Filipino-Owned Businesses (Locally and Abroad)

[jpdm]

Originally Posted by amigo32

hindi, yung cellphone ko na luma recyclable

yung isa, paperweight, yung isa pamukpok, yung isa vibrator

toinks!

[jpdm]

http://www.penshoppe.com/cms/uploads...9880-377-1.jpg

Local clothing brand stands up to foreign labels


By: Marge C. Enriquez
Philippine Daily Inquirer
12:41 am | Sunday, May 6th, 2012
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Other local brands have tried to woo Hollywood A-listers but failed.
But when Zac Efron did his homework on Penshoppe and heard that it was a cool brand, he was more than happy to accept his first-ever fashion endorsement.

Efron’s support is a compliment to Filipino entrepreneurship.
Bernido Liu, president and CEO of the fashion company, Golden ABC Inc., would chuckle when he would be reminded of Penshoppe’s backyard business of graphic t-shirts in Cebu in 1986.

After 26 years, Penshoppe has become a purveyor of high-quality fashion at affordable prices, with no less than Efron, Ed Westwick and Mauro Maurer as its image models.

“We adapted to the demands of the market and raised the desirability and value of the brand. From a simple t-shirt, it has become a lifestyle brand,” says Liu.

Penshoppe is the flagship of Golden ABC Inc., which has spawned other brands such as the edgy Oxygen, Memo for office wear and ForMe for women of different body types. To further raise its image, Golden ABC Inc., has acquired Regatta, the aspirational casual wear, and Tyler, the premium brand.

Raising the flag

Liu boldly contends that Golden ABC’s brands can stand up to foreign labels, itself become world-class. About 70 percent of the products are made in the Philippines.

“We are raising the flag everywhere we go. In the Middle East, we will end the year with 10 stores in Saudi, Bahrain and Dubai. We franchise the brands. You have to work with the right partners,” says Liu during an exclusive interview at the Edsa Shangri-la Hotel.

In the Philippines, Golden ABC’s brands ended 2011 with 500 stores. It is targeting 600 stores by yearend. The company also ventured into direct selling with its Red Logo label and a Consumer Group division that sells fragrance and cosmetics under the Acquabella label. The company grew by an estimated 60 percent last year. With the opening of the new stores, the expansion of its direct Red Logo dealership, distribution of its consumer goods and foray into the high-end market, Golden ABC is targeting 80 percent growth this year.

COOL decor for Penshoppe with red carpet like treatment done by a team from Hong Kong

“The success lies in the four P’s of marketing—product, place, promotion and price. With that convergence, we are experiencing unprecedented growth and advancement,” says Liu. “These are exciting times. We’ve been blessed. These are part of our desire to level up. After all, the Filipino has also leveled up in sophistication.”

Strategic growth

In 2009, Liu acquired Regatta, a line of casual apparel evoking the Hamptons’ or Ralph Lauren casual lifestyle.

Regatta was established in the late 1980s by Lizzie Zobel and was later purchased by Mia Dragon-Floirendo. Under Golden ABC, it has striven to improve the product, the selling environment and raise the level of sophistication of its campaign with foreign models photographed abroad. Its tie-up with National Geographic and Discovery Channel gave the public the impression that it was an imported brand. However, they were delightfully surprised by the affordable price tags of first-rate clothing. From four stores, it expanded to 26 branches with ten more opening this year.

“We restored Regatta to its original look and position. It’s the brand that our kids grew up in. The fashion basics are stronger than ever,” adds Alice Liu, vice-president for retail.

When Eman Pineda, founder of high-end label, Tyler, tried to divest it, he trusted Liu for his accomplishments, particularly in raising the profile of Regatta. Alice pointed out that Pineda was impressed with Golden ABC’s sound business management and strategic growth.

“It’s difficult for a retailer to nurture a Filipino brand to its full potential. Although there are many retailers, they are franchises of foreign brands. Eman (Pineda) saw what we did to our brands. I am very proud to say we’re the only Filipino company that carries all home-grown brands in our portfolio. I have resisted tempting offers to acquire franchises of foreign brands, given our network and structure. I’m very focused in developing our proprietary brands,” says Liu.

Many malls, including the new ones, wanted to invite Tyler as one of its tenants. Liu said it’s still in the process of redevelopment and being integrated into Golden ABC.

Flexing muscles

Meanwhile, Penshoppe has been flexing its muscles. “We are getting ready to fight globally. Other brands have that ‘bango’ factor. We have to make sure that we are on a par with them,” says Alice.

