Merrion Centre

[Naboo]

It looks like Morrisons are attempting some kind of refurb inside. Possibly trying to do it whilst keeping the store open. The veg section has been stripped and extended. Loooooooonnnnnnnng overdue.

[Val Verde]

Originally Posted by Naboo

It looks like Morrisons are attempting some kind of refurb inside. Possibly trying to do it whilst keeping the store open. The veg section has been stripped and extended. Loooooooonnnnnnnng overdue.

Certainly good news and undoubtedly probably because of the recent Morrisons rebrand as well as the opening of a Sainsburys Local nearby as a refit was so desperately needed as its brown and beige decor was like stepping back in time. Would this expand the floor area of the store as I believe it still has a stock room something which many supermarkets have removed for extra trading space and could this happen at the Merrion Morrisons? Surely with the refurbishment of the store could we see the possible refurbishment of the store as next phase of the refurbishment of the Merrion Centre and the removal of 1960s Morrisons signs?

[LeedsLad]

I think a full size supermarket in the city centre is a great asset for Leeds, and must be great for those living on the edge of the centre and the students. But as it stands it's a bit of an embarrasment at the same time. As I've said before they should surely expand into that weird empty corridor inside the Merrion?

[Stefan88]

It'll be good to see the Merrion done up.
Shopping in Morrisons really is depressing and incredibly cramped.
Do they have a large supermarket anywhere in Headingley?

[Naboo]

Originally Posted by stef17

It'll be good to see the Merrion done up.
Shopping in Morrisons really is depressing and incredibly cramped.
Do they have a large supermarket anywhere in Headingley?

Somerfield is fairly big but quite expensive. Nearest large supermarket is probably Morrisons in Kirkstall.

[Stefan88]

A big decent supermarket like a Tesco or ASDA would do brilliantly in Headingley with all the students that live there.
I don't want to have to shop at Somerfield it's crap

[tomd89]

Yep, just been in Morrisons today and it's getting a new floor! There's lots of signs around saying a new look store is coming soon. Sounds good, however it will be great if the legendary 1970's Morrisons signs are kept.

[Leeds No.1]

Well the new logo is a complete disaster so don't hope too much on that account either way.

[Rob]

It's slightly better than the old one, but still looks a bit ... cheap.

[Leeds No.1]

I don't think it is better than the old one. Not that I like the old one either. The font and colours are both wrong. Its all about bold vibrant colours these days not faded colours like that. The font. Ugly as hell. That yellow oval needs to be a circle too.

[Rob]

I think simple primary colours and simple fonts and logos gives a cheap image, I may have read that somewhere but it's certainly true for me. I'm surprised they didn't just sharpen up the image a bit, they've got a good name now so could have gone a little but more sophisticated.

[Leeds No.1]

I dont think so. Primary colours and simple fonts work well, but not necessarily Primary colours. Simple fonts that work well, with primary/secondary colours: Harvey Nichols, Quiksilver, Selfridges, Topshop, HMV, Marks and Spencer etc. Others with more complicated fonts or logo's, but the colours allowing it to be like that are Starbucks, Virgin, Costa, H&M, Billabong.

[Rob]

Maybe it's just yellow backgrounds that look cheap?

[Leeds No.1]

Yellow can look stunning and bold. All colours can when used properly. Selfridges- prime example.

Its because its a faded yellow- thats why it doesnt work. Its an oval- so theres no bold shape there. It needs to be a circle, or a square or something else.

The green doesnt work- its also faded. Green needs to be used well too; like Starbucks green, or John Lewis/Waitrose Green. It would work better with better typography.

That logo puts me off shopping there; I cant believe a designer in the 21st century comes up with that rubbish. It looks like its from the 70s.

My Myspace is black and yellow and doesnt look that bad :s

[Rob]

...

[tomd89]

It's only a logo! The new format that is now being implemented in Morrisons stores is much nicer, it was the dated look inside of the stores that was a turn off, not the sign outside.

[Rob]

Yes, agreed, the new standard Morrisons format is good, and very popular.

[touchthesky]

Originally Posted by Leeds No.1

Yellow can look stunning and bold. All colours can when used properly. Selfridges- prime example.

Its because its a faded yellow- thats why it doesnt work. Its an oval- so theres no bold shape there. It needs to be a circle, or a square or something else.

The green doesnt work- its also faded. Green needs to be used well too; like Starbucks green, or John Lewis/Waitrose Green. It would work better with better typography.

That logo puts me off shopping there; I cant believe a designer in the 21st century comes up with that rubbish. It looks like its from the 70s.

My Myspace is black and yellow and doesnt look that bad :s

that's it!!! I was trying to figure out why it looked dated lol...I agree with the green...a nice bright green looks fresh and modern. I can understand that they are limited with colours as they don't want to be too easily confused with a competitor but the re-design just immediately looks dated. Shame we're stuck with it for the next few decades!!!

the new standard Morrisons format? is that like the Kirkstall one?

Hope they sort their lighting out it just feels so retro and manky...urgh i almost feel diseased when stepping in

[Rob]

Can't say I've noticed any problems with the lighting, perhaps some people are more susceptable to it than others.

[Leeds No.1]

This is 2007. Marketing, advertising, design and graphics is everything. Sure, people shouldnt base where they shop on cosmetics, but the simple fact is, they do, often without realising though.

This logo is like the Opal tower of logos.