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Old August 15th, 2010, 12:24 AM   #661
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#WN | Southwest Airlines

I was reading about southwest airlines new destinations that they will be starting. i was wondering when will they expand to new cities without southwest? Just want to see who thinks souhtwest should fly to next.
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Old August 22nd, 2010, 04:19 AM   #662
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http://www.chicagotribune.com/busine...,2640921.story

Some feel blue as United, Continental wedding mixes old, new
Rebranding merged airline involves dumping the tulip "U" for blue and gold globe logo


By Julie Johnsson, Tribune Reporter
August 22, 2010

United and Continental airlines aren't yet officially hitched, but some are already grumbling about the monogram they've selected for their china.

The backlash is a reaction to one of the first compromises reached by the carriers' CEOs during their April courtship: an agreement to stamp Continental's stylized globe logo and blue-and-gold color scheme on all jets operated by the new United, which will be one of the world's largest carriers.

United's name and its Chicago headquarters will survive the tie-up, but not the "tulip," the giant Saul Bass-designed "U" that has graced United's jets for nearly 40 years.

Some longtime United fliers are protesting the move with "Save the Tulip" campaigns on Facebook and Twitter, urging fans of the venerable logo to bombard the airlines' CEOs with letters and bouquets of tulips.

"Someone needs to make a stand for good communications and good branding," said Timothy Jasionowski, who logs more than 100,000 miles annually on United. "The tulip is an iconic part of aviation history."

The final design, unveiled Aug. 11, is the first step in a long and costly process that will define the merged carrier's look and feel to the world, crucial in a service industry known for fickle customers. But executives are quickly learning that they can't make everyone happy with a "something old, something new" approach.

United loyalists feeling nostalgic for the "Friendly Skies" now know the agony Houstonians felt upon learning that the merging carrier would be based in Chicago. For Continental fliers, there's pride and relief in seeing the globe, a hallmark of their airline's turnaround, made a prominent part of the new United.

"What they do next is what matters," said Kevin Masi, principal and co-founder of Torque Ltd., a Chicago-based branding agency. "Rebranding is an opportunity and requirement to communicate to the marketplace."

Customers will be watching closely as executives reveal the fate of other branding marks and service touchstones at the merging carriers: George Gershwin's "Rhapsody in Blue" theme, in-flight Channel 9's air-traffic-control patter and Economy Plus' roomier seating for United; Continental's DirecTV in-flight entertainment and its philosophy of not gouging customers for perks.

Some observers would have preferred to see the carrier forge a completely new identity. "I'm a huge fan of making a clean break, unless you're planning on replicating the service" from one carrier, said Brett Snyder, president of Cranky Concierge air travel assistance who writes the "Cranky Flier" blog. "I don't know how you meet expectations from both sides when you're not really making a clear brand statement."

Most elements of the new airline's brand will be kept under wraps until after the deal closes, which should occur by year's end if the merger passes muster with federal regulators.

But some details are trickling out. United's parent company's name, UAL Corp., will be replaced by United Continental Holdings. Also gone: United's navy blue and Continental's black uniforms for flight-crew members. Designer Cynthia Rowley is creating new looks for most of the merged airline's 80,000-plus workers.

By borrowing elements from both carriers, United and Continental are breaking with the recent precedent of adopting the name and brand of the larger carrier. Delta Air Lines' corporate identity and onboard service survived its 2008 merger with Northwest Airlines, while America West Airlines executives dropped their brand for the better-known US Airways following their 2005 acquisition of the struggling carrier.

Continental CEO Jeff Smisek and United CEO Glenn Tilton struck a deal to keep United's name and Continental's logo and livery on April 15, a week into the month-long talks that culminated in a May 3 merger announcement, according to Securities and Exchange Commission filings.

"This combination is a true merger of equals bringing together the best of two great organizations," said Continental spokeswoman Christen David. "Accordingly, the marketing brand combines brands of both companies."

Rebranding United is complicated by the politics that accompany any merger of equals, especially since the smaller Continental's senior executive team, starting with Smisek in the CEO role, will largely chart the merged carrier's course.

