Love Your Ride: Most effective jingle

None of them seem to be working. From what I see, no one lines up (or they do so in a very half-hearted, disorderly, disorganized way), no one moves in during rush hours, and the hardcore seat-hoggers just continue to hog their seat.

To make matters worse, the jingles are annoying as hell and the tones of the DSDs' voices get on my nerves. I can't travel on a train without an iPod on at full blast anymore.

Did anyone see the stickers being pasted on the windows where there are no seats underneath? Idiots.

^^ I think your comments are a little pessimistic.

There are considerate people who move in and give way, and people with 'devil may care' attitudes, standing and doing nothing. This campaign does little to change essentially what are people's characters but that doesn't mean the campaign isn't horrible. If you don't like the way the Dim Sum Dollies' music, you don't like the 1960s retro music.

No need to make personal attacks.

On a side note, there seems to be a separate courtesy campaign being run at SMRT - the happy/sad face one. Has anybody seen it?

no worries mrtfreak. I got the jingles off publictransport.sg anyway

I still stand by the belief we need something more visible to make people follow rules. we just need to have these structures in place for a week or so and we should be able to see visible results due to herd mentality.

the happy/sad face is the same LTA love your ride campaign. I thought its a lot more effective than the "train is coming". the sad little boy smiling after everyone giving way is such an "aww..." moment".

Contrary to mrtdude, I do see people giving more clearance around doorways now actually. A bit hard to tell if its due to the Train is Coming jingle, or the happy/sad video though. But I think its slowly getting to people. Yesterday overheard 2 ladies (working women) talking for about 10 minutes about the campaign (one even managed to recite Give up, give up, give up your seat). As I left the train, they were still talking about it. :lol:

I've said this before on YouTube - the people in the happy/sad video aren't even standing in what I'd call a queue! Have ANY of you ever been to Taipei? THAT's what I call lining up, not what the people here do.

While a little fun is always nice, the Dim Sum Dollies just seem to overdo the "cuteness" (especially the "to those in need" part of the "Give Up Your Seat" jingle - it's just plain annoying), if you know what I mean. Hell, most of my class thinks that the whole thing is some joke and they mock it constantly - is that what the campaign is supposed to do? I won't hesitate to admit that this campaign is much better than the PCK one last year in the fact that they are making a much bigger effort this year, it's just that I'm disappointed that it's not working as well as it should.

mcarling said:

I think the most effective campaign would be to start caning people -- in the MRT stations for all the commuters to see -- for being discourteous on the MRT. Probably the government won't do that because of the domestic and international political firestorms that would result.

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As unfair as that sounds and as much as I despise corporal punishment, I'm inclined to agree. Or maybe fining might be a method, but we have too many fines already. :lol:

mrtdude5, if your class is joking and mocking the campaign, and not giving up their seats or moving in, I would think it'd be hypocritical.

I think there ARE an increasing number of people giving up their seats, moving in, et cetera but on the whole, I think some Singaporeans lack the 'common sense' and civility. We've become a society where the government is literally, telling people how to behave and some listen and some don't. Few stop to think about the rationale of being told to move in or to give up seats - it's a civic consciousness that has become ingrained in cities like Tokyo and Hong Kong (although I'm quite sure the PAs play a big part in fostering it) but even places like Bangkok where no such courtesy campaigns or PAs exists.

Overall, as I mentioned in the other thread before, I seem to travel in a Singapore that's remarkably different from other forumers. Or maybe it's me - sure, I don't need passengers to adhere exactly to the OB markers nor move in to the centre in an empty train but as long as I see initiative and intention, I'm satisfied.

I think the campaign is working. Certainly it isn't everyone's taste but I was telling my friend,

Me: Dude, I think I'm the only one who loves the songs lah
Friend: No no, trust me, there a lot of people that love it.
This random girl from Canadia: Don't worry. We like it too.

Haha. Though while I must say liking it doesn't really equate to people actually doing it. But at least I know on my part, I stand behind the yellow line, move in and give up my seat etc. It will catch on, but I guess as an individual you have to have your own civic consciousness on things.

mrtdude5 said:

I've said this before on YouTube - the people in the happy/sad video aren't even standing in what I'd call a queue! Have ANY of you ever been to Taipei? THAT's what I call lining up, not what the people here do.

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The issue seems to be bad social behaviour of Sporeans, but the main problem really is a lack of awareness, apathy, selfishness, unthinking, self-rightenousness, socially insensitive, etc.

This really, is a manifestation of a greater social problem, which scope is beyond transportation.

ddes said:

mrtdude5, if your class is joking and mocking the campaign, and not giving up their seats or moving in, I would think it'd be hypocritical.

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They joke about because they KNOW how to stand in line and move in and give up their seats, because they have traits such as manners and common sense (probably should be called "rare sense" in this day and age hno. It seems to me like people ask why people are doing the right thing instead of why aren't they. Quite frankly, it's pathetic that people didn't know how to do this already! C'mon, people! So many people criticize the people in Hong Kong for being rude, and yet they act more civilized than some of the people here.

I swear, if you all go to another country and live there for a few years, and then come back here, you'd have pretty much the same views as me. Because I have lived in another country, which makes all the inconsiderate people here stand out to me more. Like Brandonn mentioned, bad social behavior - I probably wouldn't notice any of this if there isn't such a big difference in other places.

mrtdude5 said:

It seems to me like people ask why people are doing the right thing instead of why aren't they. Quite frankly, it's pathetic that people didn't know how to do this already! C'mon, people! So many people criticize the people in Hong Kong for being rude, and yet they act more civilized than some of the people here.

Like Brandonn mentioned, bad social behavior.

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I kinda agree with you on this. I saw an older man on the train today blatantly littering. Almost had a good mind to make a scene of it. Its not just plain throwing of garbage, he had a piece of paper, those kinds used in ring-spined notebooks. And he was plucking the little bits of the side that had been ripped off the spine to make it nice and neat - for himself. Yea, yea, respect the elderly and all. But how do I respect you if you're giving a bad example yourself? hno:

But well, the focus of this poll isn't so much is it working as which of all these produced is most effective?

those born in the post-independence period have gone through higher education and are more aware of the dos and donts of civilized people. its a phase every country has to go through. I do see most young people giving up seats, its just the keeping to the left and letting passengers alight that we have to work on. even hong kong dont have people queuing orderly or keeping to the left of escalators.

many have forgotten singapore has modernized rapidly and just 50 years back, we are at a stage where trying to feed your family is more important than say, spitting on the sidewalk. I trust a decade or two will do the trick. but again, we have a lot of migrants coming in and they do have to be educated so we can all progress together.

Just a side note, I was at Dhoby Ghaut Stn NSL side at around 1.30pm yesterday and the Marina Bay bound train arrive. This is what I heard "Train is coming. [silent for a few seconds] Please start queuing. [silence]" Since it's coming from the PA system, I can actually hear the announcement being cut off sound at the silent parts. Although it happened only once, are SMRT trying to cut down on the "Train is Coming" jingle?