#PROJECT: FERRARI WORLD (Yas Island)

[Parisian Girl]

Three years’ work: but Rome wasn’t built in a day

Last Updated: June 02. 2010 11:53PM UAE / June 2. 2010 7:53PM GMT


Work in progress at the Ferrari World on Yas Island. Andrew Henderson / The National

What started as a doodle on a napkin is quickly taking shape under Ferrari World’s 200,000-square-metre red roof, as developers behind the world’s largest indoor theme park enter full gallop to meet the planned opening date of October 28.

The first look inside the Yas Island park’s cavernous fairgrounds yesterday showed a work-in-progress coming to life. As base paint was applied to a miniature alpine backdrop winding around a Venetian lagoon, Claus Frimand, general manager of Ferrari World, gestured at the Italian riviera built to scale around him.

“Now we’re bringing in the colour,” he said. “Right now there’s a lot of concrete. You’ll see here the rock work is all grey. The next thing that’s going to happen here is we’ll get paint on the mountains – the greens, the browns, the white on the alps.”

Once complete, the 86,000 sq m space will house more than 20 attractions and shows. The roof, which bears the world’s largest Ferrari logo at 65m by 48.5m, reaches 50m.

Many of the sights within the enclosed space were not yet ready for viewing. Sheets were draped over several scale Ferraris painted in vintage finishings such as rosso corsa (red) and celeste met (metallic light green).

Even with most of the attractions still literally under wraps, Ferrari World yesterday invited the Italian ambassador, Paolo Dionisi, to tour the site’s Bell’Italia feature to mark his homeland’s national day.

The attraction, a scale reproduction of the Italian coastline, can be navigated by foot or in a replica 1957 Ferrari 250 California Spyder guided by a track. Replicas of Portofino Village, the Amalfi Coast and famous sites such as the Leaning Tower of Pisa are to be hemmed in by mountains fashioned from the same texture of rocks in the Italian Alps.

The models were built by artisans in Italy, according to Troy Lindquist, the director of marketing and sales for Ferrari World.

“There is Venice. You can see there,” Mr Dionisi said, stepping along a 570-metre cobbled stone walkway with his two young daughters in tow. “This is the Roman Forum, the Colosseum. This is where I’m from.”

For his part, Mr Frimand was more interested in the reactions from the ambassador’s children, nine and six years old. “When you see their eyes and when they’re sitting in their own little Ferrari, where they can imagine in a couple months they’ll be driving through Italy, that’s where all the excitement is,” Mr Frimand said.

That is not to say an older crowd of thrill-seekers will not be well-served, with a 62-metre “drop tower” sprouting from the centre of the park just behind Bell’Italia and emerging out of the roof, pointed out Paul Flynn, the park’s rides and attractions manager.

“This is the highest point at Yas Island,” he said. “We’ve got the ability to shoot people up and drop them down and to just hang people up there. It’s definitely a good view of the island.”

Riders strapped into the buckets would experience the same G forces that high-performance race drivers endure on the track.

Screams from the drop tower will serenade patrons taking a serene cruise through Bell’Italia.

The park will also boast two rollercoasters. The F1-themed Formula Rossa, touted as the world’s fastest, will reach speeds of up to 240kph. The duelling GT Experience coaster will simulate a drag race between two Ferrari F430 Spyders.

Gearheads more interested in the mechanics of Ferrari engines will be able to board a flume ride transporting them along a canal through a Ferrari V12 engine.

“Basically, you’re sucked into the grille and you feel like you’re shrunk to the size of an air molecule,” said Andy Keeling, the park manager. “You’re taken on a journey in a boat that takes you through the combusting chambers, with the pistons firing and going up and down, then you go through the gearbox. Eventually, you’re shot out of the exhaust pipe.”

The headway made so far and in just three years is a long way from the early building designs from Benoy Architects, Mr Frimand said.