Retaining reminders of United's golden years, like the sans-serif font reminiscent of its look in the 1970s and 1980s, is "critical" to winning over United workers, who will make up a majority of the new workforce, said aviation consultant Robert Mann.

But adopting an all-new brand is costly, since every plane, sign and piece of marketing literature bearing a corporate logo will have to be revamped, noted Mann. The new carrier also risks alienating customers who assume that little will change with the merger.

"You can't think of United without 'Rhapsody in Blue' and the tulip," said Jasionowski, who created the "Save the Tulip" campaign with Lori Quarnstrom and Jerry Benzl. The three frequent travelers, who met on FlyerTalk's discussion boards, have logged nearly 2 million miles, combined, on United.

Added Quarnstrom: "Let's face it. That globe is just boring."

But boring is in the eye of the beholder. Unveiled by New York design firm Lippincott in 1991, the globe mark is a reminder to many Continental customers of their airline's worst-to-first resurgence under former CEO Gordon Bethune and a proud emblem of the new United's worldwide network.

"When they put that globe on the tail, I thought it was one of the best marks if not the best mark in the industry," said branding expert Chuck Carlberg, a principal with Houston advertising agency Richards/Carlberg. Why? "It moves. Not too many logos do that."


The tulip also carries baggage, another reason why some observers prefer the globe as a logo. To United's detractors, it's a reminder of the slumping morale and lousy service during the carrier's three-year bankruptcy last decade.

Coincidentally, a logo that Bass designed for Continental in the late 1960s was also later tainted by its association with the Houston carrier's turbulent ride under controversial CEO Frank Lorenzo in the 1980s. Bass, considered one of the design greats of the 20th century, also crafted scores of iconic logos, including that of Bell Telephone Co.

"We all love Saul Bass and the sort of 'Mad Men' world that those logos came out of," said Russell Brightwell, executive vice president and creative director with TPRB Advertising in Houston. "But that was about speed and modernity."

The globe is a better symbol for today's traveler, he added. What matters most to the business travelers both carriers court is "access: routes, availability and do you have the flights I need."

Melding the carrier's advertising may be even more of a challenge than its brand identity. United has one of the strongest brands in the industry. The recent campaigns designed by Minneapolis agency Barrie D'Rozario Murphy have used sophisticated animation to capture the magic of flying.

Continental's ads, created by Kaplan Thaler Group/New York, are blunter and aimed squarely at business travelers. Their "Work hard. Fly right" message conveys one of the carrier's hallmarks: the consistency and no-nonsense approach employed by Bethune. Smisek is among the veterans of that era poised to lead the new carrier.

Officials at the merging carriers haven't yet named their advertising agency and are understandably reluctant to divulge their branding plans or to speak to the brickbats that the new logo and name have drawn from design bloggers and fliers like Jasionowski.

"Our merger with Continental is great news for our employees, our shareholders and our customers, particularly in Chicago, which will be home to the world's leading airline, connecting travelers to 370 cities with more than 625 daily departures from O'Hare," said United spokeswoman Jean Medina.

In the long run, the debates over fonts and logos will be meaningless if Smisek successfully builds a global carrier with first-rate service, branding expert Masi said. "If they play that well, deliver on the service well, deliver on the integration from the customer experience, they'll be fine. That's really the test."

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Old August 28th, 2010, 07:20 AM   #663
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Quote:
http://www.chicagotribune.com/busine...,7624055.story

Regulators clear United-Continental merger for takeoff
Megadeal could close by Oct. 1
By Julie Johnsson, Tribune reporter

8:15 p.m. CDT, August 27, 2010

The Justice Department approved the proposed merger of United and Continental airlines on Friday, ending an unexpectedly speedy four-month investigation and paving the way for the megadeal to close by Oct. 1.

To win the blessing of federal antitrust regulators, United and Continental agreed to lease slots for 18 round-trip flights to Southwest Airlines at New Jersey's Newark Liberty International Airport beginning in March 2011.

Justice officials said the slot transfer was struck in "response to the department's principal concerns" regarding the $3 billion merger, which critics have warned will spur consolidation and eventually leave the three largest U.S. carriers with a lion's share of the market.