On its choice of endorsers, Liu points out they just don’t get anyone who’s popular. “The celebrity has to be aligned with fashion,” he says.

Although A-list Hollywood endorsers may draw attention to the brand, ultimately, the product and the store experience determine the verdict. Hence, Golden ABC hired a Hong Kong-based company to redesign Penshoppe’s stores, replete with a video wall and a state-of-the-art lighting and sound system. Even the sales associates underwent a makeover.
“Everything is clean and simple in presentation. A good team of visual merchandisers is telling our story. What makes the cash register ring is the merchandise,” said Liu.

Penshoppe has been getting inquiries from Indonesia, Malaysia, Singapore, Hong Kong, the United States, Australia and South Africa.
“I don’t want to overdo. Opening a store is easy, but keeping it open is not. I don’t want to commit and under-deliver. Penshoppe has 250 stores and we have not renovated 10 percent. That’s how much we still have to do,” said Liu.

Without any hype, the direct selling and consumer group businesses are growing exponentially. Now on its fourth year, Red Logo, the direct selling line, grew by 17 percent. It now has 27 branches in the Philippines with over 50,000 active dealers. The top sellers were rewarded with an all-expense paid trip to Beijing.

“It’s heartwarming to see how the business could change people’s lives,” says Alice, on how the company, through Red Logo, provided opportunities for entrepreneurship.

http://business.inquirer.net/57551/l...foreign-labels

[jpdm]

http://3.bp.blogspot.com/-iK-3O3NZdk...BPenshoppe.jpg

[jpdm]

Proudly Philippine Made


http://www.daiichielectronics.com.ph.../tricycle2.jpg



http://www.daiichielectronics.com.ph/images/kr-100.jpg

[seabeeman]

Diba nagmodel din si Mandy Moore sa penshoppe?

[Nabartek]

Originally Posted by seabeeman

Diba nagmodel din si Mandy Moore sa penshoppe?

Yung kasama si Brad nakalimutan ko na yung apelyido Turvey ba?

[RonnieR]

Filipino Firms Are Globalizing – PFA
By BERNIE CAHILES-MAGKILAT
May 6, 2012, 8:15pm

MANILA, Philippines — The strength of franchising is going to further speed up the globalization of domestic companies and fuel the global economy in a fashion never seen before as the proven successful business scheme allows companies to break barriers that traditional business concepts cannot penetrate, said franchising guru Samie Lim.

Lim, chairman emeritus of Philippine Franchising Association (PFA), said this following the release of the World Franchise Council 2011 Country Report, which showed that franchising in eight of the top 11 countries created around 2 million franchise outlets.

According to the country report, these franchise outlets generated over 17 million employment opportunities worldwide. “

“Apart from these, franchising achieves other far-reaching economic and social benefits, among them wealth creation, advancement MSMEs (micro SMEs), and empowerment of women,” Lim added.

Included in the top 11 performing countries in the WFC report, the Philippines contributed more than a million jobs created from around 125,000 franchise outlets, which in turn accounted for $11 billion or 30 percent of retail output in 2011.

http://mb.com.ph/articles/358930/fil...lobalizing-pfa

[jpdm]

Imagine if the informal sector or underground economy will follow the business model of this growing franchising business in the country in terms of definite business plan, world class presentation and handling of products and of course government registered, I think the Philippine economy will be stronger.

The cart business is one good example.


http://images03.olx.com.ph/ui/11/34/...hilippines.jpg

[jpdm]

May kalaban na rin ang Mang Inasal ng higanteng Jollibee Corporation!At least fellow Pinoy din so masaya ang Pinas!





http://www.malaya.com.ph/images/chic-boy-04302012.jpg

100 Chic-Boys in 2 years



Details Published on Monday, 30 April 2012 00:00
Written by IRMA ISIP



Started as a parallel venture to an already successful bar business, the now iconic Chic-Boy chain of restaurants has expanded to more than 100 stores in just two years.

Founded by Francis Juan, of Pier One Bar and Grill, Chic-Boy is yet another success story of how one business can multiply itself through franchising.

Juan got the idea of combining two Filipino favorites in one store -- chicken and pork -- during a trip to Cebu in 2008. He then came up with his own take of the famous Cebu lechon and tested the market for two years by setting up small kiosks in some supermarkets.

Gut feel told Juan Chic-Boy was ready for the mainstream and he built the first restaurant in May 2010 on Jupiter Street in Makati. The 400-square-meter flagship store is the only one that is company-owned.

