http://www.birminghampost.co.uk/business/commercial-property/nec-complex-set-another-hotel-13933459NEC complex set to get another hotel
Dutch group Vastint Hospitality unveils new plans to build a 'Moxy' hotel next to Pendigo lake
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ByTamlyn Jones
05:00, 22 NOV 2017
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A new hotel aimed at a younger market is set to be built in the grounds of the National Exhibition Centre complex in Solihull.
Dutch group Vastint Hospitality has unveiled plans to open its latest UK hotel close to the centre's main entrance and Pendigo Lake.
The proposed development will be eight storeys tall and have 224 bedrooms along with a bar, gym and library.
The application site, in Perimeter Road, is currently used as car park but some of this will be reconfigured to accommodate the new hotel however its guests will have to use other, existing car parks on the campus.
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Amsterdam-based Vastint Hospitality was established in January 2012 to develop and invest in hotels and student properties across Europe.
It is partnering with Norwegian outfit Belvar, a hotel management company currently operating Marriott hotels under a franchise agreement.
CGI of plans to build a 224-bedroom 'Moxy' hotel next to the NEC
CGI of plans to build a 224-bedroom 'Moxy' hotel next to the NEC (Image: Credit: United Architecture)
The proposed new development at the NEC would be a 'Moxy' hotel which Marriott launched in 2013 in partnership with Swedish furniture giant Ikea in a bid to capture the attention of millennial travellers and a more youthful market.
It is likely to appeal to visitors attending concerts at the Genting Arena and some of the events at the NEC rather than the traditional corporate exhibition market.
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If given the green light by borough planners, it will go into battle with several incumbent hotels on the campus including Crowne Plaza, Hilton and Genting Hotel at Resorts World.
Vastint Hospitality's first UK hotel opened at Aberdeen Airport last year, also a Moxy brand, and it also has plans to open in several other locations across the UK such as Bristol, Chester and Southampton.
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https://publicaccess.solihull.gov.uk/online-applications/applicationDetails.do?activeTab=documents&keyVal=OYUPY4OEFH400
Plot is on a rather underused car-park near the entrance and sits adjacent to Resorts World. Moxy boxy. The renders don't really inspire much although it's too early to judge. I don't think the landscape will look anything like that. I mean, where's the path leading into the hotel (?)
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Should follow MOXY Vienna's example
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Plot is on a rather underused car-park near the entrance and sits adjacent to Resorts World. Moxy boxy. The renders don't really inspire much although it's too early to judge. I don't think the landscape will look anything like that. I mean, where's the path leading into the hotel (?)
Should follow MOXY Vienna's example
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Hoardings up and groundworks underway for the Moxy Hotel at the NEC.
Moxy Hotel at the NEC by metrogogo, on Flickr
Moxy Hotel at the NEC by metrogogo, on Flickr
Moxy Hotel at the NEC by metrogogo, on Flickr
Moxy Hotel at the NEC by metrogogo, on Flickr
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