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Discussion Starter · #1 ·
Hi, great news for Bahrain and the BIC, enjoy:


RUF to invest USD50 million in production base in Bahrain
Crowning Bahrain's reputation as the first country in the Middle East to have an international Formula 1 circuit, the boutique German high performance sports car maker, RUF-Automobile GmbH today announced its plans to set up a full-fledged service, production and marketing base in the Kingdom.


Mr. Alois Ruf, Managing Director, RUF-Automobile GmbH and Chairman, RUF-ME (right) shaking hands with Mr. Rashad Janahi, Vice Chairman, RUF-ME, after the announcement today in Manama.
This is its first such facility outside its home-base in Pfaffenhausen, Germany.

The new company, RUF-Middle East (RUF-ME), is being set up as a joint venture with local businessman, Rashad Janahi at an initial investment of US$50 million.

In a joint announcement at a media briefing held near the Bahrain International Circuit (BIC), senior representatives of RUF and RUF-ME, said that the planned automobile production, servicing and marketing facility, is a one-of-its-kind development in the region, and is an indication of the growing maturity of the motoring market.

Explaining RUF's decision to set up a base in the region, Mr. Alois Ruf, Managing Director, RUF-Automobile GmbH, said: 'The Middle East, with its strong equestrian and great outdoors tradition, has over the past several years emerged as a key market for high-speed, high-performance automobiles. RUF has had a strong relationship with this region for over 20 years, which is reflected in its increasing customer base among high net worth individuals and avid sports car aficionados who take pride in owning custom-built high-performance machines.

'Our new facility will place us in closer proximity to our customers in the region, while also affording us access to other Asian markets. It will allow us to service RUF models that are already present here, while also developing the high-end automobile market for RUF in the region.'

'Obviously, Bahrain is the ideal choice for a production facility for a car manufacturer like RUF, because the Kingdom is the first in the Middle East to have a Formula 1 circuit, which will bolster the region's interest in luxury sports cars and in turn generate a surge in demand for our premium cars,' he said.

Mr. Ruf further said that the friendly investment policies of the Government of Bahrain, excellent infrastructure and seamless access to the regional markets were key drivers behind the company's decision to set up a production base in the Kingdom.

RUF was first established in 1939 as an auto service garage. Over the years RUF grew, manufacturing passenger tourist coaches and in 1963, the company began maintenance, servicing and repairing of Porsche cars, a business which it continues to do.

RUF began upgrading and tuning Porsche cars from 1970 onwards and in 1980s began manufacturing cars under its own brand name. RUF cars are based on 911 body shells. RUF manufactures only about 35 cars a year, which is purchased by car enthusiasts, race drivers and connoisseurs. Each car is customized according to the requirements of the buyer and sells for upwards of Euro 100,000, boasting of a top speed of 360 km/h

Elaborating on the company's expansion plans, Mr. Ruf added: 'We are also in the advanced stages of the development of our new, indigenous super car, which is slated to be launched next year. Our joint venture in Bahrain will supplement the production facility in Germany for the production of this car, which will be totally hand-tailored as is the case with all RUF cars.'

The new RUF offering is aimed at the premium end of the luxury sports car market, affords a large degree of customization to customers, and will sell at a price to be announced in due course.

'While starting off with limited production volumes, we aim to gradually upgrade our facilities in Bahrain to increase this number to more than 20 units in the near future,' he added.

Mr. Ruf who will Chair the newly formed Company further said that RUF, which has been a leading name in the global automobile industry for over 60 years, has joined hands with leading entrepreneur and car aficionado, Rashad Janahi, to set up the base in the Kingdom. 'We are very proud to join hands with Mr. Rashad Janahi for the setting up of RUF-ME, and we are confident that this partnership will immensely benefit RUF in its renewed foray into the region's market.'

Commenting on the partnership with RUF, Mr. Rashad Janahi, Vice Chairman, RUF-ME, said: 'RUF is known as a pioneering innovator within the global auto industry and is considered one of the most respected high-performance car manufacturers in the world.'

'We consider it as a great privilege to be a partner of RUF in the region. We also believe that it is an extremely timely decision by RUF to set up a base in the Kingdom of Bahrain, which only stands to benefit from the rising reputation of the country among global automobile enthusiasts.'

