D19 | Kovan - Kovan Melody, Kovan Grandeur, Kovan Residences

huaiwei · March 18th, 2004, 10:29 PM

Can Kovan Melody make the property market sing?

Analysts hope the mega condo project will bring back HDB upgraders

By Tan Hui Yee

A 778-UNIT condominium along Upper Serangoon Road may just be the answer that developers have been looking for to kick-start the residential property market. In particular, market players are hoping that Kovan Melody, a 17-storey musically-themed development, will draw Housing Board upgraders back to the private market.

When launched in the third quarter of this year, the 99-year-leasehold project will be one of the biggest projects around. The full price list has yet to be released by the developers: Wing Tai Holdings - which is taking a 60 per cent stake - NTUC Choice Homes and Greatearth Developments, but prices are expected to start from $420 psf.

Wing Tai estimates that two-bedroom units, which range from 900 sq ft to 1,000 sq ft in size, will start from $450,000. Prices of its three-bedroom units are expected to start from $600,000, while its four-bedroom units will cost $700,000 onwards.

Analysts said the project, if priced attractively, will help spur buyer demand and jump-start the stalling market. Mr Nicholas Mak, associate director of real-estate consultancy Chesterton International, said anything priced below $500 psf would be attractive. He added that the sheer volume of sales in the mega project, should it be competitively priced, would then make developers feel more comfortable about raising prices thereafter.

Prices of condos have on average dropped 5 per cent in the last two years and have stayed flat this year. Projects in the surrounding area are currently priced at between $430 and $520 psf. For example, a three-bedroom unit at Sun Glade in Upper Serangoon, the nearest 99-year leasehold condominium, is selling at between $574,000 and $660,000.

Kovan Melody, which is expected to be ready in 2007, is going to be done up along musical lines. The apartment facades will, for example, have piano key motifs. Located next to one entrance of the Kovan MRT station, and opposite Heartland Mall along Upper Serangoon Road, the condo has stirred up interest among residents nearby.

Wing Tai has received about 200 queries from potential upgraders, mostly living near the area. Marketing and communications manager Belinda Yew, who lives in a four-room flat two bus stops away along Upper Serangoon Road, has been eyeing the project since last year. The 28-year-old, who takes the North-East Line to work every day, is looking to buy a three-bedroom apartment in the condo. 'It's pretty convenient,' she said.

heirloom · March 19th, 2004, 01:19 AM

oh my god. what in the world can a musically themed condominium project be like.... i pray for my eyes.... and my ears... i hope they dont play ummm moonlight sonata forever or something...

September 25th, 2004, 06:58 PM

I can vouch for the sardined-packed showflat at Kovan Melody.
I am one of the sales staff in the showflat,almost daily.
Sales does well not just on weekends but we also see a lot of sales during weekdays!
I'll be doing THE METZ too,but i dont think it'll be as upbeat as Kovan Melody,but who knows.Email me at slimkw@yahoo.com.sg if you want me to update you on prices of THE METZ or Kovan Melody.

heirloom · September 25th, 2004, 07:02 PM

marina boulevard leh?

huaiwei · September 25th, 2004, 07:05 PM

Quote:

Originally Posted by piangz

I can vouch for the sardined-packed showflat at Kovan Melody.
I am one of the sales staff in the showflat,almost daily.
Sales does well not just on weekends but we also see a lot of sales during weekdays!
I'll be doing THE METZ too,but i dont think it'll be as upbeat as Kovan Melody,but who knows.Email me at slimkw@yahoo.com.sg if you want me to update you on prices of THE METZ or Kovan Melody.

Wakaoz.....now we have a real estate sales consultant in our midst??

Well i just happened to pass by the site today....coz I live in nearby Lorong Ah Soo.

ignoramus · September 25th, 2004, 07:14 PM

Oh so you live in that.........part of Hougang........ Thats where my mom's parents live...

Boy before NEL, that place to me was extremely inaccessible...still remember the horrible rides on 853 just to get to Hougang during CNY....

huaiwei · September 25th, 2004, 07:41 PM

Quote:

Originally Posted by ignoramus

Oh so you live in that.........part of Hougang........ Thats where my mom's parents live...

Boy before NEL, that place to me was extremely inaccessible...still remember the horrible rides on 853 just to get to Hougang during CNY....

Muahaaa....I end up revealing where I live. But I did say I study in Serangoon JC due to location concerns, so it was not too difficult to guess?

Anyway, even with the MRT, is still makes sense for you to take 853 what...

ayanami · February 4th, 2007, 04:19 PM

Just a photo update....on Kovan Melody. Photo taken yesterday 3 Feb 07.

wees · February 4th, 2007, 04:27 PM

hi ayanami,

Kovan Melody is a completed project ... and should be posted in the "Completed Projects" sub forum.

ayanami · February 4th, 2007, 04:30 PM

Quote:

Originally Posted by wees

hi ayanami,

Kovan Melody is a completed project ... and should be posted in the "Completed Projects" sub forum.

