order to create new connections between them in the future. The new connections are our potentials. Our potentials are the vital energy of the breeding-ground, the driving force of our country. These potentials can be divided into four groups, all contributing to some extent to the issue “Feeding the Planet, Energy for Life”.

Know-how – stories of extraordinary women and men who help the land grow fertile by loving it and respecting it.
Beauty – it is a wonderful journey into the most secret sides of the Italian landscapes and architecture.
Future – it is a gorgeous Italian garden where every Region will sow a seed – every seed representing a story – in order to turn Palazzo Italia into the garden of Italian biodiversity.
Limits – when obstacles and difficulties turn into a drive to creativity and inventiveness.

These are our answers to the Expo 2015 issues. When you enter Palazzo Italia, the first contact you have with “the seeds of our breeding-ground” is art. It is a unique and innovative mixture of contemporary and ancient art. On your side you will find a feast of codes and styles, languages and emotions: the markets. Markets are a perfect and amusing tool to forge the food-man-land alliance and they are bound so strongly to my life experience that I’m going to dedicate an entire article in this magazine to them.

Then some challenges will follow, such as The Mediterranean without Italy, the sensorial paths In blind sight, high standards of catering and design. It is a rich and fascinating exhibition path which will leave some open questions and give some answers. Outside Palazzo Italia you can see the Grand Tour again, now dipping into Lake Arena. In the middle of the lake there is our most meaningful symbol: The Tree of Life.

The Tree was originally an Italian icon but has now become an international icon for many cultures and throughout cinema. It’s the final stage of our allegory. The Tree bears the fruit of our breeding-ground, lifts it up in its foliage and spread it to the whole world as a symbol of dialogue and sharing. The Tree is also an interactive show, made of music, lights, colours and key-words, and is therefore always in transition. There is so much more I want to tell you, starting with the corners of Lake Arena, which are dedicated to schools, to sustainability and innovation projects, to women, but there’s still time for that.

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Old May 31st, 2014, 12:22 PM   #398
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Apparently the Philippines won't be joining EXPO 2015. Sad.

http://www.mb.com.ph/milan-expo-2015/
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Old May 31st, 2014, 11:43 PM   #399
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The Tree of Life


The hi-tech tree (35 meters) is inspired by Piazza del Campidoglio (Michelangelo) in Rome.
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Old June 1st, 2014, 06:50 PM   #400
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The Italian and Malaysian pavilions are the only ones I've seen so far that excite the imagination.
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