At the end of that year, Chic-Boy had five stores and by October 2011 it was opening an average of five branches per month.

Catherine Juan, franchise director of Chic-Boy, said it was not difficult for his uncle Francis to cross over the quick service restaurant business, having been running the Pier One Bar and Grill chain (with 10 stores today) since 2000.

“We had the manuals, the system and the commissary. We just had to customize the operations to adapt to the fast-food concept,” Juan said.

Tomorrow, May 1, Chic Boy is opening its 100th store, which is auspicious as it celebrates its second anniversary on May 5.

Thirty-five other stores are under construction and are to open within a few months.

Juan said Chic-Boy still has a long way as all its 135 stores are located in Luzon.

Chic-Boy’s closest competitor has over 400 stores all over the country.

Chic-Boy stores are set up as stand-alone stores or in malls and community centers. Some stores like the ones in Jupiter, Timog Avenue and UN Avenue are open 24 hours.

Plans are afoot to explore the Visayas and Mindanao, targeting key cities in these areas by the third or fourth quarter.

Aside from its commissary in Taytay, Chic-Boy is building a second commissary in Tanauan, Batangas, to serve the branches south of Luzon and the planned stores in the Visayas and Mindanao.

A franchise requires a P9 million investment for an average size of 200 sqm. One store can employ 30. System-wide, Chic-Boy has 3,000 employees, and another 200 in its commissary.

Chic-Boy offers 40 different types of meals with an average tab of P120 to P150 per meal. Aside from its bestseller, the liempo, Chic-Boy offers other Filipino fares such as sinigang, tinola, batchoy; breakfast meals tapa, longganisa, tocino, daing na bangus; side dishes, and merienda.

http://www.google.com.ph/url?sa=t&rc...Am9EGxlhawroVQ

[jpdm]

Habagat na lang bilhin mo. Philippine made.



http://t2.gstatic.com/images?q=tbn:A...f-lG-v2aog&t=1

http://i279.photobucket.com/albums/kk136/shwack_anajud/img55.jpg

[amigo32]

may produkto na pala si Bernie?

[Knitemplar]

Originally Posted by jpdm

May kalaban na rin ang Mang Inasal ng higanteng Jollibee Corporation!At least fellow Pinoy din so masaya ang Pinas!


http://www.malaya.com.ph/images/chic-boy-04302012.jpg

Chic-Boy? It sounds so faggy. Just wait until feminists get ahold of that. They'll file suit calling it "discrimination" and that'll be the end of that venture. It should be "Chic-person."

[LuckyLady]

Originally Posted by jpdm

May kalaban na rin ang Mang Inasal ng higanteng Jollibee Corporation!At least fellow Pinoy din so masaya ang Pinas!





http://www.malaya.com.ph/images/chic-boy-04302012.jpg

maganda nga para may competition at para mag strive na mapataas ang standards nila. the more competition, the better

nakakatawa lang yung name na chic boy, chicken at baboy lang ba talaga binibenta?

[LuckyLady]

Originally Posted by Knitemplar

Chic-Boy? It sounds so faggy. Just wait until feminists get ahold of that. They'll file suit calling it "discrimination" and that'll be the end of that venture. It should be "Chic-person."

ha ha, honestly not the feminist but chauvinists i think and those real chic boys will be offended. chicken and baboy??? ganon bala ibig sabihin ng chic boy, chicken at baboy sabagay totoo naman

[jpdm]

Originally Posted by LuckyLady

maganda nga para may competition at para mag strive na mapataas ang standards nila. the more competition, the better

nakakatawa lang yung name na chic boy, chicken at baboy lang ba talaga binibenta?

Hindi naman. Marami rin.

[Fraulein]

Speaking of Jollibee

====================

Jollibee soon to open in Singapore
ABS-CBNnews.com

http://www.abs-cbnnews.com/business/...open-singapore

MANILA, Philippines - Singaporeans will soon get a taste of Chickenjoy, Yum burger and Jolly Spaghetti, as the Philippines' biggest fast food chain Jollibee is laying the groundwork to finally open a store in the city-state.

In a disclosure to the stock exchange, Jollibee Foods Corp. (JFC) said its wholly owned subsidiary Golden Plate Pte. Ltd. signed an agreement to form a company with Beeworks Inc. to open and operate Jollibee stores in Singapore.

The new company will be 60% owned by Golden Plate and 40% owned by Beeworks. Golden Plate will have full management control of the company, while leveraging on Beeworks' experience and network to establish Jollibee in Singapore.

