✈ | Swire Group: Cathay Pacific/Dragonair/Air Hong Kong | CX°/KA°/LD

18 December 2003

Cathay Pacific is once again Hong Kong’s top provider in high quality products and services

Cathay Pacific Airways has once again been named one of Hong Kong's best companies and Hong Kong’s leader in providing quality services and products. The results was announced by the Far Eastern Economic Review today for its “Review 200” survey.

Respondents, mainly readers in senior management positions, were asked to rate more than 150 selected companies from 12 countries across the region according to a specified list of attributes. They include high quality services or products, management with a long-term vision, innovative in responding to customers’ needs, financially sound and a company that others try to emulate.

Among leading Hong Kong companies, the airline was ranked number two for overall leadership. In the individually ranked leadership categories, Cathay Pacific was ranked number-one in terms of offering “High quality services or product”. It was ranked second in the “Companies that others try to emulate” category, and also placed third in the “Innovative in responding to customers’ needs” category.

The airline was awarded similar accolades in last year’s Review 200. In recent months, Cathay Pacific has been given a vote of confidence by the trade, business community as well as customers from all over the world for its products and services, cargo, investor relations, crisis management and outstanding leadership. The airline was also named “Airline of the Year” as well as “Best Airline – Asia” and “Best Airline – Transpacific” in the Skytrax survey, where more than 4.4 million passengers took part.

Cathay Pacific Director & Chief Operating Officer Philip Chen said: “We are delighted with the results and credit goes to all Cathay Pacific staff for their commitment and hard work. As Hong Kong’s airline, we remain committed to giving all customers our best and we will continue to work hard to improve our products and services. ”

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Cathay Pacific In Perth!

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Cathay Pacific announces major expansion of freighter fleet

Cathay Pacific Airways today announced plans to add up to 13 aircraft to its freighter fleet, strengthening Hong Kong as the world’s busiest international air cargo hub.

The airline has placed an order to purchase one new Boeing 747-400F freighter, for delivery in February 2005. It will also convert at least six, and as many as 12, Boeing 747-400 passenger aircraft into freighters.
The airline also intends to launch new freighter services to Beijing, Munich and points in North America, pending Government approval of already submitted applications.

Cathay Pacific will be the launch customer for the new converted Boeing 747-400 Special Freighter aircraft. The first aircraft is expected to be complete in December 2005 with five others by 2007. Boeing is working with Taikoo (Xiamen) Aircraft Engineering Co. Ltd. (TAECO) on the prototype modification.
The airline may convert a number of its own Boeing 747-400 passenger aircraft along with others to be purchased second hand. All available options to maintain and expand its long-haul passenger fleet remain under consideration.

The aircraft will be modified with a strengthened main deck and side cargo door identical to that on the Boeing 747-400F production freighter. The Boeing 747-400 Special Freighter will have an estimated capacity of 113,490 kilogrammes and range of about 7,600 kilometres. The aircraft will be used on trunk cargo routes within Asia and to North America and Europe.
The new factory produced Boeing 747-400F will be powered by Rolls-Royce RB211-524H -T engines. It will also be used to operate to Europe, North America, as well as some regional routes. Cathay Pacific currently operates a fleet of five Boeing 747-400F and six Boeing 747-200F freighter aircraft and is the world’s sixth-largest air cargo carrier in terms of tonnage carried.

Cathay Pacific Director and Chief Operating Officer Philip Chen said: “The decision to acquire both new and converted freighters makes sound economic sense, both as a way to make best use of our existing aircraft assets and to ramp up air cargo capacity in the most cost-effective way. This investment, along with our intention to launch more direct international freighter services, once again underlines our commitment to strengthen Hong Kong as a global aviation and logistics hub as competition within the region for dominance grows.”

08 January 2004

Cathay Pacific to sponsor the first-of-its kind International Chinese New Year Night Parade in Hong Kong

Cathay Pacific Airways today announced that it is proud to be the title sponsor of this year’s Cathay Pacific International Chinese New Year Night Parade – the first of its kind in Hong Kong. This is the sixth year Cathay Pacific has sponsored the parade.

On 22 January 2004, the first day of the Lunar New Year, the Cathay Pacific float will lead 9 local and international floats accompanied by 24 performance groups from around the world to usher in the Year of Monkey. The parade will take off from the harbour-front at Tsim Sha Tsui and ply along Canton Road and Kowloon Park Drive before heading to the Hong Kong Cultural Centre.

This year, the airline float takes on the theme of “Cathay Pacific connects you to the world”. The float conveys the reach of Cathay Pacific’s extensive network, bringing Hong Kong people to all parts of the world. At the same time, the float also reinforces Cathay Pacific’s commitment to Hong Kong. The glowing globe reflects Hong Kong’s presence internationally and as Hong Kong’s airline, Cathay Pacific is committed to enhancing Hong Kong’s position as a global aviation hub. Like previous years, more than 100 Cathay Pacific pilots, cabin crew and airport staff will lead the float. They will hand out Cathay Pacific souvenirs to onlookers lining the route.