Some in the Obama administration may have been sympathetic to those concerns raised by unions and congressional Democrats like U.S. Rep. James Oberstar, D-Minn., in hearings this summer, analysts said.

But Justice Department officials were under pressure to follow the precedent set by the 2008 Delta-Northwest airline merger, which regulators approved following a six-month investigation. Their investigation was guided by antitrust enforcement policy that focuses on routes where the merging carriers compete head to head, a minor concern for Chicago-based United and Houston-based Continental.

"They were driven by past decisions," said Aaron Gellman, a professor at Northwestern University's Kellogg School of Management and a critic of large-scale airline deals. "We've added another 'too big to fail' situation to the mix, which is not entirely in line with where public policy should be."

Justice officials said in a statement that they conducted a thorough investigation and that the merging airlines had "largely complementary networks" with relatively little overlap on nonstop routes.

Newark raised the greatest concerns, officials added, because of Continental's dominating presence and a scarcity of landing slots that make it difficult for other airlines to gain entry to the market. Continental and United operate 442 daily round-trip flights at Newark, Continental's second-largest hub.

The slot deal brokered at the behest of the Justice Department gives Southwest its second foothold at a major New York City-area airport and introduces a potent low-cost competitor to Newark, where Continental controls more than 60 percent of air travel, according to the Bureau of Transportation Statistics.

Southwest began flights to LaGuardia International Airport last year and had been seeking to expand its presence in the New York market, where capacity is tightly limited. The discount carrier will begin its Newark service in March and plans to operate a full schedule of flights by June. The slot transfer is contingent on the United-Continental merger closing by Nov. 30.

"We've been vocal about wanting to expand our New York-area service since we entered the market," said Southwest spokeswoman Brandy King. "It's tough to get additional slots. The current situation provides a great opportunity."

Some observers were astonished that a merger with the potential to create the largest carrier in the world was approved so quickly. The European Union wrapped up its investigation of the merger in early July.

"I find 18 slots to be a remarkably small amount of grease to get this thing approved, when you consider the Continental-United position at Newark," said aviation consultant Robert Mann, president of R.W. Mann & Co.

The divestiture allows the carriers to quickly wrap up their deal while avoiding a messy, protracted investigation like the one that ultimately torpedoed United's effort to acquire US Airways a decade ago.

"We think this would be a fair solution that would allow Continental and United to create an airline that will provide customers with an unparalleled global network and top-quality products and services, while enhancing domestic competition at Newark," said Jeff Smisek, Continental's chairman, president and chief executive, in a statement. Smisek will head the new carrier, which will be named United Airlines, once the deal is final.

The merger still must be approved by U.S. Department of Transportation officials, as well as shareholders of United and Continental, who are slated to vote on Sept. 17.

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Old August 28th, 2010, 10:21 PM   #664
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Southwest Airlines and Continental Airlines Enter Into Slot Lease at Newark Liberty International Airport (EWR)

Southwest Airlines and Continental Airlines confirmed today that they entered into a lease providing Southwest Airlines access to 36 Newark Liberty International Airport (EWR) slots which are currently held by Continental.

The lease deal, contingent upon the closing of the Continental and United airlines' merger by Nov. 30, 2010, and certain governmental approvals, would give Southwest Airlines the right to operate up to 18 daily roundtrip flights at Newark, New Jersey, with some flights beginning in March 2011 and a full schedule in place by June 2011. The slots are spread throughout the day and would allow Southwest the ability to integrate Newark service conveniently into its extensive national route network.

"We are excited by the opportunity to initiate service from Newark, New Jersey, and we plan to enable that service starting next March through continued flight schedule optimization using our existing fleet," said Bob Jordan, Southwest Airlines Executive Vice President of Strategy and Planning. "We've seen tremendous demand for Southwest Airlines in the New York City/Newark area in the past year. Customers are clamoring for our unique brand of hospitality, great value, low fares, extensive flight network, and our terrific Employees who deliver outstanding Customer Service. Adding Newark provides an excellent complement to our LaGuardia and Long Island service, giving Customers one more option for travel to and from the greater New York City/New Jersey area. This service also will provide a needed injection of low fares and competition into the New York/Newark market."