Mr. Janahi further said: 'The development of the Formula 1 track which has catapulted Bahrain's image globally as an exciting, modern and vibrant country, is yet another example of the visionary leadership of the Rulers and the Government in shaping the future of the country,' he said.

Unveiling the on-ground plans of the joint venture in Bahrain, Mr. Janahi said: 'The state-of-the-art production facility will come up on 20,000 square metres adjacent to the Formua 1 circuit. The RUF production base will be landmark in Bahrain as well as in the region, since it is the first automobile manufacturing facility in the GCC. It will also feature an advanced Research & Development (R&D) center, the first such full-fledged resource in the region.'

Full-scale construction of the facility is expected to commence within the next two months, and will be completed in a record time of 18-20 months.

Mr. Janahi further said: 'The facility will also result in significant employment opportunities for the local population. In addition, as part of our agreement with RUF, which will be responsible for the overall management of the Bahrain unit, we will also conduct a series advanced training programmes for our local Bahraini employees, both in Bahrain, as well as in Munich.'
 

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Discussion Starter · #2 ·
ANOTHER FIRST: RUF plans sports car unit in Bahrain



Manama


The German high performance sports car maker, RUF-Automobile GmbH - renowned for its craftsmanship in upgrading, servicing and restoring Porsche models - today announced its plans to set up a full-fledged service, production and marketing base in the Kingdom, its first such facility outside its home-base in Pfaffenhausen, Germany.

The new company, RUF-Middle East (RUF-ME), is being set up as a joint venture with local businessman, Rashad Janahi at an initial investment of $50 million.

In a joint announcement at a media briefing held near the Bahrain International Circuit (BIC), senior representatives of RUF and RUF-ME, said the planned automobile production, servicing and marketing facility, is a one-of-its-kind development in the region, and is an indication of the growing maturity of the motoring market.

Explaining RUF's decision to set up a base in the region, Alois Ruf, managing director, RUF-Automobile, said: "The Middle East, with its strong equestrian and great outdoors tradition, has over the past several years emerged as a key market for high-speed, high-performance automobiles. RUF has had a strong relationship with this region for over 20 years, which is reflected in its increasing customer base among high net worth individuals and avid sports car aficionados who take pride in owning custom-built high-performance machines.

"Our new facility will place us in closer proximity to our customers in the region, while also affording us access to other Asian markets. It will allow us to service RUF models that are already present here, while also developing the high-end automobile market for RUF in the region."

"Obviously, Bahrain is the ideal choice for a production facility for a car manufacturer like RUF, because the Kingdom is the first in the Middle East to have a Formula 1 circuit, which will bolster the region's interest in luxury sports cars and in turn generate a surge in demand for our premium cars," he said.

The state-of-the-art production facility will come up on a 20,000 sq m plot adjacent to the Formula 1 circuit.

The RUF production base will also feature an advanced Research & Development (R&D) centre.

Full-scale construction of the facility is expected to commence within the next two months, and will be completed in a record time of 18-20 months.

Ruf further said the friendly investment policies of the Government of Bahrain, excellent infrastructure and seamless access to the regional markets were key drivers behind the company's decision to set up a production base in the Kingdom.

RUF was first established in 1939 as an auto service garage. Over the years RUF grew, manufacturing passenger tourist coaches and in 1963, the company began maintenance, servicing and repairing of Porsche cars, a business which it continues to do.

RUF began upgrading and tuning Porsche cars from 1970 onwards and in 1980s began manufacturing cars under its own brand name. RUF cars are based on 911 body shells. RUF manufactures only about 35 cars a year, which is purchased by car enthusiasts, race drivers and connoisseurs. Each car is customized according to the requirements of the buyer and sells for upwards of Euro 100,000, boasting of a top speed of 360 km/h

Elaborating on the company's expansion plans, Ruf added: "We are also in the advanced stages of the development of our new, indigenous super car, which is slated to be launched next year. Our joint venture in Bahrain will supplement the production facility in Germany for the production of this car, which will be totally hand-tailored as is the case with all RUF cars."

The new RUF offering is aimed at the premium end of the luxury sports car market, affords a large degree of customisation to customers, and will sell at a price to be announced in due course.

"While starting off with limited production volumes, we aim to gradually upgrade our facilities in Bahrain to increase this number to more than 20 units in the near future," he added.