“The architect from Benoy started doing some sketches on a napkin, and he was inspired by the curve of a Ferrari GT car, that look from the side where you can actually see the classic, soft lines of a Ferrari car.”

With nearly five months to go before the grand opening of Ferrari World, ride vendors and their teams will need to put finishing touches on their attractions.

At Bell’Italia, for instance, a model Roman Colosseum rested on cinderblocks off the elevated walkway and must be installed.

Still to be added are theatre lighting effects as well as the planting of some 40,000 small trees and shrubs.

Mr Frimand said 4,000 people are working every day to see the project through.

“All the heavy equipment is already there. The tracks are installed, and now the different ride vendors are here with their teams to finalise their attractions,” he said.

“It’s all mainly down to the details.” >> The National

The rides

Among the more than 20 attractions at Ferrari World will be several thrill rides and simulators, including:

Freefall Tower
A vertical drop ride meant to give passengers the feeling of G-force. The chassis takes passengers up higher than 62m, through the roof and back down again.

Formula Rossa
An F1-themed ride that will be the world’s fastest roller coaster, capable of reaching speeds of up to 240kph and accelerating to 100kph in two seconds.

GT Racing Coaster
A roller coaster that will send two competing carriages along parallel tracks in a drag race. Each coaster car is a replica of a Ferrari F430 Spider.

Racing Simulators
The same state-of-the-art simulators used by the
Ferrari racing team

Flume Ride
A boat ride through the heart of a Ferrari V12 engine

Driving and Racing School
Junior drivers can practice proper road safety, with expert training. After a simple briefing, they can also take on a mini racing track

[Parisian Girl]

>> http://www.realestatechannel.com/us-...talia-2641.php

[italiano_pellicano]

nice project

[yasislander]

[bizzybonita]

AMAZING PIXX keep it up yasislander .

[SkyscraperCity man]

Thanks yasislander!

[Parisian Girl]

Video: Inside Ferrari World http://www.thenational.ae/apps/pbcs....EDIA/100601966

[italiano_pellicano]

nice video

[Palm-Host]

Cannot wait for the Grand Prix, I hope they're ready for the masses!

[Parisian Girl]

Soft drinks giant PepsiCo has signed a five-year deal with Abu Dhabi’s Aldar for the exclusive rights to supply beverages and snacks at Ferrari World Abu Dhabi.

by Elsa Baxter on Sunday, 20 June 2010

In a statement, released on Sunday, the property development company said the deal was the first to take place under the Aldar Partnership Programme.

Ferrari World will be the world’s largest indoor theme park when it opens its doors to the public on October 28.

“This is not a standard sponsorship deal. It is an alliance, a partnership between Abu Dhabi's largest developer and one of the premier food and beverage companies in the Middle East,” said Areej Al Naqbi, director of strategy and business development at Aldar.

“Pepsi is the first brand associated with the Partnership Programme, and we are looking forward to securing more partnerships with other leading organisations," he said.

Aldar's property portfolio includes major developments and re-developments within Abu Dhabi including Yas Island, Al Raha Beach, Central Market, and Noor Al Ain. >> Arabian Business

[Parisian Girl]

>> Arabian Business

[Parisian Girl]

Cloisall secures Dhs112m financing for Abu Dhabi Ferrari World and Al Raha projects

United Arab Emirates: Wednesday, July 28 - 2010 at 17:15 | PRESS RELEASE

Cloisall, the UAE's leading interior fitting and contracting company, has secured Dhs112m financing from First Gulf Bank (FGB) for two prestigious Abu Dhabi contracts; the bridge for Yas Island's world-renowned Ferrari World theme park and Al Zeina, Al Raha's high-end gateway.

"We are very proud that our history of excellent high quality work, dedication to client service and unbeatable expertise has given us a place in the market so strong and credible that we could secure such high financing in these tumultuous times. Cloisall has proven time and time again that we deliver the world class interior fitting and contracting solutions that are guaranteed to complement the architecture of even the most complex of structures,"

Majed Farha, Cloisall President and CEO.

