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Discussion Starter · #1 · (Edited)

Ennio Tardini Stadium
Parma
Parma FC is a club based in the City of Parma, located in the Emilia-Romagna region, Italy.
Parma counts 198,000 inhabitants in the municipality and over 452,000 in its province.

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Ennio Tardini Stadium in its current state




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According to the latest news and rumors, Parma FC is going to follow an experience similar to the projects realized by other clubs such as Atalanta, Udinese, Bologna.

President Pietro Pizzarotti: "A great 2019 draws to a close. Now into securing safety and restructuring the Tardini".
Dear all Crociati fans,

2019 is drawing to a close. It has been a year full of emotion, joy and unforgettable moments that will forever remain in this side’s history. Because even though 16 December 1913 was the day that our team was born, with the name Parma being known for the following 106 years across Italy and the world, the latest chapter of this Club’s history began on 27 July 2015. The day when we rose from the ashes of our failure with passion, commitment and the desire to overcome every obstable in our way as we began our climb out of Serie D. The three consecutive promotions that followed were unprecedented in Italian football, and staying up last year was one of the most valuable achievements of our recent past. It was by no means a given, and achieving that goal of staying in the top flight allowed us to be at ease in our work this summer.

We have illustrated our three-year project on a number of occasions: rejuvenate the squad, sign new players, increase our quality and begin a path of consolidation and growth necessary for those who, like us, have climbed up the leagues quickly and want to fight with tooth and nail to maintain what they have achieved on the pitch.

However fundamental, managing to stay up was not the only thing that we can be proud of this year. In 2019 so much work took place off the pitch. For example, the Collecchio Training Centre was the subject of many different investments with further restructuring work on different areas of the facility taking place, like the renovation of the training pitches, along with a long series of structural improvements with different strategical aims. This work was not just for the First Team, with the restructuring of the Youth Sector areas also planned for 2020. At the same time, we have also restructured the guesthouse that hosts roughly twenty young athletes belonging to the Youth Sector, an area of the Club that deserves plenty of praise for its good work. Five years ago we really started from scratch, and giant steps have been taken thanks to an increasingly complete and professional organisation, without forgetting the investments which have allowed the acquisition of several young talents with great prospects, who now all have the chance to develop in our colours.

At an organisational level we have expanded the group of people who work for our Club in all areas. For example, the scouting area has been significantly strengthened, both with the recruitment of top-level professionals and with important reorganisation and investments dedicated to the tools and software needed for our scouts to operate at their best, in a world where big data will soon dominate sports analysis. Our future also depends on these development processes. The enrichment of the team of professionals in different areas (strategy, finance, etc.) working for our company has also allowed us to increase the quality of our work and our programming capacity.

We are often asked questions about the future of Parma, and we believe that there is no better way to answer them than through transparency and clarity of objectives, just as it has been since day one.

We have always reiterated that we do not want to be and cannot be professional sports entrepreneurs, and that the role of a composite group of members such as ours could only be to rekindle the spark of football in Parma, and to bring the team back to a level appropriate to its glorious history. For this reason, when we identify a reliable and motivated partner with the ability to invest in our Club in the medium and long term to improve what is being done, we would be the first to favour this solution. But until these conditions are met, we will continue to run this Club with enormous respect and a great sense of responsibility, thinking in a multi-year and medium-term perspective. Because if you don’t know where and what you want to be in three or five years, then you’re not even able to make the right decisions right now.

In this regard, we are convinced that the time is absolutely ripe in Parma for a thorough renovation of our home. Which is and will remain the Stadio Tardini, in its current location at the centre of our city. It is a project we have been working on for a long time, in total harmony and understanding with the City of Parma and a pool of first-class professionals. The Stadio Tardini we are working on foresees the covering of both curves, the complete refurbishment of the current East stand, together with a substantial renewal of the different sectors and the general structure. We want to carry out the renovation of our home in the best way and in a short time compared to Italian standards, with work carried out in several steps that will allow us to keep the stadium usable. The next step will be to present the detailed project to the Municipal Administration and the entire community, in order to request a long-term concession, which is essential for the work to be financed entirely by the private sector without burdening the community in any way.

