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Old November 29th, 2012, 03:40 PM   #1
HigerBigger
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Aircraft manufacturer competition

See Airbus had a photo of a Boeing with a Pinnocio nose for all the "half truths" that Boeing is spreading.
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Old November 29th, 2012, 09:56 PM   #2
Сталин
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Text is too small and blurry. Can you upload a larger image of that instead?
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Old November 29th, 2012, 11:41 PM   #3
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Wow, poor form Airbus.
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Old November 30th, 2012, 10:27 AM   #4
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Quote:
Originally Posted by Сталин View Post
Text is too small and blurry. Can you upload a larger image of that instead?
transcript
Quote:
Why is our competitor stretching the truth?

Our competition, it seems, has begun to exaggerate of its 'latest technology' 737 and 747 aircraft, both of which are derivatives of 1960s designs.

There are good reasons why Airbus A320neo and A380 are both market leaders.

The A320neo is the fastest selling aircraft in the history of civil aviation with more then 1,500 orders in less then 2 years, and the A380 has captured 86% share in the very large passenger aircraft market.

No wonder why they're sleepless in Seattle.

Our strategy is simple. Modern innovative design and advanced fly-by-wire, resulting in superior fuel efficiency, reduced noise and environmental impact alongside low maintenance costs and lowest operating costs per seat.

Both aircraft are also the most spacious in their class. Wider seats, wider aisles, more overhead storage and greater comfort. Even in economy. The wider fuselage does matter!

Better still the A320neo has the largest fan diameter and bypass ratio of all single aisle aircraft. Combined with our proven Sharklet technology this means at least 15% less fuel burn then today's A320.

No wonder our competition is tempted to exaggerate.

Every airline is different. Come and take a closer look at our numbers, they'll speak for themselves. And you'll see that Airbus is the market leader for some good reasons.
I doubt the airlines will be impressed by this ad. They all know that Boeing is tweaking some data in their favor when comparing products, but it's not like Airbus hasn't done this. in any business you have to present your products as good as they can be.

Most major airlines have a mixed Airbus and Boeing fleet anyway and are very capable of making their own specific comparisons of the products. They don't care about an ads like this, it might even displease some airlines. They can wonder why a company that claims to be very successful has to come down to this level talking about it's competitor.

This is not the way the aircraft manufacturer should present itself, it's not good for the whole industry. It just reinforces my hopes that this duopoly will be broken soon by 1 or more strong competitors with a broad product line. With 2,500 neo and MAX and over 1,400 A350 and 787 orders there should be room on the market for another player to step in. It just needs investors that want to take a risk and some long term ambitions. It not easy to go against A & B, it takes time and money, but it will be good if it happens.
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