Oops! How do I move it to "Completed Projects" ? Thanks.

wees · February 4th, 2007, 04:33 PM

Quote:

Originally Posted by ayanami

Oops! How do I move it to "Completed Projects" ? Thanks.

A forum moderator will have to move it.

ayanami · February 4th, 2007, 04:43 PM

Quote:

Originally Posted by wees

A forum moderator will have to move it.

Okie. RafflesCity, can you please help to move it to "Completed Projects".

Sorry for the inconvenience caused.

Singapor3 · February 4th, 2007, 04:50 PM

Yeah completed, near my new house!

Maverick713 · February 5th, 2007, 02:12 AM

Quote:

Originally Posted by ayanami

Just a photo update....on Kovan Melody. Photo taken yesterday 3 Feb 07.

Kovan Melody residents have started a separate forum of their own .... with plenty of photos of their estate posted there. Not sure what the URL is now but I can try to find out if anyone is keen to see.

Jedimaster06 · July 7th, 2007, 03:18 AM

How does everyone see the sale of Simon Road site (right next to Kovan Melody) on the price movement of Kovan Melody units? Any thoughts? Thanks!

Excelsvr · September 9th, 2007, 12:33 PM

Quote:

Originally Posted by Maverick

Kovan Melody residents have started a separate forum of their own .... with plenty of photos of their estate posted there. Not sure what the URL is now but I can try to find out if anyone is keen to see.

Oh yes please - would like to see photos of the facilities and the interiors. Thanks!

cheers

excelsvr

stingraytan · September 11th, 2007, 05:21 AM

Went there for a basketball game with friends last week. Very nice facilities, and we are all "surprised" by the many security guards working there..
Easily more than 8!!

arthur · July 5th, 2008, 03:37 AM

Developer: Centurion Properties (Centurion Properties is ultimately controlled by UOB-Kay Hian stockbrokers Han Seng Juan and David Loh Kim Kang, Lian Beng has 19% stakes)

Located: Above Kovan MRT Station

Tenure: 99-years Leasehold

PS: am not selling the project. Just sharing only.

moonk123 · December 8th, 2008, 01:44 PM

Project Name-KOVAN MELODY
Developer-Winhome Investment Pte Ltd(Greatearth Development Pte Ltd / NTUC Choice Homes)
Property Type-Condominium
Tenure - 99 Yrs From 20/01/2004
Total Units - 778
Completion Date - Dec-2006
District - 19

>>>> Click here for more elevations chart and floor plans >>>>

see 720 degree virtual tour and more details from :
http://www.virtualhomes.sg/kovanmelody

moonk123 · December 11th, 2008, 04:18 PM

Project Name-Kovan Residences
Developer-Centurion Kovan Pte Ltd
Property Type-Condominium
Tenure - 99 Yrs From 31/12/2007
Total Units - 521
Completion Date - Uncompleted
District - 19

>>> click here for more floor plans >>>

March 18th, 2004, 10:29 PM	#1
huaiwei The Monkey King Join Date: Jan 2003 Location: Singapore 新加坡 Singapura சிங்கப்&#2986 Posts: 11,897 Likes (Received): 0	D19 \| Kovan - Kovan Melody, Kovan Grandeur, Kovan Residences Can Kovan Melody make the property market sing? Analysts hope the mega condo project will bring back HDB upgraders By Tan Hui Yee A 778-UNIT condominium along Upper Serangoon Road may just be the answer that developers have been looking for to kick-start the residential property market. In particular, market players are hoping that Kovan Melody, a 17-storey musically-themed development, will draw Housing Board upgraders back to the private market. When launched in the third quarter of this year, the 99-year-leasehold project will be one of the biggest projects around. The full price list has yet to be released by the developers: Wing Tai Holdings - which is taking a 60 per cent stake - NTUC Choice Homes and Greatearth Developments, but prices are expected to start from $420 psf. Wing Tai estimates that two-bedroom units, which range from 900 sq ft to 1,000 sq ft in size, will start from $450,000. Prices of its three-bedroom units are expected to start from $600,000, while its four-bedroom units will cost $700,000 onwards. Analysts said the project, if priced attractively, will help spur buyer demand and jump-start the stalling market. Mr Nicholas Mak, associate director of real-estate consultancy Chesterton International, said anything priced below $500 psf would be attractive. He added that the sheer volume of sales in the mega project, should it be competitively priced, would then make developers feel more comfortable about raising prices thereafter. Prices of condos have on average dropped 5 per cent in the last two years and have stayed flat this year. Projects in the surrounding area are currently priced at between $430 and $520 psf. For example, a three-bedroom unit at Sun Glade in Upper Serangoon, the nearest 99-year leasehold condominium, is selling at between $574,000 and $660,000. Kovan Melody, which is expected to be ready in 2007, is going to be done up along musical lines. The apartment facades will, for example, have piano key motifs. Located next to one entrance of the Kovan MRT station, and opposite Heartland Mall along Upper Serangoon Road, the condo has stirred up interest among residents nearby. Wing Tai has received about 200 queries from potential upgraders, mostly living near the area. Marketing and communications manager Belinda Yew, who lives in a four-room flat two bus stops away along Upper Serangoon Road, has been eyeing the project since last year. The 28-year-old, who takes the North-East Line to work every day, is looking to buy a three-bedroom apartment in the condo. 'It's pretty convenient,' she said. __________________ Majulah Singapura 前进吧，新加坡！Onward Singapore முன்னேறட்டும் சிங்கப்பூர் "My Settlement of Singapore continues to thrive most wonderfully - it is all and everything I could wish and, if no untimely fate awaits it, promises to become the Emporium and the pride of the East" - Sir Thomas Stamford Raffles, 10th September 1820