"Today, we have strong orders on the book and have seen a substantial double figure growth this year. Our target is to reach Dhs1bn in orders by the end of the year and we are certain we will achieve it'," he added.

Cloisall was established in 1963 by the founder and the current Chairman, Ghassan Farha, to participate in the UAE's plans to create a world hub for modern architecture. In the past 30 years, the company has successfully worked on many distinguished projects in both the government and private sectors including the expansion of the Dubai International Airport, Jebel Ali International Airport city, Mashreq Bank, Dubai Mall, Delma Mall (Abu Dhabi's biggest mall) and the UAE University in Al Ain.

"Cloisall's impressive and long-standing proven track record of success with some of the UAE's most high profile, architecturally distinct and internationally renowned projects left us very confident in investing in them. We are excited to be part of these distinguished projects and to be contributing to the development of a company that is showing so much promise and growth," Shahid Amin Sheikh - Senior Vice President of First Gulf Bank.

"We are always looking for new and exciting projects. By providing the highest quality interior fit-out solutions and setting meticulous quality standards, an essential part of Cloisall's identity, we guarantee clients receive the best service and the highest possible performance and quality available today. We are very excited about the Al Zeina and Ferrari World projects. It is an honor to be contributing to the remarkable innovative architecture of Abu Dhabi and a great opportunity to once again showcase Cloisall's excellence," Fadi Bouchaaya, Cloisall Projects Director.

Cloisall's rich experience on some of the world's most architecturally complex and internationally acknowledged constructions has equipped the company with the experience to handle any interior fitting and contracting task no matter its difficulty. >> ameinfo

[rewwst]

i love how ferrari always have the best in evry thing

[italiano_pellicano]

[italiano_pellicano]

ferrari world update the video : http://www.ameinfo.com/234483.html

[Dubai_Steve]

Formula Rossa is a launched roller coaster currently under construction at Ferrari World in Abu Dhabi, United Arab Emirates. It will be the world's fastest roller coaster at a top speed of 240 kilometres per hour (150 mph)[1][2]. The ride will accelerate to its top speed within 4 seconds using a hydraulic launch system which is similar to that used on aircraft carriers. The roller coaster is over 2 kilometres (1.2 mi) in length, ranking it 5th in the world[3][4]. Due to the high speeds and high occurrence of dust storms in Abu Dhabi, all riders will be required to wear protective glasses.[5][6]

[Parisian Girl]

Ferrari World theme park gets into gear for October start

Matt Kwong | Last Updated: August 29. 2010 9:34AM UAE / August 29. 2010 5:34AM GMT


The attraction promises visitors some memorable rides Courtesy Ferrari World

ABU DHABI // The roller coaster cars are in position on the tracks at Ferrari World as construction of the world’s largest indoor theme park nears its final lap.

With two months to go until the October 28 grand opening on Yas Island, the atmosphere inside the 20,000-square metre grounds, still under wraps from the public, is beginning to resemble the designers’ vision.

“We’re very excited about the progress of Ferrari World Abu Dhabi and we can’t wait to welcome our first guests,” Andy Keeling, the park’s manager, said. “The look and feel of the park continues to come together and many rides are now being fully tested.”

Painting, as well as theatrical and lighting elements, would transform the atmosphere of the worksite once it was all installed, Mr Keeling said.

Among more than 20 attractions will be the white-knuckle Formula Rossa roller coaster, capable of hurtling along the 2.07km track from nought to 240kph in about four seconds. It is believed the Formula One-themed ride will be the fastest roller coaster in the world.

The Formula Rossa will be one of the park’s marquee attractions, along with the GT Experience, which is meant to simulate a drag race between two Ferrari F430 Spiders. A 62-metre drop tower should prove another draw for thrill seekers.