Ruf, who will chair the newly-formed company, further said RUF, which has been a leading name in the global automobile industry for over 60 years, has joined hands with leading entrepreneur and car aficionado, Rashad Janahi, to set up the base in the Kingdom. "We are very proud to join hands with Mr Rashad Janahi for the setting up of RUF-ME, and we are confident that this partnership will immensely benefit RUF in its renewed foray into the region's market."

Commenting on the partnership, Janahi, vice-chairman, RUF-ME, said: "RUF is known as a pioneering innovator within the global auto industry and is considered one of the most respected high-performance car manufacturers in the world.

"We consider it as a great privilege to be a partner of RUF in the region. We also believe that it is an extremely timely decision by RUF to set up a base in the Kingdom of Bahrain, which only stands to benefit from the rising reputation of the country among global automobile enthusiasts."

Janahi further said: "The development of the Formula 1 track which has catapulted Bahrain's image globally as an exciting, modern and vibrant country, is yet another example of the visionary leadership of the rulers and the government in shaping the future of the country."
 

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Bahrain launches first Automobile Manufacturing and Assembly Facility in Arab world

NOTE ( DATE 03/28/06 )



RUF GmbH, a German high performance sports car boutique automobile manufacturer will set up a joint venture factory in Bahrain, the first car manufacturing plant in the Arab Region. An exciting Foundation Stone ceremony took place on location at the Bahrain International Circuit, Business Park in Sakhir on Wednesday, March 8, 2006.

In attendance was the Patron, His Highness Crown Prince Shaikh Salman bin Hamad Al Khalifa, Chairman of the Economic Development Board of the Kingdom of Bahrain, Regional and European Royalty, VIP Guests and International Formula 1 invited guests and drivers, International Corporate leaders and RUF International and Regional clients.

The dynamic program saw over 100 traditional Arab sword dancers, International award winning Bahrain National concert band and an Australian Opera singer singing Beethoven 9th Symphony while the new RUF RT 12 was driven onto the large 30 m stage set up on location. International and regional VIP guests watched the special ground breaking event from a luxurious royal Bedouin style Arabian tent on the desert land adjacent to the Bahrain International Circuit.

The new full service RUF manufacturing, assembly and marketing base in the Kingdom will be the first such facility outside RUF's Pfaffenhausen, Germany facility. Included in the design of the deluxe building are an approximate 3.5 km race track and research and development facilities.

Recognized as a family business since 1939 when RUF first established itself as a car service garage the company began servicing and repairing Porsche cars in 1963. In the 1970s Alois Ruf took the helm bringing know how and technical expertise and quickly becoming known as a visionary in the production of high performance sports cars in the boutique automobile manufacturing community.

“Ruf is more flexible and not at all production line as all of our cars are hand tailored,” noted Alois Ruf, Chairman of RUF. “We have a very different marketing approach than any other Car Manufacturers, our customer is hands on and completely involved in the process of manufacturing his sports car. This service uniquely offers our customers the opportunity to make the most out of his car since he is part of the collaborative process of building his car with our RUF technical and engineering team,” added Ruf.

RUF GmbH currently manufactures only about 35 cars a year, which are purchased quickly by car enthusiasts, race drivers and collectors from around the world. The new RUF Bahrain manufacturing and assembly facility will more than double the output in the upcoming years.

“We are looking at annual gross revenue over the first five years of 12 - 20 million dollars,” noted Alois Ruf.

“We have had a long relationship with the Kingdom of Bahrain for the past 20 years and when we started to explore establishing a new manufacturing facility we thought that there was no better place to establish RUF than the Kingdom of Bahrain,” explained Ruf.

The Kingdom of Bahrain has signed Free Trade Agreements with the United States of America and Asian countries that are key target markets for RUF which makes manufacturing in Bahrain an exciting place to invest.

Historically, the Kingdom of Bahrain boasts one of the oldest Motor sport Clubs in the Middle East, the Bahrain Motor Federation, was established in 1953 and continues to be involved in producing regional and national FIA sanctioned motor sport events.

Bahrain, a group of 33 islands, with an area in excess of 700 square kilometers is situated in the Arabian Gulf, off the East Coast of Saudi Arabia.

With its highly developed communication and transport facilities, Bahrain is home to numerous multinational firms with business in the Gulf. Arabic is the official language, although English is widely understood and used by most businesses.

The country offers a fascinating blend of eastern and western cultures as high-rise buildings vie for space with more traditional dwellings and ancient traditions and centuries old historical sites mix with modern developments and cosmopolitan living.

