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View from 110 Freeway, stadium roof will rise 85 feet above Figueroa St.



At 34 degrees, stadium will have among the steepest rakes in MLS



Stadium will feature seats that are only 12 feet from the touchline


https://www.instagram.com/lafc/
 

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With groundbreaking scheduled for tomorrow, we may start to get some new renderings.

UPPER: South stand/video board
LOWER: NE entry (Figueroa/Downtown)
BOTTOM: View looking west


https://www.instagram.com/blackarmy1850/

 

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Banc of California paying $100 million over 15 years to name stadium

Banc of California, whose 41-year-old leader has almost doubled its stock price and assets since the start of 2015, agreed to pay $100 million over 15 years to slap its name on Los Angeles’s new soccer stadium, according to a person with knowledge of the agreement.

At $6.7 million per year, the sponsorship is one of Major League Soccer’s biggest naming-rights deals, topping some similar arrangements in much bigger leagues as well. Technology company Avaya recently agreed to pay $2 million per year in a 10-year deal with MLS’s San Jose Earthquakes, according the San Jose Mercury News. M&T Bank recently extended its deal with the NFL’s Baltimore Ravens for $6 million a year.
MORE: http://www.bloomberg.com/news/articles/2016-08-23/bank-run-by-41-year-old-said-to-pay-100-million-to-name-stadium
 

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Interesting. You get a lot of visibility there. Besides soccer fans, the sign can be seen from one of the busiest freeways in the country, by people going to the Coliseum and museums, from the air (I think) for planes going to LAX, and by USC students, staff and visitors.

I won’t count the Olympics exposure since BOC is already on the committee, so is presumably spending plenty over there as well.
 

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Interesting. You get a lot of visibility there. Besides soccer fans, the sign can be seen from one of the busiest freeways in the country, by people going to the Coliseum and museums, from the air (I think) for planes going to LAX, and by USC students, staff and visitors.

I won’t count the Olympics exposure since BOC is already on the committee, so is presumably spending plenty over there as well.
I know FIFA requires stadiums hosting World Cup games to not have naming sponsors - are there any similar rules by the IOC?
 

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Banc of California snags naming rights for L.A. Football Club soccer stadium

When the Los Angeles Football Club takes the field in its new Exposition Park stadium in 2018, its home pitch will bear the name of an Irvine bank some Angelenos might not have heard of.

Yet the scope of the 15-year deal that the Banc of California announced Tuesday with the Major League Soccer expansion franchise goes far beyond the typical naming-rights agreement.

Not only will the lender have a branch on site, but it will serve as the bank for the team and its affiliated nonprofit foundation. Moreover, it has already participated in a $180-million syndicated loan with other banks funding stadium construction — and it plans to lend to the project’s minority subcontractors.
http://www.latimes.com/business/la-fi-boc-naming-rights-20160822-snap-story.html
 

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Banc of California snags naming rights for L.A. Football Club soccer stadium

When the Los Angeles Football Club takes the field in its new Exposition Park stadium in 2018, its home pitch will bear the name of an Irvine bank some Angelenos might not have heard of.

Yet the scope of the 15-year deal that the Banc of California announced Tuesday with the Major League Soccer expansion franchise goes far beyond the typical naming-rights agreement.

Not only will the lender have a branch on site, but it will serve as the bank for the team and its affiliated nonprofit foundation. Moreover, it has already participated in a $180-million syndicated loan with other banks funding stadium construction — and it plans to lend to the project’s minority subcontractors.
http://www.latimes.com/business/la-fi-boc-naming-rights-20160822-snap-story.html
https://www.instagram.com/lafc/
 

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An interesting article on how to build a world-class enterprise.

Active LAFC management includes the top guys at two major investment firms, with operations around the world; plus experienced, multi-sport operations people.

They also include Steven Sugarman, CEO of Banc of California, who has just bought the naming rights for 100M. His brother Jason is married to the daughter of Peter Guber (Warriors, Mandalay Bay, etc.). Other owners include celebs,sports investors, etc. And there are other business relationships as well with high profile LA investors.

Add a flashy stadium on transit and freeways near downtown.

There are no guaranties of success, but you are giving yourself a real chance to execute your plan properly.
 

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I know FIFA requires stadiums hosting World Cup games to not have naming sponsors - are there any similar rules by the IOC?
How long has FIFA had that rule? Because it certainly wasn't in place when the US hosted in 94. And I think when Germany last hosted Allianz was sponsoring it's stadium.
 
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