Southwest is working with the Federal Aviation Administration, the Port Authority of New York and New Jersey, and Continental and United Airlines to finalize arrangements for commencing its Newark service in March 2011, including the approval of the acquisition of the necessary airport gates and facilities. Details on what cities Southwest will serve from Newark and on what dates that service will begin have not yet been determined.

"The divestiture of slots at Newark by the combined Continental/United will ensure competition is enhanced, and we appreciate the Department of Justice's role in finding a fair solution," Jordan said.

After 39 years of service, Southwest Airlines continues to differentiate itself from other low-fare carriers--offering a reliable product with exemplary Customer Service. Southwest Airlines is the nation's largest carrier in terms of originating domestic passengers boarded and currently serves 69 cities in 35 states. Southwest also is one of the most honored airlines in the world, known for its commitment to the triple bottom line of Performance, People, and Planet. To read more about how Southwest is doing its part to be a good citizen, visit southwest.com/cares to read the Southwest Airlines One Report(TM). Based in Dallas, Southwest currently operates more than 3,200 flights a day and has nearly 35,000 Employees systemwide. When shopping for Southwest online, it's important to know that Southwest Airlines' low fares are only available at www.southwest.com.

This news release contains forward-looking statements related to Southwest's lease of slots at Newark Liberty International Airport and its related plans and expectations. These statements are based on Southwest's current intent, beliefs, and expectations and are not guarantees of future results. These statements also involve risks, uncertainties, assumptions, and other factors that could cause actual results to vary materially from those expressed in or indicated by them. Factors include, among others, (i) the timely closing of the Continental and United airlines' merger, (ii) receipt of necessary governmental approvals and the timing thereof, (iii) approval of the acquisition of the necessary airport gates and facilities and the timing thereof, and (iv) changes in consumer demand and preferences related to the Company's service and changes in the Company's overall business plan and strategies.
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Old August 29th, 2010, 09:19 AM   #665
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Here are some pre-existing threads on Southwest in this section :

Southwest Goes International
http://www.skyscrapercity.com/showthread.php?t=747828

Southwest Airlines- America's Ryanair??
http://www.skyscrapercity.com/showthread.php?t=1114677

Southwest Airlines a non-hubbing airline? NO!
http://www.skyscrapercity.com/showthread.php?t=246972
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Old August 29th, 2010, 05:20 PM   #666
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Flight attendants union sues Delta ahead of expected vote

ATLANTA, Aug 26 (Reuters) - The Association of Flight Attendants-CWA union has sued Delta Air Lines Inc , saying the world's biggest carrier is violating the bargaining agreement that covers more than 7,000 flight attendants who worked for Northwest Airlines.

The complaint, filed in federal court in Washington, D.C., states Delta "is unwilling to resolve disputes" with the union, and adds contract breaches involve such issues as scheduling and pay.

Carmen Parcelli, attorney for the flight attendants union, said on Thursday that the lawsuit was filed on Aug. 19. It seeks unspecified damages and an order halting contract breaches.

The complaint comes ahead of an expected election that would determine whether more than 20,000 flight attendants at Delta will be represented by the flight attendants union. Delta was largely nonunion before it acquired Northwest in 2008.

"We believe this lawsuit has no merit and can only presume it is meant to divide flight attendants and distract them from the upcoming representation election," Delta spokeswoman Gina Laughlin said in an emailed statement.

The union filed with the National Mediation Board to start the election process earlier this summer, and must now deliver evidence to the board showing significant interest from flight attendants to have a vote. Should the National Mediation Board determine there is enough interest, it will schedule an election.

The case is Association of Flight Attendants-CWA, AFL-CIO vs. Delta Air Lines Inc, 1:10-cv-01404-RWR, United States District Court for the District of Columbia.
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Old August 31st, 2010, 04:16 AM   #667
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Earlier this year southwest said that they will start two new routes out of the south. So three total new citys in 2011. They will be Greenville-Spartanburgh-NC, USA and Charleston-SC, USA. Routes are unknown right now. Keep you guys posted when news comes.
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Old September 2nd, 2010, 08:37 AM   #668
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Delta Air says August air traffic very strong
2 September 2010

TOKYO, Sept 2 (Reuters) - Traffic on Delta Air Lines Inc flights in August was very strong, partly because a firm yen boosted travel in Asia, its president said on Thursday.

