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RM300m Pavilion Entertainment Center

Singapore-based Cathay Organisation Holdings Ltd may team up again with Boustead Holdings Bhd to develop a RM300 million Pavilion Entertainment Centre (PEC) at the former Pavilion cinema site in Jalan Bukit Bintang.

Cathay and Boustead, via their equal joint-venture company Damansara Entertainment Centre Sdn Bhd (DEC), joined forces to develop the RM107 million Cineleisure Damansara, Malaysia’s first-of-its-kind entertainment and leisure centre.

DEC director Kwan Weng Foon, who is also general manager of the Equus Group, a unit of Cathay, said Cathay was considering working with Boustead to develop PEC in the heart of Kuala Lumpur with an estimated investment of RM300 million.
 

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Great news! But too bad that they actually DEMOLISHED Malaysia's largest and most prestigious theatre! :cry: Plus it is a great landmark!!!

Hope this would looks good or else I am going to protest hahahaha :D


RM300 million sound cool for a project......should be great! :eek:kay:
 

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you are you and i am me..
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szehoong said:
You dunno where's the site of the former Pavillion Theatre meh? :?

Anyway it is at the corner of Jalan Pudu - Jalan Bukit Bintang .......across the road from Swiss Garden Hotel ;) .....it is the empty piece of land which is now a carpark :(
Oh...that ugly piece of land ;) Now I know...
 

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MILLENNIUM FALCON
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Are you familiar with Singapore, y2k?

If i'm not mistaken, the Pavilion Entertainment Center is going to be similar to Cineleisure Orchard which is located just behind the Meritus Mandarin Hotel on Orchard Rd... Its Malaysian twin is currently under construction next to The Curve and is known as Cineleisure Damansara... Btw, Boustead is the developer of The Curve...
 

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Mi I.Ali - Loca Stoopa
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So in other words we would see another happening and good looking building in BB? Cool....
 

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Cathay's history:


Cathay remains synonymous with the movie entertainment industry in Singapore and Malaysia ever since its first cinema - The Pavilion opened in Kuala Lumpur in 1936. The opening of The Cathay Cinema in Singapore in 1939 was an event that immediately laid claim to several historic 'firsts' -Singapore's first air-conditioned cinema in the colony's first skyscrapper marked the dawn of Cathay's film exhibition business in Singapore.

In the 1970s, the number of cinemas operated by Cathay reached its peak with a tally of 75.

A rationalisation exercise, embarked upon in the changing economic environment of the 80s, saw Cathay closing Singapore's only drive-in cinema in Jurong and moving towards converting its stand-alone cinemas into multi-screen cineplexes with state-of-the-art sound and projection systems, plush seating and computerised ticketing system.

In 1993, Cathay opened its first cineplex, The Pavilion, in Tampines.
 

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thanks clie,n yeap!Cineleisure is an attractive spot for youngsters to hang out:Dand it will b great to c KL will hv one too!:D any updates on the Damansara Cineleisure?Saw the rendering bfor n its great!Heard is gonna b one of the best in kl
 

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Cineleisure targets RM20m rental income



CINELEISURE Damansara, a joint-venture development of Boustead Group and Cathay Organisation, expects about RM20mil from first-year rental income from the total lettable area of 220,000 sq ft.

“Cineleisure Damansara is a refreshing lifestyle concept that encompasses a multi-sensory shopping, entertainment and leisure experience,” Boustead director (manufacturing and corporate planning) Koo Hock Fee told reporters in Petaling Jaya on Tuesday.

It was poised to draw the crowd from a potential catchment of over 400,000 residents and projected addition of 70,000 in three to five years, Koo said, adding that 71% was expected to be in the middle-income group, and 18% upper middle-income group.

Cineleisure Damansara is designed to appeal to the young, its primary target being those aged from 14 to 24, followed by those from 24 to 40.

“Construction started in 2003 and we expect to hold a soft opening in the fourth quarter this year,” Koo said.








From left: Cathay vice-president (leisure and entertainment) Suhaimi Rafdi, Koo Hock Fee and Kwn Weng foon at the press conference for Cineleisure Damansara.







Asked if Cineleisure Damansara would operate 24 hours with late screenings on Fridays and Saturdays, he said this was possible, but time was needed to study and implement the plan

Cineleisure Damansara, being developed at a cost of more than RM100mil, will have five entertainment and lifestyle floors, including a 10-cinema multiplex, and two levels of parking with 1,000 lots.