Cathay Pacific Director and Chief Operating Officer Philip Chen said: “As Hong Kong's airline, Cathay Pacific endeavours to bring the world closer to Hong Kong and to promote the place as Asia's world city. We are delighted to be the title sponsor of the parade for the sixth consecutive year and help stage the first-of-its-kind Cathay Pacific International Chinese New Year Night Parade. We are also pleased to play a part in the parade and help bring performers and tourists from all over the world to celebrate with us in Hong Kong.”

Cathay Pacific will be the parade’s title sponsor for the sixth consecutive year. The Cathay Pacific International Chinese New Year Parade is the major celebration event for the local community during Chinese New Year. It is also an international tourist attraction with its unique blend of high quality international performances and traditional Chinese cultures.

15 January 2004

Cathay Pacific raises almost HK$2million in first four months of “Change for Good” fund-raising programme

Cathay Pacific today announced that it has raised nearly HK$2 million over the first four months of its Change for Good inflight fundraising programme. The amount was raised between 15 August 2002 to 14 December 2003 and proceeds will help support UNICEF in their relief work for underprivileged children worldwide.

The generosity of Cathay Pacific’s passengers will go a long way in providing nutrition, safe water, vaccination, and basic education to deprived children in over 150 developing countries around the world. For the HK$2 million raised last quarter, children from Africa, Pakistan and the Philippines can be provided with school supplies and equipment. Mauritania children will benefit from the new tents in their community-based kindergartens while more than 100 community education centres can be set up in Chad.

Cathay Pacific’s Change for Good inflight programme was incepted in 1991. This unique fund raising programme appeals to passengers to donate their spare change from the leftover currencies of their trip. Over the past 12 years, Cathay Pacific has raised more than HK$47 million for UNICEF to support their relief programmes for children worldwide. The fundraising programme was formally extended from a six-month period to one year in 2001.
Like previous years, a portion of the proceeds will be donated the Wheelchair Bank, a local non-profit charity that provides specially adapted wheelchairs for children with neuromuscular diseases in Hong Kong.

Mr. Alan Wong, Cathay Pacific Corporate Communication Manager said: “As the airline of Hong Kong, we remain committed to helping the less fortunate in the community. We would like to thank the travelling public for their enthusiastic support over the years. Together we can certainly improve the lives of underprivileged children worldwide.”
Cathay Pacific passengers can simply make a donation by putting money inside the Change for Good envelope before landing, and return them back to cabin crew.

Cathay Pacific Director and Chief Operating Officer Philip Chen and Cathay Pacific staff encourage the travelling public to donate their spare foreign change to support UNICEF’s relief programmes in 150 developing countries.


UNICEF’s Special Representative to Youth Mr. Leon Lai and Cathay Pacific staff together promoting Change for Good.


Khushboo, 7 year-old Afghanistan girl, is lucky enough to receive the education at the Ghulam Haider School in Kabul, Afghanistan. The learning materials and teacher training programme was funded by the Change for Good Programme jointly organised by Cathay Pacific and UNICEF.

New Business Class







In flight entertainment system ~ StudioCX


Business class catering:

Cathay Pacific unveils inflight menu created by cabin crew

Cathay Pacific Airways today unveiled a special inflight menu of dishes created by the airline's Cabin Crew in a Chinese cuisine cooking competition. The 12 winning dishes from the competition will be served in First and Business Class on selected flights departing Hong Kong and Vancouver through the end of April.

As Hong Kong's airline, Cathay Pacific is committed to serving the best Chinese cuisine in the air. In recent years, the airline has worked with some of Hong Kong's top chefs and restaurants with its very successful "Best Chinese Food in the Air" promotions. This time, the airline decided to do something a little different that also showcased the cooking talent of its cabin crew.

Cathay Pacific staged its first "Simply the Best Chef" Cabin Crew Chinese Culinary Contest in December last year. Selected finalists took part in a cook-off before a panel of expert judges, which included top Hong Kong food critics Chua Lam, William Mark and Doreen Leung, and Director & General Manager of the Yung Kee Restaurant Group, Kinsen Kam.

The dish that won the special Grand Prize, Milk Pudding with Ginger Juice, created by Flight Attendants Stephen Sin and Yvonne Lam, will be served exclusively to long haul First Class passengers and prepared fresh inflight. Steven and Yvonne have been sharing the secret of their technique in demonstrations to fellow crewmembers. They say it is critical to control the milk's boiling temperature.

The other 11 winning dishes include Scallop and Shrimp Ball with Black Bean Sauce, Chinese Stewed Meat Patty, Vegetables Wrapped in Beancurd and Lobster with Spinach in Scallop Sauce. Dishes served inflight will faithfully follow the original recipes.

Cathay Pacific General Manager Inflight Services Quince Chong said: "Our cabin crew's personalised service is based on a commitment to caring, friendly, professional service that always anticipates passengers' needs. Serving 12 great tasting dishes created by cabin crew is just another that they can show that their service truly does come straight from the heart."

The 4 Gold Medal winning dishes are:

Chinese Stewed Meat Patty by Chiaki Jinnai Wu


Scallop and Shrimp Ball with Black Bean Sauce by Sumiko Furukawa


Milk Pudding with Ginger Juice by Stephen Sin and Yvonne Lam


Vegetables wrap in Bean Curd Skin by Lotus Chan and Sharon Wong

Sydney skyline as the backdrop!

Cathay Pacific Catering Service at Hong Kong International Airport