Delta President Edward Bastian also said at a briefing in Tokyo that the strong yen was helping improve financial results of the world's biggest airline.

In July Delta's system traffic rose 0.5 percent.
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Old September 5th, 2010, 11:39 AM   #669
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[IMG]http://i55.************/2rzcr2c.jpg[/IMG]
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Old September 5th, 2010, 05:31 PM   #670
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Would be nice to have a Birmingham (GB) to Atlanta daily flight, i know Delta were considering this not so long ago, dont know if it is still on there radar though???
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Old September 5th, 2010, 06:56 PM   #671
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I prefer the United airlines livery to the Continental one.
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Old September 5th, 2010, 08:08 PM   #672
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Southwest In.. Hawaii?

So what do you think of Southwest going to Hawaii? Any one want to guess who gets possible Southwest routes to Hawaii from their city?, if it evers happens. Take a wild shot.
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Old September 5th, 2010, 08:10 PM   #673
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Same here. The United font alone is much better.
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Old September 6th, 2010, 02:31 AM   #674
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Be more specific, what city in Hawaii are you talking about possible routes and what island?
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Old September 6th, 2010, 04:29 AM   #675
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Quote:
Originally Posted by Brum X View Post
I prefer the United airlines livery to the Continental one.
agree
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Old September 6th, 2010, 10:24 PM   #676
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Can tell you more when new details come. Be patient.
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Old September 6th, 2010, 10:25 PM   #677
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JUMP INTO WINTER 2010...JANUARY/FEBRUARY SCHEDULES NOW AVAILABLE!

Good HOT morning, everyone! Today we're putting our January and February, 2011 schedules out for sale. There are LOTS of changes but they're mostly subtle, soft and subdued....kind of like the sound of a snowfall. So get your "zen" on and let's dive in!

So what's *NOT* in these schedules? New cities, for starters. No, we're not announcing the introduction of our South Carolina service....not yet! (Patience, young grasshoppers! Snatch the new city from my hand....) What *is* in this schedule is a shuffling of frequencies that reflects the seasonal traffic ebb and flow. Once again, we're publishing different schedules for January and February--meaning that they're optimized separately, so you'll see a lot of departure time changes between the two.

As for specifics, effective January 9th, we're eliminating (only!) one market--our nonstop Kansas City-Seattle service (although in all likelihood it will return in Summer 2011). On the "Up" side, starting on February 13th, we're bringing back nonstop Islip-Ft. Myers flights, as well as adding new, nonstop Nashville-Ft. Myers service! MANY markets have frequency changes. Details are in the attached .PDF file.

On a more macro, departure-city level, the changes are fairly minor. Comparing our November schedule to February, PHX is the largest gainer, picking up 10 departures per day, bringing Sky Harbor back up to 183 weekday departures. At the number two gainer spot, adding eight weekday departures is Orlando, former home of McCoy Air Force Base (hence its airport code MCO). And retaining the "top dog" title as the busiest SWA Station remains La$ Vega$ with 213 weekday departures.
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Old September 9th, 2010, 12:22 AM   #678
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Rumors are going around on Airliners.net that Southwest is considering possibly starting in service in Washington Regan airport. Dont get to happy right now its just rumors. I do hope it works out through.
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Old September 11th, 2010, 12:11 AM   #679
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Southwest Airlines August traffic rose 6.4 percent

Southwest Airlines' traffic rose 6.4 percent in August compared with last year, and the company said Wednesday that a key measure of revenue may have risen as much as 16 percent.

Passenger revenue for each seat flown one mile rose 15 percent to 16 percent during the month, the airline said. The industry pays close attention to that figure because it shows how much airlines are collecting from passengers across their entire system.

Southwest flew 7.12 billion revenue passenger miles, or one paying passenger flown one mile. That's from 6.69 billion revenue passenger miles a year earlier.

Capacity rose 3.7 percent to 8.65 billion available seat miles, from 8.34 billion a year earlier. The amount of traffic seen by Southwest rose faster than its capacity, meaning fuller planes. Load factor -- a measure of occupancy -- rose 2.1 percentage points to 82.3 percent.