September 25th, 2004, 06:58 PM	#3
piangz Guest Posts: n/a Likes (Received):	Kovan Melody I can vouch for the sardined-packed showflat at Kovan Melody. I am one of the sales staff in the showflat,almost daily. Sales does well not just on weekends but we also see a lot of sales during weekdays! I'll be doing THE METZ too,but i dont think it'll be as upbeat as Kovan Melody,but who knows.Email me at slimkw@yahoo.com.sg if you want me to update you on prices of THE METZ or Kovan Melody.

February 4th, 2007, 04:19 PM	#8
ayanami Registered User Join Date: Jan 2007 Posts: 585 Likes (Received): 0	Kovan Melody Just a photo update....on Kovan Melody. Photo taken yesterday 3 Feb 07.

February 4th, 2007, 04:50 PM	#13
Singapor3 Asia's Only Global City Join Date: Mar 2006 Location: Singapore Posts: 1,028 Likes (Received): 0	Yeah completed, near my new house! __________________ Intelligently Written or it's just retarded thoughts, you decide. My Photo Blog My Photo Album More skyscrapers for Singapore please!

July 5th, 2008, 03:37 AM	#18
arthur Savills Realtor Join Date: Jun 2006 Location: Singapore Posts: 1,112 Likes (Received): 0	D19 \| Kovan Residences, 512units, 8x18flr Developer: Centurion Properties (Centurion Properties is ultimately controlled by UOB-Kay Hian stockbrokers Han Seng Juan and David Loh Kim Kang, Lian Beng has 19% stakes) Located: Above Kovan MRT Station Tenure: 99-years Leasehold PS: am not selling the project. Just sharing only. __________________ cell: (+65) 9853-1740 email: kwokarthur@yahoo.com

March 19th, 2004, 01:19 AM	#2
heirloom Registered User Join Date: Nov 2002 Posts: 6,158 Likes (Received): 0	oh my god. what in the world can a musically themed condominium project be like.... i pray for my eyes.... and my ears... i hope they dont play ummm moonlight sonata forever or something...

September 25th, 2004, 07:02 PM	#4
heirloom Registered User Join Date: Nov 2002 Posts: 6,158 Likes (Received): 0	marina boulevard leh?

September 25th, 2004, 07:14 PM	#6
ignoramus Registered User Join Date: Jun 2004 Posts: 3,071 Likes (Received): 1	Oh so you live in that.........part of Hougang........ Thats where my mom's parents live... Boy before NEL, that place to me was extremely inaccessible...still remember the horrible rides on 853 just to get to Hougang during CNY....

February 4th, 2007, 04:27 PM	#9
wees Registered User Join Date: Nov 2006 Posts: 434 Likes (Received): 0	hi ayanami, Kovan Melody is a completed project ... and should be posted in the "Completed Projects" sub forum.

July 7th, 2007, 03:18 AM	#15
Jedimaster06 Registered User Join Date: May 2007 Location: Singapore Posts: 74 Likes (Received): 0	How does everyone see the sale of Simon Road site (right next to Kovan Melody) on the price movement of Kovan Melody units? Any thoughts? Thanks!

September 11th, 2007, 05:21 AM	#17
stingraytan Sailing~ Join Date: Nov 2004 Posts: 759 Likes (Received): 0	Went there for a basketball game with friends last week. Very nice facilities, and we are all "surprised" by the many security guards working there.. Easily more than 8!!

December 8th, 2008, 01:44 PM	#19
moonk123 Registered User Join Date: Nov 2008 Posts: 115 Likes (Received): 1	KOVAN MELODY Project Name-KOVAN MELODY Developer-Winhome Investment Pte Ltd(Greatearth Development Pte Ltd / NTUC Choice Homes) Property Type-Condominium Tenure - 99 Yrs From 20/01/2004 Total Units - 778 Completion Date - Dec-2006 District - 19 >>>> Click here for more elevations chart and floor plans >>>> see 720 degree virtual tour and more details from : http://www.virtualhomes.sg/kovanmelody

December 11th, 2008, 04:18 PM	#20
moonk123 Registered User Join Date: Nov 2008 Posts: 115 Likes (Received): 1	Project Name-Kovan Residences Developer-Centurion Kovan Pte Ltd Property Type-Condominium Tenure - 99 Yrs From 31/12/2007 Total Units - 521 Completion Date - Uncompleted District - 19 >>> click here for more floor plans >>>

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