MIDTOWN | 748 West Peachtree | 21 fl | Complete

Logging in just to say how disappointing the designs from Portman Associates have been of late. Tech square had great potential to not only invigorate the midtown economy but to turn the tide architecturally into something that provides a vibrant streetscape and appealing additions to the skyline, especially given the frontage along the connector. Instead, between this and CODA we have two hackneyed and cold mutations on the glass box motif that won't do anything to celebrate what could've been a unique sense of place. Yay.

Not that this is a surprise to anyone in the know. Portman and company years ago evolved into a business more about development than architecture, and given their prominence in the city they've created a woeful cycle whereby they perpetuate urban mediocrity because that's what's so prevalent today thanks to their previous impactful works.

One of these days I'm gonna learn Photoshop and create visions of the city incorporating all the lost opportunities and undoing these weak compromises.

Dusk rendering of the tower via Portman USA.


https://www.portmanusa.com/en/projects/office/anthem-tech-center/?lite_escape=1

Aerial rendering

This project broke ground yesterday as scheduled.


https://twitter.com/InvestAtlanta/status/966419470016167941

Drone photos from Midtown Alliance



https://www.midtownatl.com/about/ne...outh-midtown-buzzes-with-development-activity

This is moving kind of slow.


https://www.instagram.com/p/BqxlGL2Axbh/?utm_source=ig_share_sheet&igshid=wxdrh55od0gt

12/19

photos by Triptychtwo

3/22

https://twitter.com/ChrisBroughtonT/status/1109193164332638208

4/19


https://twitter.com/DougTurnbull/status/1119356393587466245

6/13

To me this looks like it should be at half of its final height instead of being topped out.




https://twitter.com/ChrisBroughtonT/status/1139299857938751489

8/4


https://twitter.com/ChrisBroughtonT/status/1157269605276102656

9/12

photo from Curbed Atlanta

https://atlanta.curbed.com/2019/9/13/20863162/midtown-atlanta-development-construction-photos

11/2

The tower is almost complete.



https://twitter.com/ChrisBroughtonT/status/1190651645954273280

The middle section of the parking deck treatment features a "shimmer wall" that moves with the wind.