Also in this area, in a world of too many announcements, we would like to let the facts speak for themselves. We are committed to this project and we really hope to be able to achieve something that Parma fans have been dreaming of for a long time. The Stadio Tardini, our home, must become a modern, comfortable and usable space for our supporters, fans and citizens of Parma seven days a week, with events and activities that enhance its sporting vocation for the benefit of our entire community.


As I said before, 2019 is drawing to a close. Now a new year begins, and in a few days our season will get back underway. It is important to underline the great work that our Sporting Director Daniele Faggiano, our Coach Roberto D’Aversa, the players and the staff are doing. The first part of this season has brought us a lot of satisfaction, and what remains can only be conquered with hard work, ideas and the desire to bring home positive results. But now another season begins, and we absolutely must not let our guard down. Last year we learned that Serie A has pitfalls around the corner that can be really difficult to overcome. That’s why I repeat: let’s keep absolutely focused on our targets and continue the work we’ve started to secure safety as soon as possible. To achieve this we must continue to be one true group, united and compact: the fans, who are always by our side, employees, managers, staff and players.

The New Year is right around the corner. Forza Crociati, let’s keep going and achieve our goals through hard work, sweat and determination!

President Pietro Pizzarotti

parmacalcio1913.com
 

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Discussion Starter · #2 · (Edited)
Site. In blue, the stadium area. In yellow, a site occupied by a building complex that -according to a rumor- should be demolished.

 

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Discussion Starter · #3 · (Edited)
Deputy Mayor and Councilor for Sport: "Thorough renovation of the stadium in line with our vision".

Parma Calcio President Pietro Pizzarotti mentioned the thorough renovation project of the Tardini stadium. It was confirmed by Marco Bosi, Deputy Mayor and Councilor for Sport of the Municipality of Parma.

"It is right that the project is presented by Parma FC. But I can say that this work is absolutely in line with the vision that this administration has always had of the stadium. It is a structure that is no longer suited to host only matches 19 times a year; it is a facility that must become functional for the whole week" says Bosi. "The project will allow enhancing the entire area".

The stadium will be completely renovated in its aesthetic aspect, and according to the urban plan, it will include several small shops.

In the ambition of the Town Hall and the football club there is also the idea of opening the stadium to the nearby Ferrari park. If all goes well and smoothly, the works could begin in September 2021.

parma.repubblica.it
 
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Glad to hear it. However that's an awfully tight fit for a venue they're talking about making more active throughout the year. One would think they'd need to eventually try to buy some of the adjoining structures and create a larger social space that also let's the stadium expand for things like concessions, media centers, etc. Let's see what they propose.

Any early thoughts on eventual capacity?
 

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Discussion Starter · #5 ·
I have heard of 23,000 seats. But to me, a capacity of 25,000 would be good given the size of the city and the surroundings, and since the club has a passionate fan base.
 

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I have heard of 23,000 seats. But to me, a capacity of 25,000 would be good given the size of the city and the surroundings, and since the club has a passionate fan base.
I'm hoping they'd stay at 25k or higher. Parma may not be the biggest city in Italy but the team has had a fair history and is arguably deserving of something about that size. Plus it seems among the better of these older stadiums in terms of form and location so it would be nice to see this achieve a full and decent upgrade.
 

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This is a case of a stadium that should probably just be demolished while a new one is built elsewhere. There is little space around it to maneuver and I don't think even the residents would enjoy the construction work around it.
 

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This is a case of a stadium that should probably just be demolished while a new one is built elsewhere. There is little space around it to maneuver and I don't think even the residents would enjoy the construction work around it.
It's Italy. Good luck with that.
 

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Discussion Starter · #11 · (Edited)
The project was studied and realized by the previous owners, or it would be better to say by those who are now the minority.
Mr. Krause (U.S. company Krause Group) has just bought the 90% stake of the club: he gives full approval to the project.

Project for new stadium submitted.
The preliminary restructuring project of the Ennio Tardini Stadium was formally submitted by the company "Progetto Stadio Parma srl". The Conferenza dei Servizi be convened in the coming days: it will take 90 days to declare if there is "public interest" and approve the "preliminary project".

