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The only way is up
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Well I think the point is, it's not actually going to be a luxury tower, at least not primarily. Hence the low ceiling heights and all those units. A lot of it will be affordable housing, but even the market rate units won't be targeted at the top-of-market buyers.

I find it refreshing that developers feel they can build supertalls for tenants other than the super-rich, and I believe that's part of the reason CB4 District Manager Benfatto is so supportive. I also agree with his sentiment that the retail should not be strictly ultra-luxury brands; rather, the kind of stores that the mere mortals living in the tower will shop at -- but I do think that may prove contentious, if the rest of the shopping along Hudson Blvd. is as high end as it appears it will be.
I agree with that. This tower will be filled with people rather than the superluxoury towers, where the owners only come in occasionally.
 
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