Claus Frimand, the general manager of Ferrari World, described the tower attraction as a “true experience” ride, and promised that it would offer “the same G-forces that race drivers experience during a race”.

Aside from high-speed rides, Ferrari World also promises to offer family-friendly attractions.

Bell’Italia is a miniature replica of the Italian countryside and can be toured in a miniature 1957 250 California Spider, which moves along a track. The sights include scale versions of famous landmarks, including the Colosseum and the Tower of Pisa. Children will be able to attend a junior driving school to learn about road safety, and can then climb into a miniature Spider for a controlled cruise around the park.

Petrolheads will likely make haste to the The Made in Maranello tour, which will show the intricate work that goes into assembling a Ferrari.

The National

[Chakazoolu]

http://www.blooloop.com/PressRelease...heme-Park/2441

[italiano_pellicano]

Ferrari boss visits Ferrari World

Abu Dhabi, United Arab Emirates: The Chairman of Ferrari, Luca Di Montezemolo, took a tour of Ferrari World Abu Dhabi to see the progress ahead of the theme park’s public opening on 28 October 2010.Mr. Montezemolo was taken on a tour of the site by Mohammed Al Mubarak, Chief Commercial Officer at Aldar Properties PJSC and Chairman of Farah Leisure Parks Management.“Ferrari World Abu Dhabi is a great project among friends driven by a common passion,” said Luca Di Montezemolo. “The people of Abu Dhabi, in particular Aldar Properties, have done an incredible job creating this spectacular theme park, where you can feel the Maranello spirit.”“Ferrari World Abu Dhabi is dedicated to many different guests from young children to adults, families and motoring fans. Guests will be able to have a very special and unique Ferrari experience,” he added

[italiano_pellicano]

Ferrari World to Open In Time For Abu Dhabi Grand Prix

One Fast Roller Coaster From the October, 2010 i

In the works for years, Ferrari World has survived the Great Recession to open in time for the first Formula 1 Abu Dhabi Grand Prix November 14, all situated on the same resort island.Ferrari World is a development by Aldar Properties, the government-owned property developer of Abu Dhabi, in the United Arab Emirates. Abu Dhabi owns 10 percent of Ferrari. It boasts a host of rides and attractions within the confines of a sprawling, 1,076,391-square-foot rosso corsa-painted compound. It's surrounded by such attractions as roller coasters, virtual tours, and driving simulators, all part of a manmade island containing a luxury resort and the Yas Marina race circuit, home of Round 19 of this year's F1 schedule.Here are a few Ferrari World highlights for tifosiand their families:*Click to view Gallery

FORMULA ROSSA:Billed as the world's fastest roller coaster, it reaches speeds of up to 150 mph.

SPEED OF MAGIC:A fantasy 4D journey following the adventures of a young boy as he travels through a kaleidoscopic dreamscape of natural and phenomenal environments.

MADE IN MARANELLO:A virtual trip behind the walls of the famous Ferrari factory, taking guests through the intricate process of making the "world's most desired car."V12:A flume ride to the heart of a 12-cylinder engine.

G-FORCE:A tower ride that shoots thrill-seekers 200 feet into the air in a Ferrari Enzo-inspired driver's seat, before plummeting back to earth, simulating the g-force capabilities of a Ferrari.

SCUDERIA CHALLENGE:Cutting edge simulators like those used by Ferrari F1 drivers in training.

FIORANO GT CHALLENGE:A dueling roller coaster with cars that look like F430 Spiders.

PADDOCK:A recreation of the Ferrari pits, including garages, transporters, and hospitality suites.

THE PIT WALL:An interactive theater that tests your judgment in realistic racing scenarios.

GALLERIA FERRARI:The largest collection of classic and contemporary Ferraris outside of Maranello.

JUNIOR GT:A driving school for children, featuring reduced-scale F430 GT Spiders.

JUNIOR GRAND PRIX:A racetrack for graduates of the Junior GT, featuring scaled-down F1 cars.