The municipal administration expresses satisfaction for the formal start of the procedure. "I am very happy that the process has finally begun. This will allow the city to equip itself of a modern and functional stadium, serving not only Parma FC, but also the neighborhood and the city as a whole" said Deputy Mayor Marco Bosi. "The restructuring will finally help to enhance the neighborhood and to allow fans experiencing the match with a high standard of services".
Iowa-based Krause Group jumps into Italian football with $100 million-plus Parma purchase.
The first goal of the season for Serie A won’t happen until this weekend, and already Italy’s top soccer league has seen its first upset: One of the league’s oldest teams will start play under the control of a company in the heart of the American Midwest. Parma Calcio 1913, named after the year it was founded and commonly referred to as Parma, announced today that the Iowa-based Krause Group will buy 90% of the team in a deal that values the club at more than $100 million, a stunning turnaround for a team that was mired in bankruptcy and stuck in the low-level Serie D just five years ago.

“I have a passion for the country and a passion for soccer,” says Kyle Krause, the third-generation family member who runs the company that bears his name. “I put those passions together and looked for an opportunity to buy a team. Parma has a great heritage.” The Krause Group’s primary business is its 400-plus Kum & Go convenience stores located throughout the Midwest. It posted $2.8 billion in revenue last year and ranks among America's largest private companies. Founded in 1959, the company’s businesses also include logistics, wineries, real estate and agriculture.

Parma has an even richer history. It was one of the Seven Sisters, the nickname for the seven Italian soccer teams that, for a decade starting in the mid-1990s, ranked among the top clubs in the world
and played before packed stadiums each game. Corruption and mismanagement derailed several Italian teams as other European leagues rose to prominence, and none were hit harder than Parma. The club was deemed insolvent in 2004 after a financial accounting scandal hammered its majority shareholder, Italian food giant Parmalat. The club re-formed later in the year but filed for bankruptcy again in 2015 when it was relegated to Italy’s fourth division, Serie D, from the top-level Serie A.

A group of Parmesan entrepreneurs—dubbed Nuovo Inizio, or “New Beginning”—took control of the team and kicked off an unprecedented three-year run in Italian soccer of back-to-back-to-back promotions to return to Serie A in 2018. Nuovo Inizio will retain 9% of the club after the Krause deal. “We want them as partners. They are the people of Parma who saved the team and will help us get smarter as we learn,” Kyle Krause says.

Fans supported the club throughout its roller-coaster ride, with more season tickets sold in its lone 2015-16 season in Serie D than in the preceding year in Serie A. The Nuovo Inizio launched a crowdfunding plan in 2015, dubbed Parma Partecipazioni Calcistiche (PPC), that attracted more than 800 fans who each contributed at least €500 toward the ownership group. The PPC will retain its 1% ownership share going forward.

The Krause family’s interests run deep in Italy. In addition to a home in Italy’s Piedmont region, they own a pair of wineries, Vietti and Enrico Serafino. They are also building a five-star hotel and resort, Casa di Langa, and recently acquired a second hotel in the region.
Parma will be the fourth Serie A team owned by an American, joining AC Milan, AS Roma and Fiorentina. Roma was purchased last month by Texas car dealership magnate Dan Friedkin, who is worth $4.1 billion. The roughly $700 million deal was a sharp discount to the $850 million Friedkin was reportedly going to payearlier in 2020 before the coronavirus pandemic hit.

“The pandemic is real, and we have no fans in the stadium, but we are looking to build for long-term success,” says Krause, who wants to keep the team in his family for generations. Serie A is not planning to have fans at regular-season games until at least October, but Parma did get permission to host 1,000 fans for a preseason friendly against Empoli on Sunday. It became the first Serie A club with fans in attendance during the Covid-19 pandemic.

Parma posted revenue of $57 million during the 2018-19 season, the last full season played with fans. Roughly 75% of the total was from broadcast fees, with game day and sponsorships the other main buckets of revenue. Krause sees an opportunity in the club’s home venue, Il Tardini, which seats only 22,352 fans and is one of the oldest stadiums in Italy, having opened in 1924. Italy has lagged other countries with investments on the stadium side, and Krause wants to transform the fan experience. He says he already has an agreement with the city to do a “dramatic renovation.”