JFC said the new Singapore company will have an initial funding of $1 million.

Beeworks is described as a company owned by mostly Singaporeans with experience in retail and hospitality sector.

There are currently 79 Jollibee stores around the world: 26 in the U.S., 32 in Vietnam, 11 in Brunei, 7 in Jeddah and 1 each in Hong Kong, Qatar and Kuwait.

JFC, the country's largest food service company, saw its profit grow by 8.1% to P682 million in the first three months of 2012, as its restaurants in the Philippines and other countries continued to show strong growth.

The company operates 2,004 stores in the Philippines, including Jollibee (752 ), Chowking (381), Greenwich (204), Red Ribbon (207), Mang Inasal (436) and Burger King (24).

Overseas, JFC operates Yonghe King and Hong Zhuang Yuan in China, as well as Jollibee, Red Ribbon, Chowking in the Middle East and Southeast Asia.

[Fraulein]

Jollibee one of world’s best fast food chains: magazine

ABS-CBNnews.com

http://www.abs-cbnnews.com/lifestyle...hains-magazine

MANILA, Philippines – Homegrown quick-service restaurant Jollibee is one of the best fast food chains in the world, according to an influential American magazine.

The restaurant, known for its fried chicken, spaghetti and burgers, is one of the dining spots featured in Travel + Leisure’s “Best fast food chains in the world” feature, which is part of the magazine’s May 2012 issue.

“Fast food gets a Filipino twist at this quick-serve chain, which is so beloved that its mascots star in their own children’s television show,” author Jamie Feldmar wrote in the Travel + Leisure article.

“There are more than 700 locations across the country, serving anything from fried chicken and hamburgers to local favorites like palabok, rice noodles with meat sauce, shrimp and hard-boiled egg.”

The magazine also suggested what first-timers should order at the fast food chain. “Spicy Chickenjoy, fried chicken coated with chili powder.”

Jollibee has been a household name in the Philippines for its Filipino-style fast food fare. What started as a two-branch ice cream parlor in 1975 is now considered the largest and most popular fast food chain in the country.

[jpdm]

Other Pinoy corporations should ride on the excellent global reputation of Jollibee to expand their business here and abroad not only in food but in all product lines!

[doctor joe]

Originally Posted by Fraulein

Jollibee one of world’s best fast food chains: magazine

ABS-CBNnews.com

http://www.abs-cbnnews.com/lifestyle...hains-magazine

MANILA, Philippines – Homegrown quick-service restaurant Jollibee is one of the best fast food chains in the world, according to an influential American magazine.

The restaurant, known for its fried chicken, spaghetti and burgers, is one of the dining spots featured in Travel + Leisure’s “Best fast food chains in the world” feature, which is part of the magazine’s May 2012 issue.

“Fast food gets a Filipino twist at this quick-serve chain, which is so beloved that its mascots star in their own children’s television show,” author Jamie Feldmar wrote in the Travel + Leisure article.

“There are more than 700 locations across the country, serving anything from fried chicken and hamburgers to local favorites like palabok, rice noodles with meat sauce, shrimp and hard-boiled egg.”

The magazine also suggested what first-timers should order at the fast food chain. “Spicy Chickenjoy, fried chicken coated with chili powder.”

Jollibee has been a household name in the Philippines for its Filipino-style fast food fare. What started as a two-branch ice cream parlor in 1975 is now considered the largest and most popular fast food chain in the country.

one of the top 50 world's largest foodchain

[Fraulein]

'Vampire Diaries' star to visit Manila

ABS-CBNnews.com

http://www.abs-cbnnews.com/entertain...r-visit-manila

MANILA, Philippines – American actor Ian Somerhalder, known for his role as Damon Salvatore in hit series "The Vampire Diaries," has announced he will be coming to the Philippines soon to endorse Filipino clothing brand Penshoppe.

In his official Twitter account on Thursday, Somerhalder said: “See you soon PHILIPPINES! Let’s rock this #PENSHOPPEAllStars.”

“Penshoppe All Stars” is a campaign of the clothing apparel which includes famous international endorsers.

Hollywood star Zac Efron earlier signed an endorsement deal with Penshoppe for the same campaign and his billboards now appear across Metro Manila.

Earlier reports said Efron will also be visiting the country.

Penshoppe’s other foreign endorsers include “Gossip Girl” star Ed Westwick and Thai actor Mario Maurer.