It is situated in Mutiara Damansara, adjacent to The Curve, Ikea, Ikano Power Centre and Tesco Hypermarket.

Cineleisure Damansara is developed by Mutiara Rini Sdn Bhd, a subsidiary of Boustead, and Samburu Holdings Sdn Bhd, an associated company of Cathay.

Cathay general manager Kwan Weng Foon said it had another project, Pavilion Entertainment Centre, in Bukit Bintang, Kuala Lumpur, which was also undertaken in partnership with Boustead. – Bernama
 

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There is no Cineleisure thread......I think we've discussed this on The Curve thread and also some discussion on The Pavillion Entertainment Centre thread ;)

The search function had been disabled by the admin as it puts a heavy load on the forum's servers. :(


Anyway feel free to discuss anything and everything Cineleisure here ;)
 

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Movie-driven complex




By MUMTAJ BEGUM




Come October, movie-goers will be able to catch all the latest films in Cineleisure Damansara. Currently still under construction, it is located adjacent to The Curve, Ikea, Ikano Power Centre and Tesco Hypermarket. The soft launch is in October while the grand opening is scheduled for January next year.

Cineleisure Damansara is a five-storey entertainment, lifestyle and leisure mall. On the second level is the 10-screen cineplex. Designed to attract the younger crowd – aged 14 to 24 – the shops, entertainment outlets like concept stores and food stores are all dedicated to this age group. The secondary target group is those aged from 24 to 40.

“There will also be an outdoor youth park where they can hang out in a healthy and fun way. We are looking at holding activities like the X-Games here,” said Vyvian Yan, the A&P assistant manager with Damansara Entertainment Centre.









An artist's impression of the Night Atrium at Cineleisure Damansara which offers special cinematography lighting effects.







“It is a very movie-driven complex, with promotions and activities based on the movies,” Yap added.

While all 10 cinema halls having the DTS and THX sound systems, one of them – called the Picture House – will be dedicated to art films.


Jenny Chin, the marketing manager of Cathay Cineplexes, Cineleisure Damansara, explained: “Picture House is an exclusive hall for showing art movies. From time to time we’ll have festivals, like the French Film Festival. We also plan to screen local classics like P. Ramlee movies and maybe the older classics from Hollywood at the Picture House as well.”

Chin confirmed that movie ticket prices will not differ from those offered by other cinemas in Kuala Lumpur. And on Tuesdays – dubbed Movie Day – tickets will go at a discounted price. What’s more, movie-goers can purchase both tickets and popcorn at the same place. There is no need to queue up twice. Also the concession counters are located at other floors besides the cinema level.

Finally, if you are keen to collect movie merchandise, there will be a CineShop showcasing items from current and older films, including soundtracks.
 

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wah,really cant wait to c this open la
damansara is sure gonna b an excellent area to live in.Probably will b KL's entertainment hub.Government should start plannin direct public transport from KL city;)
 

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Cineleisure

Why only 10 screens? Is it because 1 utama is nearby? How far is cineleisure from 1 utama anyway?

They should build a giagntic megaplex that has 25 screens. Mabe at the old Cathay site in Bukit Bintang
 

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Sheik said:
Why only 10 screens? Is it because 1 utama is nearby? How far is cineleisure from 1 utama anyway?

They should build a giagntic megaplex that has 25 screens. Mabe at the old Cathay site in Bukit Bintang

Yes.....there is a project by Cathay Organisation and Boustead that cost RM300 million that would be much larger than Cineleisure Damansara called Pavillion Entertainment Centre. It is gonna be at the old Pavillion Theatre site (which is next to the old Cathay site). I am not too sure if the development would spilled into the old Cathay site since it is still owned by Cathay.....but we shall see ;)

Well......seriously lah....when One Utama has 20 screens nearby .....I dun see why Cineleisure should have another 20 hehehe :D
 

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D_Y2k.2^ said:
wah,really cant wait to c this open la
damansara is sure gonna b an excellent area to live in.Probably will b KL's entertainment hub.Government should start plannin direct public transport from KL city;)


Hhahaha........excellent area? Wait till you see the daily horrendous traffic jam! :D

The shopping seems excellent with Ikea and stuffs......but I'd rather travel half way across town to Mutiara D'sara on weekends than get stuck in endless hours everyday during weekdays :D

ANyway I think even with D'sara Cineleisure.....it is hard to beat BB as the entertainment hub of KL. ;)
 
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