Krause can lean on his two-decade experience as an owner of the Des Moines Menace, a soccer team in USL League Two. His son Tanner, who serves as president of Kum & Go, played soccer in Italy and in college at Loyola. But Krause recognizes there is a difference between a U.S. soccer team in a lower-tier league and the top of the Italian soccer pyramid. “Parma has a brand that is known around the world from its success in the 1990s,” he says. “The opportunities are there.”
 

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A new 28.000 seater stadium with two tiers would be just perfect. The lowest tier 18 seats and the upper tier 14 seats. Parma normally have 16.000-17.000 spectators per game. With a new stadium I am sure 20.000 will be there on most match days.
 

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Discussion Starter · #14 ·
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Italian Serie A football club Parma has selected architecture firm Studio Zoppini to redesign its Stadio Ennio Tardini home ground.

Studio Zoppini specialises in the design of public sports facilities and has worked on a number of venues since launching in 1961.

Parma has appointed Studio Zoppini to oversee the architectural quality and functional design of its redeveloped stadium. The firm is set to unveil the design in due course.

It is hoped that work on the redevelopment of the stadium could begin by the summer of 2022.

 

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Discussion Starter · #16 · (Edited)
Official statement:

PARMA FC APPOINTS STUDIO ZOPPINI TO REDESIGN THE TARDINI STADIUM

Parma Calcio named the architecture studio that will undertake the project to redesign the Stadio Tardini. Winning the selection process was the Studio Zoppini, which, since 1961, has specialized in the technically complex design of public sports facilities, with 15 sports venues and over 50 other facilities in their portfolio.
Alessandro Zoppini has been a partner in the firm since 1996. He has been chosen to lead many overseas projects thanks to his particular strengths in the realm of international stadium design and almost 30 years of experience in sports architecture, culminating in contributions to the Olympic Games in Turin, Sochi and Pyeongchang, where the Studio designed three different award-winning arenas.

The president of Parma Calcio said: “We are enthusiastic and totally convinced with the choice we’ve made; the ability in the world of sports and beyond, expressed worldwide by Studio Zoppini, is exactly what we were looking for.” Kyle Krause continued, “Studio Zoppini has a unique approach and methodology; they’re environmentally conscious and by extent conscious of the city and its citizens, of businesses and the local area.”

Parma Calcio have appointed Studio Zoppini to oversee the architectural quality and functional design of the new stadium. “Coming first in this selection process is a success, which makes us extremely proud,” said Alessandro Zoppini. “Taking part in the first sustainable redevelopment project for an Italian stadium is an unquestionable honor for us, and participating in its realization will mean playing a role in a fundamental shift in the world of football as well as in environmental sports engineering and architecture.”

Studio Zoppini – Founded in 1961 by Pino Zoppini, the Studio boasts a wealth of experience in the world of urban and landscape design of public buildings of high technological and typological complexity, with a particular reference to sports facilities. The core value of the Zoppini Studio has always been great attention to the development of technologically advanced buildings, which do not conform to a predesigned model but are tailored to the expectations of users and the community in which the building is located.

 
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Parma Calcio 1913 unveiled their concept for an ambitious project for the redevelopment of the Stadio Tardini – which is the firm will of President Kyle Krause – with the desire to give the city, the Club and its fans a venue for the next generation.

Today was just the first step in anticipation of the finalisation of the true and proper project, which will be filed within a month. All of this goes hand in hand with constant dialogue between Parma Calcio and all parties involved: residents, fans, the authorities and organisations.

Using this fundamental idea-sharing process as an initial base – and never forgetting the history and tradition of the ducal city, Studio Zoppini has been able to draw up this first rendering of what the new Tardini will look like. In the coming weeks, the architecture studio, which was nominated by the Krause Group, will refine and finalise the project, always paying the utmost attention to the needs expressed by the Club, its fans and by the city.

The new Tardini will be a futuristic stadium, which will stand as an example of innovation for the decades to come. It shall be a multifunctional facility that may be used by the community throughout the whole week, not just on matchday.

