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Old August 15th, 2014, 02:43 AM   #4441
phoenixboi08
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Actually, I don't mind it. I immediately thought of the memorial itself:


911memorial.org

The truth is, people will automatically know what the site is (WTC is pretty much cemented in the public consciousness given what happened there), so I like that they tried something a bit more evocative.

Then again, I didn't happen to see the "trident" symbolism, so maybe that colored my impression a bit.
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Old August 15th, 2014, 02:55 AM   #4442
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I personally don't like how people seem to be wallowing in the past. It's good to remember 9/11, but don't make that thought override everything in your life. The new WTC needs to move forward but still respectfully remember the past. I would like to see people think of the WTC more than just a place where 3,000 people died. Hopefully this starts to change once the Transit Hub/Mall and more of the towers open.
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Old August 15th, 2014, 04:18 AM   #4443
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Quote:
Originally Posted by Highcliff View Post
it is missing wtc 5 and wtc 6 on these logos....
Speaking of WTC 6, where is it supposed to be located?
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Old August 15th, 2014, 04:23 AM   #4444
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Speaking of WTC 6, where is it supposed to be located?
Where the Gehry Performance Art space will supposedly rise???
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Old August 15th, 2014, 04:23 AM   #4445
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6 WTC will likely become the official name of the PAC. The Port Authority commonly refers to it as 6 WTC.
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Old August 15th, 2014, 04:34 AM   #4446
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Originally Posted by weidncol View Post
I personally don't like how people seem to be wallowing in the past. It's good to remember 9/11, but don't make that thought override everything in your life. The new WTC needs to move forward but still respectfully remember the past. I would like to see people think of the WTC more than just a place where 3,000 people died. Hopefully this starts to change once the Transit Hub/Mall and more of the towers open.
Unfortunately, I'm afraid, the WTC will always hold that stigma of 911 because of the fact that over 3000 people died brutal deaths on that day and how that single day literally changed our world and domestic policies. 911 is the WTC such as how Pearl Harbor is and always will be known and remembered as the day that the Japanese attacked the US instead of a simple base. For these profound reasons alone 911 will forever haunt the WTC. That's how people will always see it. It doesn't bother me so much that that's how people associate the site. It's an inevitability. On the bright side, however in due time, I believe the stigma of 911 will eventually be caged and secluded exclusively around the memorial pools more so than the new towers themselves. I personally believe that the towers, while some may view them as tombstones to the site, will simply blend into the skyline like any other building once life does return and business is back to the usual 7 to 5 grind. But the larger point, without further digressing into elaboration, is that 911 will always haunt the WTC because, unlike a skyscraper, you cannot replace the 3000 lives that were lost.
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Old August 15th, 2014, 12:36 PM   #4447
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6 WTC will likely become the official name of the PAC. The Port Authority commonly refers to it as 6 WTC.
Really? Do you have a source for that? I'm not doubting you, just wondering.
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Old August 15th, 2014, 10:14 PM   #4448
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I really like those logos, even better than the official one. I especially like the second one, and it would be even better if the buildings are in location relative to each other and the memorial beacons were shown.

I don't really like the official logo because even though it's symbolic and has a lot of meaning, it's not pretty. It barely recognizes the new buildings, and I think 17.76 degrees thing just made it look weird. They chose symbolism over beauty. At least it's only a logo.
People jump on logos, because they don't see them in context. Wait a couple of years and you'll realize that professionals are hired to create logos and brands for a reason.

You don't need pictures of buildings to show the WTC in a logo. The buildings already exist. This brand will live on everything from letterheads and outdoor signage to business cards and shopping bags. You can't just put buildings on a logo and expect it to work.

I'm a logo designer and although the WTC logo has its faults, its got way more merit than anything mocked up by a non-logo designer. Like concepts, good typography, interesting visuals and brand assets that can carry the brand through every application.
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Old August 15th, 2014, 10:17 PM   #4449
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The ultra-specific 17.76 degree thing is a little silly. It might actually open the door to anyone who wanted to rip off the logo for their own uses, like: "Well, on my logo, the upper angle is an even 17.75 degrees."

Not that I imagine there's a huge market for knock of WTC merch, but then... people will rip off anything.
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Old August 16th, 2014, 12:10 AM   #4450
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The ultra-specific 17.76 degree thing is a little silly. It might actually open the door to anyone who wanted to rip off the logo for their own uses, like: "Well, on my logo, the upper angle is an even 17.75 degrees."

Not that I imagine there's a huge market for knock of WTC merch, but then... people will rip off anything.
Go stand on Church St. (near Cortlandt/Fulton) and you will see people trying to hawk photo books of the damn complex...

Like, it's right there. Why are you selling me a picture book?
There must be more than a few tourists who purchase the things, however. You'd be surprised.

I can't fault them; though, I do wish they'd stop calling 1WTC the "Freedom Tower," I honestly don't want that name to stick...
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Old August 16th, 2014, 02:21 AM   #4451
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Quote:
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People jump on logos, because they don't see them in context. Wait a couple of years and you'll realize that professionals are hired to create logos and brands for a reason.

You don't need pictures of buildings to show the WTC in a logo. The buildings already exist. This brand will live on everything from letterheads and outdoor signage to business cards and shopping bags. You can't just put buildings on a logo and expect it to work.

I'm a logo designer and although the WTC logo has its faults, its got way more merit than anything mocked up by a non-logo designer. Like concepts, good typography, interesting visuals and brand assets that can carry the brand through every application.
I would much rather have an aesthetically appealing logo that is also beautiful in context than a one that is extremely symbolic but not that pretty.

I don't like this logo because it latches on to the past. Its immediate appearance is a trident from the old WTC. We have the memorial for that. This is the World Trade Center, the new one. This is a daring attempt to show America's resilience. The logo should reflect that.

And saying that the WTC logo is better than one created by a non-logo designer is such a compliment, isn't it?

Last edited by onewtclover; August 16th, 2014 at 02:28 AM.
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Old August 16th, 2014, 02:23 AM   #4452
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I like it, actually.
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Old August 16th, 2014, 02:29 AM   #4453
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I thought it was white. I like it a little better in different shades of blue. It reminds me of the memorial building. But my words stand.
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Old August 16th, 2014, 02:31 AM   #4454
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It's a brilliant logo.
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Old August 16th, 2014, 04:11 AM   #4455
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How does it represent the WTC?
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Old August 16th, 2014, 04:20 AM   #4456
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wiedncol told me it has something to do with the tridents of the twin towers, the memorial pools, and the tribute of light on 9/11
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Old August 16th, 2014, 04:38 AM   #4457
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I think it has something to do with weasel vomit.
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Old August 16th, 2014, 04:41 AM   #4458
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I don't see it.
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Old August 16th, 2014, 04:41 AM   #4459
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I like the logo better like that
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Old August 16th, 2014, 05:27 AM   #4460
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I still think it looks like Libeskind towers, but the texture in the logo is an improvement
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"Preparations to continue steel-superstructure erection"

This kind of news is just enough to give us skyscraper fans a steel-superstructure erection of our own. :cheers:
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