For the first eight months of the year, traffic rose 2.9 percent to 51.98 billion revenue passenger miles. Capacity fell 1.8 percent to 65.57 billion available seat miles. Load factor rose 3.7 percentage points to 79.3 percent.

It may be difficult to repeat the performance this month.

Southwest has added even more capacity even as revenue data "suggests some weakness in domestic markets," wrote UBS analyst Kevin Crissey.

That means everything to Southwest because it's the only market that the Dallas airline serves.

International carriers are getting a boost from business travelers, which makes Southwest the "least favorite airline stock at the moment," Crissey wrote.
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Old September 11th, 2010, 12:13 AM   #680
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Fast turns to hit speed bumps
Southwest says it can stay on track despite Newark's delays

AIRPORT DELAYS
Here's a look at this year's on time performance at Newark's airport versus the national average.

Newark National Newark National

Month arrival arrival departure departure

June 73% 77% 76% 76%
May 74% 80% 78% 81%
April 82% 85% 83% 85%
March 63% 80% 69% 79%
February 65% 74% 67% 75%
January 70% 79% 75% 80%

Source: Department of Transportation
After long coveting space at Newark Liberty International Airport, Southwest Airlines is finally getting a chance to fly there beginning in March, and it may find the congested New York-area airport challenges the Dallas-based carrier's model of quick turnarounds.

Continental Airlines announced Aug. 27 that it would lease 18 of its round-trip slots at Newark to Southwest. Houston-based Continental had to relinquish some of its space there to get the Department of Justice to approve its merger with United Airlines.

The combined Continental and United will still dominate the New Jersey airport, offering 423 round trips from Newark.

Southwest and other airlines want into the Newark airport because they can market to the large customer base in New Jersey and New York.

But the airport is plagued with delays because so many flights arrive and depart out of the small airspace it shares with New York's John F. Kennedy International and LaGuardia airports.

"It's a problem airport," said Vaughn Cordle, a partner with Washington-based investment research firm AirlineForecasts. "It doesn't matter who you are, you are going to be in line just like everybody else."

The portion of flights arriving and departing on time at Newark during the first half of this year typically was below the national figure, although it came close to matching that mark in June, according to the most recent data from the U.S. Department of Transportation.

That month, 77 percent of flights nationwide arrived on time and 76 percent departed on time, compared with 73 percent on-time arrivals and 76 percent on-time departures at Newark.

In March, by contrast, Newark was 17 percentage points below the national 80 percent on-time arrivals, and 10 points below the national 79 percent on-time departures.

At Southwest's Houston home airport, Hobby, 76 percent of the airport's nearly 4,500 flights arrived on time in June while 67 percent departed on time. At San Antonio International Airport, the figures were 75 percent for arrivals and 81 percent for departures.

Southwest already operates in some of the most congested airports, including Philadelphia, Boston and LaGuardia, which it entered last year. Its turn times at LaGuardia are in line with its system averages, ranging from 20 to 35 minutes, Southwest spokesman Brad Hawkins said.

"We've learned a lot from LaGuardia," said Bill Owen, Southwest's lead planner. "When the skies are blue and the sun is shining, LaGuardia is not a problem."

The airline schedules flights to avoid the busiest times at LaGuardia and will do the same at Newark, he said.

Turning airplanes around in about 20 minutes "was once a real hallmark of Southwest," said Bob McAdoo, Avondale Partners' airlines analyst. But that's becoming more difficult as the airline has expanded into some of the nation's busier airports, he said.

"They only have the quick turnarounds, generally, in the airports that will facilitate it," he said.

He doesn't think the airline will get its planes in and out of Newark in 20 minutes, nor will it take the planes up to 90 minutes, he said.

Most airplanes spend about 45 minutes at airports, Owen said, adding: "Airplanes only make money when they have people in them and when they are in the air."

Southwest makes such quick turnaround times because its flight attendants start to clean its planes as soon as passengers began to disembark. Other airlines hire cleaning staff instead of charging their flight attendants with that task, McAdoo said.

"They have all their people working as a team," Mc- Adoo said. "The labor unions understand the value of what the Southwest product is."
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