Bahrain has a modern port, which receives shipping from all over the world. Bahrain is perfectly equipped to offer easy access for vehicles shipping to Europe and worldwide.

Bahrain International Airport provides world class facilities and international connections. Numerous five star hotel resorts and an international class 18 hole grass golf course offer first class hospitality to the international traveler and tourist to the island.

Bahrain was selected by Formula One management as the Middle Eastern Country to host the Grand Prix races based on its special expertise in Motor sport.
Bahrain International Circuit

The “Home of Motorsport in the Middle East” was awarded the prestigious FIA Trophy for the Best Organised Grand Prix in 2004. It is the most technologically advanced racing circuit in the World and the only circuit to host a round of the FIA Formula One World Championship in the Gulf.

“Of special note and significance is the ability to build RUF sport cars next door to an award winning Formula One racing circuit,” explained Alois Ruf. “The Bahrain International Circuit offers an unparalleled testing facility for our high performance sport cars,” added Ruf.

“RUF Bahrain will continue in the tradition of RUF GmbH and will continue to tailor the sports car to the customer’s unique needs with German Engineers, Automobile Designers and Mechanics,” noted Ruf.

RUF Bahrain will start a local recruiting process of the RUF Bahrain team where local Bahrainis identified with talent in particular engineering and mechanical fields will be trained in Germany at the RUF Gmbh Manufacturing facility.

“The RUF Bahrain facility will be a process where we see a German technology exchange with Bahrain,” noted Alois Ruf. “We are pleased to be expanding into the Middle East as it is an exciting time to invest in the region,” explained Ruf.

Each RUF sports car customized specifically to the requirements of the buyer sells from $100,000 to $1 million.
The new RUF Bahrain Automobile Manufacturing and Assembly Facility will be built on a plot size approximately 32.200sqm or about 8 acres of land and is to be completed in the next year.
 

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Discussion Starter · #16 ·
And ya they did make it :). Already posted this in the F1 and motor industry thread:

Great news, the factory is officially launched:


German sports car maker launches factory at BIC

German sports car manufacturer RUF Automobile celebrated a golden moment in its history with the official launch of its new factory at the Bahrain International Circuit.

The occasion was marked by the launch of its all-new flagship model - the RUF CTR3 supercar.

RUF has become the first sports car manufacturer to build a factory in the Middle East.

The beautifully-designed facility will become a new hub for RUF customers in the Middle East and Asia alongside the marque's traditional home of Pfaffenhausen, situated in southern Germany's Allgu region.

It will also be the main production facility for the all-new CTR3 worldwide.

The factory, designed by the team led by Hermann Tilke, who also designed the BIC, features an eight-storey 34-metre tall glass tower topped with the iconic Arabic tent roof so familiar from the circuit's grandstands and Sakhir Tower.

The tower is flanked by the preassembly and assembly wings, and visiting customers will receive their newly-built RUF model in the VIP lounge on the top floor when the completed car arrives on a spectacular lift.

"Just one year ago we came to Bahrain and laid the foundation stone for this building with Crown Prince Shaikh Salman bin Hamad Al Khalifa," said managing director of RUF Automobile Alois Ruf.

"Back then we stood in a tent and displayed a small model car; now we have an entire factory and the sight and sound of the CTR3 in the flesh, our most advanced vehicle to date and one which will be built here in Bahrain at the BIC."

Among the many important anniversaries being celebrated by RUF Automobile in 2007 is the 20th anniversary of the RUF CTR, the now-legendary 'Yellow Bird' which became the fastest production car available in the world.

The revealing of the RUF CTR3 marks a departure for RUF Automobile, but one that follows the purity of performance design for which the company is renowned.

The CTR3 stands alone as the first RUF vehicle to have a unique chassis construction, with bespoke coachwork made from high-tech, lightweight Kevlar.

The styling of the mid-engined car is curvaceous, redolent of the sculpted sports car designs seen racing at Le Mans in the 1950s and 1960s, designed by talented newcomer Ben Soderberg.

The 3.8-litre twin-turbocharged car delivers shattering performance: 0-100km/h coming in 3.2 seconds and a maximum speed of 375km/h.

A cosmopolitan gathering of 250 guests and media were present from all around the world for the occasion.



And if you're wondering how do those cars look like, check these out:





 
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