 

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Discussion Starter · #19 · (Edited)
PROJECT FOR NEW TARDINI / PARMA FC STADIUM HAS BEEN UNVEILED TODAY
Design | Studio Zoppini
 

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Discussion Starter · #20 ·
A STADIUM FOR PARMA, INSPIRED BY PARMA


“A stadium for Parma, inspired by Parma.” Under this slogan, Parma Calcio 1913 unveiled their concept for an ambitious project for the redevelopment of the Stadio Tardini – which is the firm will of President Kyle Krause – with the desire to give the city, the Club and its fans a venue for the next generation.

The Crociati presented, via video, their vision for an innovative, inclusive, environmentally sustainable and multifunctional stadium to the city and the Club’s fans. Today was just the first step in anticipation of the finalisation of the true and proper project, which will be filed within a month. All of this goes hand in hand with constant dialogue between Parma Calcio and all parties involved: residents, fans, the authorities and organisations.

Using this fundamental idea-sharing process as an initial base – and never forgetting the history and tradition of the ducal city, Studio Zoppini has been able to draw up this first rendering of what the new Tardini will look like. In the coming weeks, the architecture studio, which was nominated by the Krause Group, will refine and finalise the project, always paying the utmost attention to the needs expressed by the Club, its fans and by the city.

The new Tardini will be a futuristic stadium, which will stand as an example of innovation for the decades to come. It shall be a multifunctional facility that may be used by the community throughout the whole week, not just on matchday. It will therefore provide a new home for Parma and its fans but also a multipurpose space for the entirety of the local community, who – via the survey done by Parma (and was brought up in the press conference by Arcadis’ Monica Pedrini) – have already expressed a favourable opinion towards the renovation of the stadium on the current grounds, furthermore underlining the importance that it should become a facility open throughout the week.

Parma Calcio’s investment displays, once again, just what Club President Kyle Krause means when he speaks of a long-term project. The new Tardini will be a fundamental aspect of city life and the life of the team over the coming century.

“Tardini Stadium has stood in its place for one hundred years, a proud symbol of Parma and its people.”
declared Parma Calcio President Kyle Krause. “We recently began a journey to ensure that it remains here, reimagined and regenerated, for another century. The investment we are planning to make into the stadium is a significant one for Krause Group, and we are excited to share this vision with the people of Parma and calcio fans around the world. We aim to give the city of Parma a modern, multifunctional space that can be enjoyed by all, with the utmost attention being given to the needs of the neighborhood. I am proud of this project and I cannot wait to support the team in our new Tardini for many decades to come.

It’s an honour to be able to work in a city with such a great history and with a team as prestigious as Parma – and for an international group as well-renowned as the Krause Group,” said architect Alessandro Zoppini. “Our project will give life to a sustainable stadium with a unique atmosphere: a renovated home, in which the fans will be close to the action. The new Tardini, which is inspired by the past and the history of Parma yet projected to the future, will provide more than 20,000m2 of public spaces, open every day at the service of the community and, above all, the next generation, becoming a place of gathering and inclusion. Its unique and innovative nature will see it become a point of reference for future stadia and an icon for the city.”

“The process to get the new stadium, which has reached an important stage, will require the involvement of everybody: citizens and the various leaders in the city, Parma Calcio and the local government,” declared Mayor of Parma Federico Pizzarotti. “We have always maintained that the realisation of the new stadium ought to be a common journey with the Club and with local residents, and it will continue to be just that. The dream is to renovate the Tardini, integrating it even more into the local area and the city, and bring it to life through a project that falls completely under the banner of sustainability and environmental quality. I want to thank Parma Calcio and my fellow citizens; this is an alliance that benefits all of Parma.”

“After months of shared work, in which we have strongly desired to take the will of the local area onboard, a Tardini for everybody is beginning to take shape: modern, sustainable and inclusive,” said Vice Mayor Marco Bosi. “The Club has worked in the desire direction and I can only ever be pleased with that. There will be no further land reduction, a reduction of emissions, accessibility of all areas regardless of physical abilities, reduction of height, preservation of the Puccini school building, to name but a few. The redevelopment of the stadium is, above all, an important operation in terms of returning public spaces to Parma locals. I have to clarify that it will be a month until the project is officially lodged and we will use that time to the full to continue this dialogue with the city to accommodate any useful ideas for improvements. We will start this afternoon with the Council Commission.”


 
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